{"id":48432,"date":"2025-06-26T15:17:20","date_gmt":"2025-06-26T19:17:20","guid":{"rendered":"https:\/\/directiveconsulting.com\/ca\/?page_id=48432"},"modified":"2025-10-28T17:08:35","modified_gmt":"2025-10-28T21:08:35","slug":"b2b-saas-marketing-agency","status":"publish","type":"page","link":"https:\/\/directiveconsulting.com\/ca\/services\/b2b-saas-marketing-agency\/","title":{"rendered":"B2B Marketing Agency"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"48432\" class=\"elementor elementor-48432\" data-elementor-post-type=\"page\">\n\t\t\t\t<div data-dce-background-overlay-color=\"#00000000\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2025\/05\/hero-marketing-automation.jpg\" class=\"elementor-element elementor-element-1b555c4 main-pad hero e-flex e-con-boxed e-con e-parent\" data-id=\"1b555c4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bc14b07 pre-title-light elementor-widget elementor-widget-heading\" data-id=\"bc14b07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">B2B Marketing for SaaS Companies<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80fc244 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"80fc244\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pipeline, Not Promises: B2B Marketing That <strong>Drives SaaS Growth<\/strong><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7df14c8 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"7df14c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Directive is a leading B2B marketing agency that helps SaaS companies scale smarter with customer-led, performance-driven strategies. From MQL to revenue, we align every SaaS marketing initiativecampaign to your business goals, shorten sales cycles, and prove marketing&#8217;s impact at every stage.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-070ef7f e-flex e-con-boxed e-con e-child\" data-id=\"070ef7f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a1ebfdb button-primary elementor-widget elementor-widget-button\" data-id=\"a1ebfdb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/ca\/book-intro-call\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Book Intro Call<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e181ba8 button-primary button-fill elementor-widget elementor-widget-button\" data-id=\"e181ba8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/ca\/about\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Meet Directive<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-420edae main-pad pad-120-60 e-flex e-con-boxed e-con e-parent\" data-id=\"420edae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9479a40 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"9479a40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Modern SaaS Marketing Requires <span style=\"color:#4F2A5D\"><strong>More Than Leads<\/strong><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7005534 e-con-full pre-title-main e-flex e-con e-child\" data-id=\"7005534\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1a01c3f pre-title-container e-flex e-con-boxed e-con e-child\" data-id=\"1a01c3f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-05b0f0d pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"05b0f0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOUR B2B SAAS MARKETING METHODOLOGY\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d9e1cf8 e-con-full pre-title-text e-flex e-con e-child\" data-id=\"d9e1cf8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f965de elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2f965de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Most SaaS marketing agencies focus on clicks and MQLs. At Directive, we prioritize outcomes that drive real business growth. B2B SaaS marketing should accelerate sales velocity, increase customer lifetime value, and strengthen product adoption. It cannot stop at lead generation.<\/span><\/p><p><span style=\"font-weight: 400;\">Our Customer Generation Methodology connects every tactic to the key metrics your leadership team actually cares about. From acquisition through expansion, we help you build SaaS marketing strategies that move the entire funnel forward.