{"id":47519,"date":"2025-02-10T13:58:59","date_gmt":"2025-02-10T18:58:59","guid":{"rendered":"https:\/\/directiveconsulting.com\/ca\/?page_id=47519"},"modified":"2026-08-31T20:14:39","modified_gmt":"2026-09-01T00:14:39","slug":"manufacturing-and-industrial","status":"publish","type":"page","link":"https:\/\/directiveconsulting.com\/ca\/industries\/manufacturing-and-industrial\/","title":{"rendered":"Manufacturing and Industrial"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"47519\" class=\"elementor elementor-47519\" data-elementor-post-type=\"page\">\n\t\t\t\t<div data-dce-background-overlay-color=\"#00000000\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2025\/02\/hero-manufacturing.jpg\" class=\"elementor-element elementor-element-a1f7b8c main-pad hero e-flex e-con-boxed e-con e-parent\" data-id=\"a1f7b8c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ded28ad pre-title-light elementor-widget elementor-widget-heading\" data-id=\"ded28ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Performance Marketing Agency for Manufacturing &amp; Industrial Companies<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4747cbb elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"4747cbb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">You Run <strong>Operations.<\/strong><br> We Drive Opportunities.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f321d91 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"f321d91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"234\" data-end=\"408\">We help you reach technical decision-makers, influence long sales cycles, and turn complex capabilities into qualified demand that supports revenue, partnerships, and growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-76c98b8 e-flex e-con-boxed e-con e-child\" data-id=\"76c98b8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b2b7d5 button-primary elementor-widget elementor-widget-button\" data-id=\"2b2b7d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/ca\/book-intro-call\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explore Partnership<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f22b515 button-primary button-fill-light elementor-widget elementor-widget-button\" data-id=\"f22b515\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/ca\/about\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Meet Directive<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0d89eb9 main-pad pad-120-60 e-flex e-con-boxed e-con e-parent\" data-id=\"0d89eb9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f35bfe4 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"f35bfe4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>We helped these trusted Manufacturing companies<\/strong> to drive growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-03fe3e1 e-con-full e-flex e-con e-parent\" data-id=\"03fe3e1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a0dad13 elementor-widget elementor-widget-image-carousel\" data-id=\"a0dad13\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;7&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;none&quot;,&quot;autoplay_speed&quot;:0,&quot;speed&quot;:3000,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:78,&quot;sizes&quot;:[]},&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;2&quot;,&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:40,&quot;sizes&quot;:[]},&quot;slides_to_show_laptop&quot;:&quot;5&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;image_spacing_custom_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/Canon_wordmark-1.svg\" alt=\"Canon_wordmark 1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/HP_logo_2012-1.svg\" alt=\"HP_logo_2012 1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/Polytec-logo.svg\" alt=\"Polytec-logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/pelican-logo-black-1.svg\" alt=\"pelican-logo-black 1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/2024-Logo-Basic-1-qgf2zjut8jlnyeraeceg2dytpm428vjxgirpubg83k-1.svg\" alt=\"2024-Logo-Basic-1-qgf2zjut8jlnyeraeceg2dytpm428vjxgirpubg83k 1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 of 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/logo_raise3d-1.svg\" alt=\"logo_raise3d 1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 of 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/SANY-America-1.svg\" alt=\"SANY America 1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"8 of 8\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/Zeiss_logo-1.svg\" alt=\"Zeiss_logo 1\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-16d63f1 main-pad pad-120-60 e-flex e-con-boxed e-con e-parent\" data-id=\"16d63f1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64ec4a6 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"64ec4a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Tackling Manufacturing and Industrial <span style=\"color:#4F2A5D\"><strong>Marketing Challenges.<\/strong><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e9aa493 e-con-full pre-title-main e-flex e-con e-child\" data-id=\"e9aa493\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-91d3743 e-con-full pre-title-container e-flex e-con e-child\" data-id=\"91d3743\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-365a5e9 pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"365a5e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tHow We Do It\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4cc307d e-con-full pre-title-text e-flex e-con e-child\" data-id=\"4cc307d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f7c208 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"3f7c208\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Manufacturing comes with unique challenges: supply chain complexities, regulatory compliance, rising production costs, skilled labor shortages, and increasing global competition.<\/p><p>At Directive, we help industrial brands stand out in crowded categories, launch new products with precision, and compete digitally where legacy channels fall short. Every strategy is built to <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/seo-vs-ppc-what-should-you-do-first\/\">balance organic and paid demand capture<\/a> while converting business capabilities into real market momentum.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a50b414 main-pad e-flex e-con-boxed e-con e-parent\" data-id=\"a50b414\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a933147 e-con-full e-flex e-con e-child\" data-id=\"a933147\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1f55ed elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"c1f55ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span style=\"color:#4F2A5D\"><strong>Why<\/strong><\/span><br> Choose Us.