Archive
Tag: Marketing
Choosing Search Engine Marketing Agencies: 8 Dirty Secrets You Should Know
Hiring the right search engine marketing agency can be difficult. In this post we reveal 8 dirty secrets you should know when searching for the right agency.
The Ultimate Guide for Hiring Social Media Marketing Companies
When it comes time to hire a social media marketing company to help improve your brand’s strategy, you want to make sure you’re making a good decision.
25 Stats that Prove You Need a B2B Social Media Management Company
If you’re not fully taking advantage of a social media management company yet, it might be time to reconsider.
Auditing an AdWords Account: The B2B Marketer’s Guide
For better or worse, AdWords is the lifeblood of many a B2B business. AdWords offers a unique advantage over other forms of advertising because it’s measurable. As a marketer or a business owner, AdWords gives you the power to very easily measure your return-on-investment. With it’s highly relevant and targeted platform; it gives you the […]
The B2B Agency’s Guide to Facebook Business Manager
Facebook Advertising costs $9,900 for the average business, which is why many B2B marketers are clamoring to use the Business Manager tool. Facebook is catering to both B2B advertising agencies and B2B marketers with their new business manager feature. The Facebook Business manager makes it easier than ever to make, distribute, and manage ads for […]
5 Most Valuable Social Media Platforms For B2B
Thanks to technological advances that led to the increasing popularity of social media usage today, it has become easier for businesses of all sizes to get ahead of the game by simply creating a social media profile and throwing money at it.
15 Ways Blog Traffic Analysis Can Improve Your Company’s MQLs
Marketing Qualified Leads are the lifeblood of B2B marketing campaigns. To gain MQLs, conducting blog traffic analysis for your company is one of the sure-fire ways to acquire accurate readings about what blog visitors are and are not interested in. In short, this data will actively help you to streamline products, services, content, and activities […]
5 Ways to Get Reviews for Your B2B Business
Your customer is searching. The question is, will they find you on the SERPs? If your customer is able to find you, chances are they’re looking for something specific. What are they looking for? Reviews. Bright Local’s 2014 Local Consumer Review found that 88% of the 2,104 respondents read reviews before making a purchasing decision […]
Qualitative Data Analysis = Customer Feedback Analysis
When it comes to running a business, you should always pay attention to market research. Market research is the useful practice of really scrutinizing and analyzing customer feedback. Also known as customer feedback analysis, market research is useful for fine-tuning your business to what your customers want and need. For B2B businesses, this information is […]
Marketing Analytics Guide to Save You Time and Money
“I know that only half of my advertising works, but the only trouble is that I don’t know which half.” –Henry Ford If you own a business, big or small, then you spend a certain amount of money on marketing each year. In today’s world with online advertisement, local directories, emails, and social media; there […]