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e9a316 main-pad e-flex e-con-boxed e-con e-parent\" data-id=\"1e9a316\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2025\/05\/cs-inscribe.jpg\" class=\"elementor-element elementor-element-1ede151 e-con-full e-flex e-con e-child\" data-id=\"1ede151\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#4F2A5D\" class=\"elementor-element elementor-element-4116508 e-con-full e-flex e-con e-child\" data-id=\"4116508\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f912b94 dce_masking-none elementor-widget elementor-widget-image\" data-id=\"f912b94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"232\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/05\/inscribe-logo.svg\" class=\"attachment-large size-large wp-image-48083\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-487b39e elementor-widget elementor-widget-text-editor\" data-id=\"487b39e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t237%\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c13022e elementor-widget elementor-widget-text-editor\" data-id=\"c13022e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tKeyword Growth and Full-Funnel Visibility\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a40fc85 elementor-widget elementor-widget-text-editor\" data-id=\"a40fc85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Inscribe partnered with Directive to scale their B2B SaaS marketing engine across search, content, and conversion. By building a full-funnel content strategy aligned to buyer stages and optimizing for performance metrics like demo requests and sales velocity, we helped Inscribe achieve a 237% increase in keyword rankings, 32% growth in organic traffic, and a 50% rise in domain authority through our B2B SaaS marketing services. The result? Increased pipeline velocity and better marketing-to-sales alignment.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<a class=\"elementor-element elementor-element-ee4ecf1 hover-arrow e-flex e-con-boxed e-con e-child\" data-id=\"ee4ecf1\" data-element_type=\"container\" data-e-type=\"container\" href=\"https:\/\/directiveconsulting.com\/ca\/case-studies\/inscribe-case-study\/\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17206eb hover-arrow elementor-widget elementor-widget-text-editor\" data-id=\"17206eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tRead the Case Study\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b68b8c9 arrow dce_masking-none elementor-widget elementor-widget-image\" data-id=\"b68b8c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2024\/04\/arrow-right-orange-1.svg\" class=\"attachment-large size-large wp-image-37100\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f89fb1b main-pad pad-120-60 e-flex e-con-boxed e-con e-parent\" data-id=\"f89fb1b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7eab7bf elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"7eab7bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How Directive <span style=\"color:#4F2A5D\"><strong>Builds SaaS Marketing Engines<\/strong><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2815315 e-con-full pre-title-main e-flex e-con e-child\" data-id=\"2815315\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e0ba5b6 pre-title-container e-flex e-con-boxed e-con e-child\" data-id=\"e0ba5b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e821904 pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"e821904\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOur Process &#038; Impact\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bedc0f6 e-con-full pre-title-text e-flex e-con e-child\" data-id=\"bedc0f6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-15fff48 elementor-widget elementor-widget-text-editor\" data-id=\"15fff48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We build SaaS marketing engines that accelerate pipeline, reduce customer acquisition costs, and align every tactic to ARR.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element 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Alignment<\/h5>\r\n\t\t\t<p>Define metrics that matter, including CAC, SQLs, ARR, and LTV.<\/p>\r\n\t\t<\/div>\r\n    <\/div> \r\n\t<div class=\"slider-item\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<label>02<\/label>\r\n\t\t\t<h5 class=\"slider-item-title\">Buyer Journey Mapping<\/h5>\r\n\t\t\t<p>Design marketing motions that support trials, demos, upsells, and customer expansion.