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc6a687 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"cc6a687\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We are Directive: The Manufacturing industry&#8217;s top choice to drive demand, launch products, and generate revenue in complex B2B markets.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73d05b7 carousel-offset elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet elementor-widget elementor-widget-html\" data-id=\"73d05b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<link rel=\"stylesheet\" type=\"text\/css\" href=\"https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/slick-carousel\/1.5.8\/slick.min.css\"\/>\r\n<link rel=\"stylesheet\" type=\"text\/css\" href=\"https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/slick-carousel\/1.5.8\/slick-theme.min.css\"\/>\r\n  <div class=\"side-carousel-trans\">\r\n  \r\n\t<div class=\"slider-item slider-item-1\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/09\/icon1.svg\">\r\n\t\t\t<h5 class=\"slider-item-title\">No One-Size-Fits-All Strategies<\/h5>\r\n\t\t\t<p>We've taken the time to understand the nuances of the manufacturing industry, from supply chain complexities to aligning with customer demands.<\/p>\r\n\t\t\t\r\n\t\t\t\r\n\t\t<\/div>\r\n    <\/div> \r\n\t<div class=\"slider-item slider-item-2\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/09\/icon2.svg\">\r\n\t\t\t<h5 class=\"slider-item-title\">Enriched Data-Driven Approach<\/h5>\r\n\t\t\t<p>Everyone says they\u2019re \u201cdata-backed.\u201d But our approach actually builds trust and credibility with your customers.<\/p>\r\n\t\t\t\r\n\t\t\t\r\n\t\t<\/div>\r\n    <\/div> \r\n\t<div class=\"slider-item slider-item-3\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/09\/icon3.svg\">\r\n\t\t\t<h5 class=\"slider-item-title\">Results, or it didn\u2019t happen<\/h5>\r\n\t\t\t<p>Our track record speaks for itself, helping HP, Canon, SANY, and more meet and exceed goals.<\/p>\r\n\t\t\t\r\n\t\t\t\r\n\t\t<\/div>\r\n    <\/div>\r\n    <div class=\"slider-item slider-item-4\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t\r\n\t\t<div><\/div>\r\n\t\t\t\r\n\t\t<\/div>\r\n    <\/div> \r\n \r\n   \r\n  <\/div>\r\n\r\n  <script type=\"text\/javascript\" src=\"\/\/code.jquery.com\/jquery-1.11.0.min.js\"><\/script>\r\n  <script type=\"text\/javascript\" src=\"\/\/code.jquery.com\/jquery-migrate-1.2.1.min.js\"><\/script>\r\n  <script type=\"text\/javascript\" src=\"\/\/cdn.jsdelivr.net\/npm\/slick-carousel@1.8.1\/slick\/slick.min.js\"><\/script>\r\n\r\n  <script type=\"text\/javascript\">\r\n    $(document).ready(function(){\r\n      $('.side-carousel-trans').slick({\r\n\t  centerMode: false,\r\n\t \/\/ centerPadding: '250px',\r\n\t  slidesToShow: 3,\r\n\t  lazyLoad: 'ondemand',\r\n\t   slidesToScroll: 1,\r\n\t   infinite: false,\r\n\t  responsive: [\r\n\t\t{\r\n\t\t  breakpoint: 998,\r\n\t\t  settings: {\r\n\t\t\tcenterMode: 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24px!important;\r\n\tfont-weight: 400 !important;\r\n\tcolor: #1E1C20 !important;\r\n}\r\n\r\n.slider-item-content-text img {\r\n    height: 50px;\r\n    width: auto;\r\n}\r\n\r\n.slider-item-4 {\r\n    background: url('https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2025\/02\/why-manufacturing.jpg');\r\n    background-size: cover;\r\n    background-position: center;\r\n}\r\n\r\n.slider-item-1, .slider-item-3 {\r\n    background: #F3F1F5;\r\n}\r\n\r\n.slider-item-2 {\r\n    background: #EBE7EE;\r\n}\r\n\r\n\r\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-230ec96 button-primary button-small elementor-widget elementor-widget-button\" data-id=\"230ec96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/ca\/book-intro-call\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explore Partnership<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5db700a e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"5db700a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-cf2ffe9 e-flex e-con-boxed e-con e-child\" data-id=\"cf2ffe9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-dce-background-color=\"#F3F1F5\" class=\"elementor-element elementor-element-134befa hover-box e-flex e-con-boxed e-con e-child\" data-id=\"134befa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d0d3db9 img-static dce_masking-none elementor-widget elementor-widget-image\" data-id=\"d0d3db9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"868\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/09\/icon1.svg\" class=\"attachment-large size-large wp-image-46872\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f44dcd img-hover dce_masking-none elementor-widget elementor-widget-image\" data-id=\"6f44dcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"868\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/09\/icon1-hover.svg\" class=\"attachment-large size-large wp-image-46903\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9573789 title elementor-widget elementor-widget-heading\" data-id=\"9573789\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Configured for Complex Sales<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07df9a1 hover-text elementor-widget elementor-widget-text-editor\" data-id=\"07df9a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<article class=\"text-token-text-primary w-full\" dir=\"auto\" data-testid=\"conversation-turn-120\" data-scroll-anchor=\"true\"><div class=\"text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"><div class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group\/turn-messages focus-visible:outline-hidden\" tabindex=\"-1\"><div class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"><div class=\"relative flex-col gap-1 md:gap-3\"><div class=\"flex max-w-full flex-col grow\"><div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"e219878a-7eaa-4e3f-a3cb-60e54afd36dc\" data-message-model-slug=\"gpt-4o\"><div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"><div class=\"markdown prose dark:prose-invert w-full break-words light\"><article class=\"text-token-text-primary w-full\" dir=\"auto\" data-testid=\"conversation-turn-122\" data-scroll-anchor=\"true\"><div class=\"text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"><div class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group\/turn-messages focus-visible:outline-hidden\" tabindex=\"-1\"><div class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"><div class=\"relative flex-col gap-1 md:gap-3\"><div class=\"flex max-w-full flex-col grow\"><div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"d5af7226-85c8-492f-8136-7187bf2d479b\" data-message-model-slug=\"gpt-4o\"><div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"><div class=\"markdown prose dark:prose-invert w-full break-words light\"><p class=\"\" data-start=\"84\" data-end=\"263\">We build strategies aligned to how manufacturers sell: through channels, complex deals, and technical buyers. In this industry, precision isn\u2019t optional. It\u2019s a competitive edge.