<\/p>\r\n\r\n\t\t<\/div>\r\n    <\/div> \r\n\t<div class=\"slider-item\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<label>03<\/label>\r\n\t\t\t<h5 class=\"slider-item-title\">Multichannel Campaign Execution<\/h5>\r\n\t\t\t<p>Launch paid advertising and organic search strategies that align with each stage of the buying journey.\r\n<\/p>\r\n\t\t<\/div>\r\n    <\/div> \r\n    <div class=\"slider-item\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<label>04<\/label>\r\n\t\t\t<h5 class=\"slider-item-title\">CRO and Funnel Optimization<\/h5>\r\n\t\t\t<p>Improve user 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padding-bottom: 40px;\r\n}\r\n}\r\n\r\n@media screen and (max-width: 767px) {\r\n\r\n.slick-slide {\r\n\tborder-left: 0px solid #1E1C20;\r\n\tborder-bottom: 1px solid #1E1C20;\r\n\tpadding:0 0 40px 0;\r\n\tmargin-right:24px!important;\r\n}\r\n\r\n.slider-item-3 {\r\n    border-right: 0px solid #1E1C20;\r\n}\r\n\r\n.slider-item-title {\r\n    font-size: 24px!important;\r\n    line-height: 28.8px!important;\r\n    margin: 30px 0 10px 0 !important;\r\n}\r\n\r\n.slider-item-content-text p {\r\n    font-size: 16px!important;\r\n    line-height: 24px!important;\r\n}\r\n\r\n.principle-button {\r\n    font-size: 14px;\r\n    line-height: 21px;\r\n}\r\n\r\n.principle-button span {\r\n\twidth: 24px !important;\r\n\theight: 24px !important;\r\n\tmin-width: 24px !important;\r\n\tmin-height: 24px !important;\r\n}\r\n}\r\n\r\n\r\n  <\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0c36e1a main-pad pad-120-60 e-flex e-con-boxed e-con e-parent\" data-id=\"0c36e1a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f8985b0 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"f8985b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span style=\"color:#4F2A5D\"><strong>Built to Scale<\/strong><\/span> With Your SaaS Lifecycle<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ffbe7ff e-con-full e-flex e-con e-parent\" data-id=\"ffbe7ff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div data-dce-background-color=\"#EBE7EE\" class=\"elementor-element elementor-element-670186c e-con-full service-box service-1 e-flex e-con e-child\" data-id=\"670186c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-476ec5b service-title e-flex e-con-boxed e-con e-child\" data-id=\"476ec5b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c23979c service-title-text elementor-widget elementor-widget-text-editor\" data-id=\"c23979c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Go-To-Market Strategy for B2B SaaS<\/b><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e61f39 service-description elementor-widget elementor-widget-text-editor\" data-id=\"4e61f39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tLaunch new products or enter new verticals with messaging, media mix, and forecasting built to scale.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#F3F1F5\" class=\"elementor-element elementor-element-d49dceb e-con-full service-box service-2 e-flex e-con e-child\" data-id=\"d49dceb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-0de0dd2 service-title e-flex e-con-boxed e-con e-child\" data-id=\"0de0dd2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b01838 service-title-text elementor-widget elementor-widget-text-editor\" data-id=\"1b01838\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Digital Marketing for SaaS Platforms<\/b><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a798c36 service-description elementor-widget elementor-widget-text-editor\" data-id=\"a798c36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Full-funnel performance marketing across paid ads, organic growth, and lifecycle marketing channels.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#EBE7EE\" class=\"elementor-element elementor-element-ab194c2 e-con-full service-box service-3 e-flex e-con e-child\" data-id=\"ab194c2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-aabd2d4 service-title e-flex e-con-boxed e-con e-child\" data-id=\"aabd2d4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-07a8140 service-title-text elementor-widget elementor-widget-text-editor\" data-id=\"07a8140\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Inbound Marketing for SaaS<\/b><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91f9ce7 service-description elementor-widget elementor-widget-text-editor\" data-id=\"91f9ce7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Create high-converting content marketing strategies and nurture paths that match real B2B SaaS buying intent.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#F3F1F5\" class=\"elementor-element elementor-element-f116a2c e-con-full service-box service-4 e-flex e-con e-child\" data-id=\"f116a2c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-a749a58 service-title e-flex e-con-boxed e-con e-child\" data-id=\"a749a58\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bf97c3d service-title-text elementor-widget elementor-widget-text-editor\" data-id=\"bf97c3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Conversion Rate Optimization (CRO) for SaaS Funnels<\/b><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d988c38 service-description elementor-widget elementor-widget-text-editor\" data-id=\"d988c38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tImprove demo bookings, trial activations, and pricing page performance with conversion-first UX.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#EBE7EE\" class=\"elementor-element elementor-element-f7ecb72 e-con-full service-box service-5 e-flex e-con e-child\" data-id=\"f7ecb72\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-b1ceb33 service-title e-flex e-con-boxed e-con e-child\" data-id=\"b1ceb33\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2162de service-title-text elementor-widget elementor-widget-text-editor\" data-id=\"b2162de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Customer Lifecycle Marketing<\/b><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8464850 service-description elementor-widget elementor-widget-text-editor\" data-id=\"8464850\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tActivate churn prevention and upsell strategies with lifecycle-aware email, ad, and CRM journeys.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#F3F1F5\" class=\"elementor-element elementor-element-1ba80c5 e-con-full service-box service-6 e-flex e-con e-child\" data-id=\"1ba80c5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-56e2cf9 service-title e-flex e-con-boxed e-con e-child\" data-id=\"56e2cf9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-45f4c46 service-title-text elementor-widget elementor-widget-text-editor\" data-id=\"45f4c46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>KPI &#038; Attribution Strategy<\/b><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db8952c service-description elementor-widget elementor-widget-text-editor\" data-id=\"db8952c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Align marketing and sales efforts around CAC, SQL, MQL-to-win rate, LTV, and payback period using real-time insights.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#F3F1F5\" class=\"elementor-element elementor-element-f7494ea main-pad pad-120 e-flex e-con-boxed e-con e-parent\" data-id=\"f7494ea\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6dc6263 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"6dc6263\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions About Directive's <span style=\"color:#4F2A5D\"><strong>B2B SaaS Marketing Agency<\/strong><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e9db0ae e-con-full pre-title-main e-flex e-con e-child\" data-id=\"e9db0ae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8fea861 pre-title-container e-flex e-con-boxed e-con e-child\" data-id=\"8fea861\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-42751a4 pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"42751a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tB2B SAAS MARKETING FAQ\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9451b4b e-con-full pre-title-text e-flex e-con e-child\" data-id=\"9451b4b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2fffebf elementor-widget__width-initial elementor-widget elementor-widget-n-accordion\" data-id=\"2fffebf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-5030\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-5030\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What makes Directive a leading B2B SaaS marketing agency? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0144L30.2136 10.2018C35.5261 15.7163 35.4392 24.6087 30.0194 30.0191C24.4926 35.5326 15.5199 35.5227 10.0058 30.0131L9.82528 29.8258C4.51283 24.3112 4.59978 15.4188 10.0109 9.9995C12.6808 7.32423 16.2395 5.85727 20.0249 5.85791C23.8103 5.85856 27.3667 7.3358 30.0331 10.0144ZM10.557 29.1209L10.7289 29.2994C15.8472 34.416 24.1803 34.4227 29.3053 29.3135C34.341 24.2903 34.4162 16.0286 29.4906 10.9156L29.3186 10.7371C26.8413 8.25481 23.5458 6.88761 20.0321 6.88328C16.5184 6.87896 13.2244 8.24571 10.7423 10.7229C5.71511 15.7551 5.63133 24.0079 10.5655 29.1298L10.557 29.1209Z\" fill=\"#EB6D12\"><\/path><path d=\"M26.8369 19.5057C27.1172 19.5109 27.3497 19.7343 27.3444 20.0147C27.3392 20.295 27.1158 20.5274 26.8355 20.5221C18.0876 20.5164 21.6104 20.5268 13.1922 20.5213C13.0521 20.5186 12.9129 20.4635 12.8183 20.3653C12.7238 20.2672 12.6735 20.1435 12.6847 20.0123C12.6899 19.732 12.9133 19.4996 13.1936 19.5048C21.3301 19.5102 18.4008 19.5002 26.8369 19.5057Z\" fill=\"#EB6D12\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0154L30.2136 10.2028C35.5261 15.7173 35.4392 24.6097 30.0194 30.0201C24.4926 35.5336 15.5199 35.5237 10.0058 30.0141L9.82528 29.8267C4.51283 24.3122 4.59978 15.4198 10.0109 10.0005C12.6808 7.32521 16.2395 5.85825 20.0249 5.85889C23.8103 5.85953 27.3667 7.33678 30.0331 10.0154ZM10.557 29.1219L10.7289 29.3003C15.8472 34.4169 24.1803 34.4237 29.3053 29.3145C34.341 24.2913 34.4162 16.0296 29.4906 10.9166L29.3186 10.7381C26.8413 8.25579 23.5458 6.88858 20.0321 6.88426C16.5184 6.87993 13.2244 8.24669 10.7423 10.7239C5.71511 15.7561 5.63133 24.0089 10.5655 29.1308L10.557 29.1219Z\" fill=\"#EB6D12\"><\/path><path d=\"M20.5277 13.1849L20.5239 19.5026L26.8416 19.5068C27.1219 19.512 27.3543 19.7354 27.3491 20.0157C27.3439 20.296 27.1205 20.5284 26.8402 20.5232L20.5224 20.519L20.5185 26.8368C20.5133 27.1171 20.2899 27.3495 20.0096 27.3443C19.8694 27.3417 19.7392 27.2779 19.6532 27.1887C19.5673 27.0994 19.5084 26.9668 19.5107 26.8442L19.5146 20.5265L13.1969 20.5223C13.0567 20.5197 12.9175 20.4645 12.823 20.3664C12.7284 20.2682 12.6781 20.1446 12.6893 20.0134C12.6946 19.7331 12.918 19.5006 13.1983 19.5059L19.516 19.51L19.5199 13.1923C19.5251 12.912 19.7396 12.6882 20.0288 12.6848C20.3091 12.6901 20.5326 12.9221 20.5274 13.2024L20.5277 13.1849Z\" fill=\"#EB6D12\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-5030\" class=\"elementor-element elementor-element-d65678d e-con-full e-flex e-con e-child\" data-id=\"d65678d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-886606e elementor-widget elementor-widget-text-editor\" data-id=\"886606e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDirective is a performance-driven B2B SaaS marketing agency with over a decade of experience helping SaaS companies achieve scalable, measurable growth. We leverage SEO, paid advertising, content marketing, conversion rate optimization, and more SaaS marketing services to deliver measurable revenue impact, not vanity metrics.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-5031\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-5031\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> How does Directive\u2019s SaaS marketing approach differ from other marketing agencies? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0144L30.2136 10.2018C35.5261 15.7163 35.4392 24.6087 30.0194 30.0191C24.4926 35.5326 15.5199 35.5227 10.0058 30.0131L9.82528 29.8258C4.51283 24.3112 4.59978 15.4188 10.0109 9.9995C12.6808 7.32423 16.2395 5.85727 20.0249 5.85791C23.8103 5.85856 27.3667 7.3358 30.0331 10.0144ZM10.557 29.1209L10.7289 29.2994C15.8472 34.416 24.1803 34.4227 29.3053 29.3135C34.341 24.2903 34.4162 16.0286 29.4906 10.9156L29.3186 10.7371C26.8413 8.25481 23.5458 6.88761 20.0321 6.88328C16.5184 6.87896 13.2244 8.24571 10.7423 10.7229C5.71511 15.7551 5.63133 24.0079 10.5655 29.1298L10.557 29.1209Z\" fill=\"#EB6D12\"><\/path><path d=\"M26.8369 19.5057C27.1172 19.5109 27.3497 19.7343 27.3444 20.0147C27.3392 20.295 27.1158 20.5274 26.8355 20.5221C18.0876 20.5164 21.6104 20.5268 13.1922 20.5213C13.0521 20.5186 12.9129 20.4635 12.8183 20.3653C12.7238 20.2672 12.6735 20.1435 12.6847 20.0123C12.6899 19.732 12.9133 19.4996 13.1936 19.5048C21.3301 19.5102 18.4008 19.5002 26.8369 19.5057Z\" fill=\"#EB6D12\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0154L30.2136 10.2028C35.5261 15.7173 35.4392 24.6097 30.0194 30.0201C24.4926 