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/article><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/article>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#EBE7EE\" class=\"elementor-element elementor-element-37db220 hover-box e-flex e-con-boxed e-con e-child\" data-id=\"37db220\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f9db77f img-static dce_masking-none elementor-widget elementor-widget-image\" data-id=\"f9db77f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"940\" height=\"1024\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/09\/icon2.svg\" class=\"attachment-large size-large wp-image-46873\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b25969 img-hover dce_masking-none elementor-widget elementor-widget-image\" data-id=\"1b25969\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"1024\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/09\/icon2-hover.svg\" class=\"attachment-large size-large wp-image-46902\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32e067f title elementor-widget elementor-widget-heading\" data-id=\"32e067f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">From Insights to Impact<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3053b1f hover-text elementor-widget elementor-widget-text-editor\" data-id=\"3053b1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"130\" data-end=\"349\">We don\u2019t just use data. We operationalize it. Our insights help you target real buyers, align with sales cycles, and prove ROI to technical and executive stakeholders.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-61e2ba4 e-flex e-con-boxed e-con e-child\" data-id=\"61e2ba4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-dce-background-color=\"#EBE7EE\" class=\"elementor-element elementor-element-78d92c6 block-three hover-box e-flex e-con-boxed e-con e-child\" data-id=\"78d92c6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0600bc3 img-static dce_masking-none elementor-widget elementor-widget-image\" data-id=\"0600bc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"966\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/09\/icon3.svg\" class=\"attachment-large size-large wp-image-46874\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1eb69a4 img-hover dce_masking-none elementor-widget elementor-widget-image\" data-id=\"1eb69a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"966\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/09\/icon3-hover.svg\" class=\"attachment-large size-large wp-image-46904\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f2b11c title elementor-widget elementor-widget-heading\" data-id=\"9f2b11c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Trusted by Global Manufacturers<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7e308f hover-text elementor-widget elementor-widget-text-editor\" data-id=\"e7e308f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"148\" data-end=\"302\">We\u2019ve helped brands like HP, Canon, and SANY drive demand, grow market share, and generate measurable revenue, even in complex, competitive environments.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2025\/02\/why-manufacturing.jpg\" class=\"elementor-element elementor-element-96fa0bd e-flex e-con-boxed e-con e-child\" data-id=\"96fa0bd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5683195 main-pad pad-120 e-flex e-con-boxed e-con e-parent\" data-id=\"5683195\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e8eb75 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"8e8eb75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Turn technical products into qualified demand by reaching engineers, specifiers, and buyers with <span style=\"color:#4F2A5D\"><strong>targeted manufacturing marketing.<\/strong><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-195e5b8 e-con-full pre-title-main e-flex e-con e-child\" data-id=\"195e5b8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7265b3c pre-title-container e-flex e-con-boxed e-con e-child\" data-id=\"7265b3c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ce414c pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"0ce414c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOur Services\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09eed6e e-con-full pre-title-text e-flex e-con e-child\" data-id=\"09eed6e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20faf44 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"20faf44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">In modern manufacturing, <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/ppc-agency\/\">performance marketing for industrial buyers<\/a> isn\u2019t simple. Global supply chains shift overnight, buying cycles span quarters, and technical differentiation can be overlooked without the right strategy.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bf7e9b2 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"bf7e9b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c44448b elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"c44448b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"list-left\"> \r\n\r\n<div class=\"tab-link\" style=\"padding-top:0\"> \r\n    <span class=\"question active-quest\" data-target=\"answer1\" >Paid Media<\/span>\r\n<\/div>\r\n\r\n<div class=\"tab-link\">  \r\n    <span class=\"question\" data-target=\"answer3\">Content & SEO<\/span>\r\n<\/div>\r\n\r\n<div class=\"tab-link\"> \r\n    <span class=\"question\" data-target=\"answer4\" >CRO & Performance Design<\/span>\r\n<\/div>\r\n\r\n<div class=\"tab-link\"> \r\n    <span class=\"question\" data-target=\"answer5\" >Revenue Ops<\/span>\r\n<\/div>\r\n\r\n<div class=\"tab-link\"> \r\n    <span class=\"question\" data-target=\"answer6\" >Go-to-market Strategy<\/span>\r\n<\/div>\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96f16fd elementor-widget__width-initial elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-html\" data-id=\"96f16fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"list-right\">\r\n\t\r\n<div id=\"answer1\" class=\"fade-in active\" >\r\n<div class=\"inner-content\">\r\n<p>Capture engineers, procurement teams, and B2B buyers with performance marketing tailored to long sales cycles, technical products, and channel-driven deals.\r\n\r\n<\/p>\r\n<ul>\r\n<li> <strong>Paid Search: <\/strong> Target high-intent keywords tied to equipment specs, part numbers, compliance standards, and industrial solution searches.<\/li>  \r\n<li> <strong>Paid Social: <\/strong> Engage operations leaders, plant managers, and engineering influencers with content that supports technical evaluation and vendor selection.\r\n<\/li>  \r\n<li> <strong>Account Based Marketing: <\/strong> Influence buying committees at OEMs, distributors, and enterprise manufacturers through account-specific outreach.\r\n<\/li>  \r\n<li> <strong>Programmatic: <\/strong> Reach industrial audiences by segment and geography through targeted placements across manufacturing publications and forums.\r\n<\/li>  \r\n<li> <strong>Retargeting: <\/strong> Re-engage site visitors exploring product catalogs, requesting CAD files, or comparing solution specs across your competitors.\r\n<\/li>  \r\n<li> <strong>Performance Reporting: <\/strong> Track campaign performance by vertical, buying stage, and sales region with visibility across rep-driven, distributor-led, and direct sales motions.\r\n<\/li> \r\n<\/ul>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n<div id=\"answer3\" class=\"fade-in\" >\r\n<div class=\"inner-content\">\r\n<p>Use <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/seo-agency\/\">SEO for high-intent industrial searches<\/a> to drive RFQs, spec downloads, and demand from plant-level buyers.\r\n\r\n\r\n<\/p>\r\n<ul>\r\n<li> <strong>On-Page SEO: <\/strong>Optimize product pages, specification sheets, and application notes to rank for long-tail keywords like \u201cISO-certified metal stamping,\u201d \u201cFDA-compliant industrial adhesives,\u201d or \u201cClass 100 cleanroom packaging solutions.\u201d\r\n<\/li>  \r\n<li> <strong>Content Marketing: <\/strong>Develop <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/content-marketing-agency\/\">technical content for engineers and procurement teams<\/a> that supports evaluations, including guides on ERP integrations or comparisons of systems like SCADA and DCS.\r\n<\/li>  \r\n<li> <strong>CRO:<\/strong> Run A\/B tests on spec sheet download CTAs, CAD file gates, and product request forms to boost conversion from plant managers, procurement leads, and engineers evaluating fit.\r\n<\/li>  \r\n<li> <strong>Technical SEO: <\/strong> Optimize schema markup, crawl depth, and indexation to <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/27-seo-agencies-built-for-b2b-growth-2026\/\">strengthen organic visibility for complex product catalogs<\/a>, supplier databases, and distributor portals.\r\n<\/li>  \r\n<li> <strong>Content Production: <\/strong> Create video walk-throughs of factory workflows, process animations, and 3D model explainer assets to reduce sales cycles and support engineering champions in communicating your value internally.\r\n<\/li>  \r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n\r\n<div id=\"answer4\" class=\"fade-in\" >\r\n<div class=\"inner-content\">\r\n<p>Turn spec-seekers, CAD file browsers, and product researchers into high-intent leads with <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/performance-creative\/\">conversion design for technical B2B buyers<\/a> across complex distributor-driven sales cycles.\r\n\r\n<\/p>\r\n<ul>\r\n<li> <strong>CRO: <\/strong> Streamline quoting flows, spec sheet downloads, and configurator interactions to reduce drop-off from engineers and procurement leads mid-evaluation.\r\n<\/li>  \r\n<li> <strong>Performance Analytics: <\/strong>Track micro-conversions like CAD file downloads, \u201cRequest a Quote\u201d initiations, or BOM exports to pinpoint friction and attribute revenue back to each asset.\r\n<\/li>  \r\n<li> <strong>Image Ads: <\/strong>Use industrial product imagery and environment-specific visuals (e.g., assembly lines, cleanrooms, fabrication shops) to build trust and trigger contextual recall at decision-making moments.\r\n<\/li>  \r\n<li> <strong>Split Testing: <\/strong>Run iterative tests on CTAs like \u201cRequest Technical Data\u201d vs \u201cDownload Product Specs\u201d to learn what moves different personas (maintenance engineers vs sourcing managers) through the funnel.\r\n<\/li>  \r\n<li> <strong>Landing Pages: <\/strong>Develop persona-specific pages \u2014 e.g., \u201cSolutions for OEM Procurement Teams\u201d or \u201cAutomation Components for Plant Engineers\u201d \u2014 that reduce cognitive load and improve time-to-value clarity.\r\n<\/li>  \r\n<li> <strong>Social Motion & Static Ad Sets: <\/strong>Pair motion-based explainer clips (machine operation demos, packaging line time-lapses) with static spec-driven visuals to support both emotional and technical evaluation paths across LinkedIn and programmatic placements.\r\n\r\n<\/li> \r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n\r\n<div id=\"answer5\" class=\"fade-in\" >\r\n<div class=\"inner-content\">\r\n<p>Operationalize every marketing touchpoint with <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/revenue-operations\/\">revenue operations for distributor-influenced sales<\/a> and long-cycle, engineer-driven deals.\r\n<\/p>\r\n<ul>\r\n<li> <strong>MAP Audit & Optimization: <\/strong>Refine your marketing automation platform (MAP) to eliminate routing delays for quote requests, spec sheet downloads, and trade show follow-ups \u2014 ensuring no lead from an OEM or MRO partner gets lost in the pipeline.\r\n<\/li>  \r\n<li> <strong>Lifecycle Visualization: <\/strong>Map the buyer journey from CAD file downloads to spec consultation to PO approval, visualizing every interaction across technical stakeholders, procurement teams, and rep-driven deal flows.\r\n<\/li>  \r\n<li> <strong>Offline Conversion Tracking & Reporting: <\/strong>Sync CRM data with source campaigns to <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/top-20-revenue-operations-agencies-powering-scalable-b2b-growth\/\">connect offline RFQs to campaign performance<\/a>, including deals influenced by trade shows, distributors, and rep networks.\r\n<\/li>  \r\n<li> <strong>Lead Scoring & Lead Routing: <\/strong> Prioritize engineering managers evaluating system compatibility or operations directors searching for uptime guarantees \u2014 and route them to the right AE, channel partner, or regional rep automatically.\r\n<\/li>  \r\n<li><strong>Integrations & ABM: <\/strong>Connect ERP, CRM, and MAP systems to orchestrate <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/best-b2b-abm-agencies-2026\/\">account-based marketing for OEMs and strategic accounts<\/a>, with campaign visibility from first touch to final PO.\r\n<\/li>  \r\n<li> <strong>Pipeline Nurture & Email Campaigns: <\/strong>< Deploy segmented email nurtures by buyer type (plant manager, systems integrator, sourcing director) and sales stage \u2014 from solution fit education to post-demo justification enablement.\r\n<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n\r\n<div id=\"answer6\" class=\"fade-in\" >\r\n<div class=\"inner-content\">\r\n<p>Accelerate market penetration with GTM strategies designed for niche industrial buyers, complex sales motions, and distributor-influenced revenue paths.\r\n\r\n<\/p>\r\n<ul>\r\n<li> <strong>Competitor Assessments: <\/strong> See how OEMs, component suppliers, and contract manufacturers position themselves, from spec callouts to trade ad messaging, so you can claim white space in technical and channel strategy.\r\n<\/li>  \r\n<li><strong>1st-Party Data Collection: <\/strong>Capture insights from RFQ forms, sample kit requests, CAD file downloads, and trade show scans to <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/best-media-buying-agencies-in-2026\/\">scale media buying with better data coordination<\/a> across segmentation and remarketing.\r\n<\/li>  \r\n<li> <strong>TAM Identification: <\/strong>Quantify total addressable accounts by SIC\/NAICS, facility type, or system compatibility \u2014 from Tier 1 suppliers in automotive to contract packagers in CPG \u2014 to ensure campaigns are only targeting winnable buyers.\r\n<\/li>  \r\n<li> <strong>Financial Modeling: <\/strong>Project pipeline impact, CAC payback, and channel ROI across direct, distributor-led, and rep-driven models \u2014 giving finance, RevOps, and leadership the clarity they need to greenlight budget.\r\n<\/li>  \r\n<li> <strong>Persona Development: <\/strong>Build segment-specific buyer archetypes (e.g., Controls Engineer at a tier-2 automotive supplier vs Director of Procurement at a regional plastics manufacturer) with messaging frameworks tailored to evaluation criteria, risk tolerance, and buying triggers.\r\n<\/li>  \r\n<li> <strong>Deliverable Strategies: <\/strong>Operationalize your GTM plan through campaign blueprints, offer testing sequences, and asset roadmaps that align to every persona, buying stage, and sales motion \u2014 from first-touch education to final mile enablement.\r\n<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2be54ef e-con-full elementor-hidden-desktop elementor-hidden-laptop e-flex e-con e-child\" data-id=\"2be54ef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e723d0 elementor-widget-tablet__width-inherit elementor-widget elementor-widget-accordion\" data-id=\"3e723d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6541\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-6541\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M14.5 7L14.5 22\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Paid Media<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-6541\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-6541\"><p>Reach key decision-makers in the industrial space with paid media strategies that drive demand for high-value, complex products.<\/p><ul><li>Paid Search<\/li><li>Paid Social<\/li><li>Account Based Marketing<\/li><li>Programmatic<\/li><li>Retargeting<\/li><li>Performance Reporting<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6542\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-6542\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M14.5 7L14.5 22\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Content & SEO<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-6542\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-6542\"><p>Create in-depth technical content and SEO strategies that help you rank for industry-specific terms and attract qualified B2B buyers.<\/p><ul><li>On-Page SEO<\/li><li>Content Marketing<\/li><li>CRO<\/li><li>Technical SEO<\/li><li>Content Production<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6543\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-6543\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M14.5 7L14.5 22\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">CRO & Performance Design<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-6543\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-6543\"><p>Optimize your website for lead generation, improving navigation and messaging to convert visitors into customers.<\/p><ul><li>CRO<\/li><li>Performance Analytics<\/li><li>Image Ads<\/li><li>Split Testing<\/li><li>Landing Pages<\/li><li>Social Motion &amp; Static Ad Sets<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6544\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-6544\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M14.5 7L14.5 22\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Revenue Ops<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-6544\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-6544\"><p>Streamline marketing processes with automation and CRM integrations that keep your sales pipeline full and efficient.<\/p><ul><li>MAP Audit &amp; Optimization<\/li><li>Lifecycle Visualization<\/li><li>Offline Conversion Tracking &amp; Reporting<\/li><li>Lead Scoring &amp; Lead Routing<\/li><li>Integrations &amp; ABM<\/li><li>Pipeline Nurture &amp; Email Campaigns<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6545\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-6545\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M14.5 7L14.5 22\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Go-to-market Strategy<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-6545\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-6545\"><p>Position your brand as an industry leader with targeted campaigns that enhance visibility and drive sustainable growth.<\/p><ul><li>Competitor Assessments<\/li><li>1st-Party Data Collection<\/li><li>TAM Identification<\/li><li>Financial Modeling<\/li><li>Persona Development<\/li><li>Deliverable Strategies<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3622c7f main-pad pad-120 e-flex e-con-boxed e-con e-parent\" data-id=\"3622c7f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ee6dc9 elementor-widget elementor-widget-heading\" data-id=\"1ee6dc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Experts <span style=\"font-weight:700;color: #4F2A5D\">at the ready.<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63cb8ba elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"63cb8ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tMeet the heart of Directive.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22350ab elementor-grid-mobile-2 elementor-grid-4 elementor-grid-tablet-2 elementor-widget elementor-widget-loop-grid\" data-id=\"22350ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;42514&quot;,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;columns_mobile&quot;:2,&quot;columns&quot;:4,&quot;_skin&quot;:&quot;post&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;edit_handle_selector&quot;:&quot;[data-elementor-type=\\&quot;loop-item\\&quot;]&quot;,&quot;row_gap_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-grid.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-loop-container elementor-grid\" role=\"list\">\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-42504 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-42504 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/04\/gm-color-jpg-1.webp\");}<\/style><style id=\"loop-42514\">.team-box {\n    filter: grayscale(100%);\n    transition:.3s ease-in-out all;\n}\n\n.team-title, .team-position {\n    opacity:0;\n    transition:.3s ease-in-out all;\n}\n\n.team-box:hover .team-title, .team-box:hover .team-position {\n    opacity:1;\n}.elementor-42514 .elementor-element.elementor-element-8461b80{--display:flex;--flex-direction:column;--container-widget-width:100%;--container-widget-height:initial;--container-widget-flex-grow:0;--container-widget-align-self:initial;--flex-wrap-mobile:wrap;--justify-content:flex-end;--padding-top:36px;--padding-bottom:36px;--padding-left:36px;--padding-right:36px;}.elementor-42514 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .elementor-42514 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-position:center center;background-size:cover;}.elementor-42514 .elementor-element.elementor-element-8461b80:hover::before, .elementor-42514 .elementor-element.elementor-element-8461b80:hover > .elementor-background-video-container::before, .elementor-42514 .elementor-element.elementor-element-8461b80:hover > .e-con-inner > .elementor-background-video-container::before, .elementor-42514 .elementor-element.elementor-element-8461b80 > .elementor-background-slideshow:hover::before, .elementor-42514 .elementor-element.elementor-element-8461b80 > .e-con-inner > .elementor-background-slideshow:hover::before{--background-overlay:'';background-color:#3B423E96;}.elementor-42514 .elementor-element.elementor-element-8461b80:hover{--overlay-opacity:1;}.elementor-42514 .elementor-element.elementor-element-8461b80, .elementor-42514 .elementor-element.elementor-element-8461b80::before{--overlay-transition:0.3s;}.elementor-42514 .elementor-element.elementor-element-a86fc66{text-align:center;font-weight:700;color:#FFFFFF;}.elementor-42514 .elementor-element.elementor-element-a86fc66 > .elementor-widget-container{margin:0px 0px 20px 0px;}.elementor-42514 .elementor-element.elementor-element-340b6f7{text-align:center;color:#FFFFFF;}@media(max-width:767px){.elementor-42514 .elementor-element.elementor-element-8461b80{--padding-top:20px;--padding-bottom:20px;--padding-left:20px;--padding-right:20px;}.elementor-42514 .elementor-element.elementor-element-a86fc66 > .elementor-widget-container{margin:0px 0px 8px 0px;}}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-42504 post-42504 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/04\/gm-color-jpg-1.webp\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"42504\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 42504=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGarrett Mehrguth\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tChief Executive Officer\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-43187 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-43187 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/04\/ts2-jpg-1.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-43187 post-43187 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/04\/ts2-jpg-1.webp\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"43187\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 43187=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tTanner Shaffer\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tManaging Partner &amp; Co-Founder\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-50431 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-50431 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/11\/Sean-Baker.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-50431 post-50431 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team team-member-category-leadership-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/11\/Sean-Baker.jpg\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"50431\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 50431=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSean Baker\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tChief Revenue Officer\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-43193 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-43193 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/05\/jesse-new.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-43193 post-43193 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/05\/jesse-new.jpg\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"43193\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 43193=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tJesse Seilhan\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSVP of Operations\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-51387 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-51387 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/05\/larissa-williams-headshot-2026-1-scaled.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-51387 post-51387 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-leadership-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/05\/larissa-williams-headshot-2026-1-scaled.jpg\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"51387\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 51387=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tLarissa Williams\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tManaging Director, Communications\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-48000 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-48000 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/04\/Lauren-Marks.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-48000 post-48000 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team team-member-category-leadership-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/04\/Lauren-Marks.jpg\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"48000\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 48000=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tLauren Marks\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tManaging Director, Commerce\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-53996 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-53996 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Joanna-McNeil.png\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-53996 post-53996 team-member type-team-member status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Joanna-McNeil.png\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"53996\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 53996=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tJoanna McNeil\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tManaging Director, Performance Marketing\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-54018 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-54018 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Kimberly-Deese.png\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-54018 post-54018 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-pr\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/Kimberly-Deese.png\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"54018\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 54018=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tKimberly Deese\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tHead of PR &amp; Communications\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-47134 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-47134 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/11\/cmuehlemann-jpg.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-47134 post-47134 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/11\/cmuehlemann-jpg.webp\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"47134\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 47134=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCarrie Muehlemann\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tHead of People Ops\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-47143 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-47143 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/11\/ruruchurtu-jpg.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-47143 post-47143 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/11\/ruruchurtu-jpg.webp\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"47143\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 47143=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tRichard Uruchurtu III\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVP of Client Services\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-43201 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-43201 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/05\/1564696510166-jpg.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-43201 post-43201 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/05\/1564696510166-jpg.webp\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"43201\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 43201=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBrady Cramm\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVP of Strategic Engagements\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-43199 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-43199 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/05\/paulina-fernandez-scaled-1-jpg.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-43199 post-43199 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-healthcare-and-pharmaceuticals team-member-category-technology team-member-category-telecommunications\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/05\/paulina-fernandez-scaled-1-jpg.webp\" class=\"elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"43199\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 43199=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPaulina Fernandez\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVP Operations LATAM\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8323fd button-primary button-fill-dark elementor-align-center elementor-mobile-align-left elementor-widget elementor-widget-button\" data-id=\"a8323fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/ca\/about\/team\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Everyone<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#F3F1F5\" class=\"elementor-element elementor-element-cd032e5 main-pad pad-120 blog-carousel-container e-flex e-con-boxed e-con e-parent\" data-id=\"cd032e5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c7015bd elementor-widget elementor-widget-heading\" data-id=\"c7015bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">More <span style=\"font-weight:700;color: #4F2A5D\">Insights<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5a4997 elementor-widget__width-initial body-x-large elementor-widget elementor-widget-text-editor\" data-id=\"b5a4997\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>More resources for you and your team from Directive\u2019s experts.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-285d9ab blog-carousel elementor-arrows-position-inside elementor-widget elementor-widget-loop-carousel\" data-id=\"285d9ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;37116&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:24,&quot;sizes&quot;:[]},&quot;_skin&quot;:&quot;post&quot;,&quot;slides_to_show&quot;:&quot;3&quot;,&quot;slides_to_show_laptop&quot;:&quot;3&quot;,&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;.elementor-loop-container&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;offset_sides&quot;:&quot;none&quot;,&quot;arrows&quot;:&quot;yes&quot;,&quot;image_spacing_custom_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-carousel.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"swiper elementor-loop-container elementor-grid\" role=\"list\" dir=\"ltr\">\n\t\t\t\t<div class=\"swiper-wrapper\" aria-live=\"polite\">\n\t\t<style id=\"loop-37116\">.swiper-slide a:hover {\n    opacity: .8!important;\n}\n\n.feed-img a {\n    width: 100%;\n}.elementor-37116 .elementor-element.elementor-element-523f138d{--display:flex;}.elementor-37116 .elementor-element.elementor-element-388a370d img{width:100%;height:234px;object-fit:cover;object-position:center center;}.elementor-37116 .elementor-element.elementor-element-388a370d{width:100%;max-width:100%;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-icon{width:14px;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-icon i{font-size:14px;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-icon svg{--e-icon-list-icon-size:14px;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-text, .elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-text a{color:#D9D9D9;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-item{font-size:14px;font-weight:700;text-transform:uppercase;line-height:14px;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 > .elementor-widget-container{margin:32px 0px 16px 0px;}.elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-icon{width:14px;}.elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-icon i{font-size:14px;}.elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-icon svg{--e-icon-list-icon-size:14px;}.elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-text, .elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-text a{color:#D9D9D9;}.elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-item{font-size:14px;font-weight:700;text-transform:uppercase;line-height:14px;}.elementor-37116 .elementor-element.elementor-element-3526fbf > .elementor-widget-container{margin:32px 0px 16px 0px;}.elementor-37116 .elementor-element.elementor-element-37ca1c59 .elementor-heading-title{font-size:24px;font-weight:700;line-height:29px;color:#1E1C20;}.elementor-37116 .elementor-element.elementor-element-37ca1c59 > .elementor-widget-container{margin:0px 0px 16px 0px;}.elementor-37116 .elementor-element.elementor-element-750e9bf5 .elementor-widget-container{color:#1E1C20;}@media(max-width:767px){.elementor-37116 .elementor-element.elementor-element-750e9bf5 .elementor-widget-container{font-size:20px;line-height:30px;}}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-54527 post-54527 post type-post status-publish format-standard has-post-thumbnail hentry category-thought-leadership-agency tag-communications tag-influencer tag-thought-leadership-agency resource-category-guides\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/b2b-thought-leadership-agency-guide\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-02_25_26-PM-1024x512.png\" class=\"attachment-large size-large wp-image-54528\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-02_25_26-PM-1024x512.png 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-02_25_26-PM-300x150.png 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-02_25_26-PM-768x384.png 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-02_25_26-PM-1536x768.png 1536w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-02_25_26-PM.png 1774w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48ed3ed4 term-text elementor-widget elementor-widget-post-info\" data-id=\"48ed3ed4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/resource-category\/guides\/\" class=\"elementor-post-info__terms-list-item\">Guides<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/thought-leadership-agency\/\" class=\"elementor-post-info__terms-list-item\">Thought Leadership Agency<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/b2b-thought-leadership-agency-guide\/\">What Does a B2B Thought Leadership Agency Do?<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tThought leadership is the broader system that determines which ideas, experts, and...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-54538 post-54538 post type-post status-publish format-standard has-post-thumbnail hentry category-creator-marketing tag-communications tag-creator-marketing tag-influencer resource-category-strategies\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/b2b-creators-ai-search-visibility\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-03_33_07-PM-1024x512.png\" class=\"attachment-large size-large wp-image-54543\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-03_33_07-PM-1024x512.png 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-03_33_07-PM-300x150.png 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-03_33_07-PM-768x384.png 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-03_33_07-PM-1536x768.png 1536w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-25-2026-03_33_07-PM.png 1774w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48ed3ed4 term-text elementor-widget elementor-widget-post-info\" data-id=\"48ed3ed4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/resource-category\/strategies\/\" class=\"elementor-post-info__terms-list-item\">Strategies<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/creator-marketing\/\" class=\"elementor-post-info__terms-list-item\">Creator Marketing<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/b2b-creators-ai-search-visibility\/\">How B2B Creators Can Improve AI Search Visibility<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tB2B creators for AI search visibility can help close that gap by...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-54656 post-54656 post type-post status-publish format-standard has-post-thumbnail hentry category-linkedin-influencer tag-communications tag-influencer tag-linkedin-influencer resource-category-strategies\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/find-vet-b2b-linkedin-influencers\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-26-2026-04_52_52-PM-1024x512.png\" class=\"attachment-large size-large wp-image-54657\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-26-2026-04_52_52-PM-1024x512.png 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-26-2026-04_52_52-PM-300x150.png 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-26-2026-04_52_52-PM-768x384.png 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-26-2026-04_52_52-PM-1536x768.png 1536w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/08\/ChatGPT-Image-Aug-26-2026-04_52_52-PM.png 1774w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48ed3ed4 term-text elementor-widget elementor-widget-post-info\" data-id=\"48ed3ed4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/resource-category\/strategies\/\" class=\"elementor-post-info__terms-list-item\">Strategies<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/linkedin-influencer\/\" class=\"elementor-post-info__terms-list-item\">LinkedIn Influencer<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/find-vet-b2b-linkedin-influencers\/\">How to Find and Vet B2B LinkedIn Influencers And Creators<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tA useful LinkedIn influencer search starts with the accounts, buyer roles, industries,...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Previous\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Next\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aa57eb8 e-con-full e-flex e-con e-parent\" data-id=\"aa57eb8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e076eaf elementor-widget elementor-widget-shortcode\" data-id=\"e076eaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"container\" data-elementor-id=\"46877\" class=\"elementor elementor-46877\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div data-dce-background-color=\"#FFFFFF\" class=\"elementor-element elementor-element-95585f6 cta-main e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex elementor-invisible e-con e-parent\" data-id=\"95585f6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;position&quot;:&quot;absolute&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6352a5b e-con-full cta-anim e-flex e-con e-child\" data-id=\"6352a5b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-130cbd9 elementor-align-right cta-animation elementor-widget elementor-widget-lottie\" data-id=\"130cbd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/directiveconsulting.com\\\/ca\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/BG-web.json&quot;,&quot;id&quot;:40390,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;trigger&quot;:&quot;arriving_to_viewport&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;play_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52183c12 cta-main main-pad e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"52183c12\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c8deb8a e-con-full e-flex e-con e-child\" data-id=\"c8deb8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-787d6b0 e-flex e-con-boxed e-con e-child\" data-id=\"787d6b0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Performance Marketing Agency for Manufacturing &amp; Industrial Companies You Run Operations. We Drive Opportunities. 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