35.5336 15.5199 35.5237 10.0058 30.0141L9.82528 29.8267C4.51283 24.3122 4.59978 15.4198 10.0109 10.0005C12.6808 7.32521 16.2395 5.85825 20.0249 5.85889C23.8103 5.85953 27.3667 7.33678 30.0331 10.0154ZM10.557 29.1219L10.7289 29.3003C15.8472 34.4169 24.1803 34.4237 29.3053 29.3145C34.341 24.2913 34.4162 16.0296 29.4906 10.9166L29.3186 10.7381C26.8413 8.25579 23.5458 6.88858 20.0321 6.88426C16.5184 6.87993 13.2244 8.24669 10.7423 10.7239C5.71511 15.7561 5.63133 24.0089 10.5655 29.1308L10.557 29.1219Z\" fill=\"#EB6D12\"><\/path><path d=\"M20.5277 13.1849L20.5239 19.5026L26.8416 19.5068C27.1219 19.512 27.3543 19.7354 27.3491 20.0157C27.3439 20.296 27.1205 20.5284 26.8402 20.5232L20.5224 20.519L20.5185 26.8368C20.5133 27.1171 20.2899 27.3495 20.0096 27.3443C19.8694 27.3417 19.7392 27.2779 19.6532 27.1887C19.5673 27.0994 19.5084 26.9668 19.5107 26.8442L19.5146 20.5265L13.1969 20.5223C13.0567 20.5197 12.9175 20.4645 12.823 20.3664C12.7284 20.2682 12.6781 20.1446 12.6893 20.0134C12.6946 19.7331 12.918 19.5006 13.1983 19.5059L19.516 19.51L19.5199 13.1923C19.5251 12.912 19.7396 12.6882 20.0288 12.6848C20.3091 12.6901 20.5326 12.9221 20.5274 13.2024L20.5277 13.1849Z\" fill=\"#EB6D12\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-5031\" class=\"elementor-element elementor-element-4c2d822 e-con-full e-flex e-con e-child\" data-id=\"4c2d822\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b34490e elementor-widget elementor-widget-text-editor\" data-id=\"b34490e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tUnlike traditional broad marketing agencies, Directive focuses exclusively on B2B growth, with deep experience in SaaS marketing. Our Customer Generation methodology aligns every channel (SEO, paid media, CRO, lifecycle marketing, and more) to reduce customer acquisition costs and improve sales velocity. We optimize the full funnel from awareness to retention.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-5032\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-5032\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What SaaS marketing services does Directive offer? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0144L30.2136 10.2018C35.5261 15.7163 35.4392 24.6087 30.0194 30.0191C24.4926 35.5326 15.5199 35.5227 10.0058 30.0131L9.82528 29.8258C4.51283 24.3112 4.59978 15.4188 10.0109 9.9995C12.6808 7.32423 16.2395 5.85727 20.0249 5.85791C23.8103 5.85856 27.3667 7.3358 30.0331 10.0144ZM10.557 29.1209L10.7289 29.2994C15.8472 34.416 24.1803 34.4227 29.3053 29.3135C34.341 24.2903 34.4162 16.0286 29.4906 10.9156L29.3186 10.7371C26.8413 8.25481 23.5458 6.88761 20.0321 6.88328C16.5184 6.87896 13.2244 8.24571 10.7423 10.7229C5.71511 15.7551 5.63133 24.0079 10.5655 29.1298L10.557 29.1209Z\" fill=\"#EB6D12\"><\/path><path d=\"M26.8369 19.5057C27.1172 19.5109 27.3497 19.7343 27.3444 20.0147C27.3392 20.295 27.1158 20.5274 26.8355 20.5221C18.0876 20.5164 21.6104 20.5268 13.1922 20.5213C13.0521 20.5186 12.9129 20.4635 12.8183 20.3653C12.7238 20.2672 12.6735 20.1435 12.6847 20.0123C12.6899 19.732 12.9133 19.4996 13.1936 19.5048C21.3301 19.5102 18.4008 19.5002 26.8369 19.5057Z\" fill=\"#EB6D12\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0154L30.2136 10.2028C35.5261 15.7173 35.4392 24.6097 30.0194 30.0201C24.4926 35.5336 15.5199 35.5237 10.0058 30.0141L9.82528 29.8267C4.51283 24.3122 4.59978 15.4198 10.0109 10.0005C12.6808 7.32521 16.2395 5.85825 20.0249 5.85889C23.8103 5.85953 27.3667 7.33678 30.0331 10.0154ZM10.557 29.1219L10.7289 29.3003C15.8472 34.4169 24.1803 34.4237 29.3053 29.3145C34.341 24.2913 34.4162 16.0296 29.4906 10.9166L29.3186 10.7381C26.8413 8.25579 23.5458 6.88858 20.0321 6.88426C16.5184 6.87993 13.2244 8.24669 10.7423 10.7239C5.71511 15.7561 5.63133 24.0089 10.5655 29.1308L10.557 29.1219Z\" fill=\"#EB6D12\"><\/path><path d=\"M20.5277 13.1849L20.5239 19.5026L26.8416 19.5068C27.1219 19.512 27.3543 19.7354 27.3491 20.0157C27.3439 20.296 27.1205 20.5284 26.8402 20.5232L20.5224 20.519L20.5185 26.8368C20.5133 27.1171 20.2899 27.3495 20.0096 27.3443C19.8694 27.3417 19.7392 27.2779 19.6532 27.1887C19.5673 27.0994 19.5084 26.9668 19.5107 26.8442L19.5146 20.5265L13.1969 20.5223C13.0567 20.5197 12.9175 20.4645 12.823 20.3664C12.7284 20.2682 12.6781 20.1446 12.6893 20.0134C12.6946 19.7331 12.918 19.5006 13.1983 19.5059L19.516 19.51L19.5199 13.1923C19.5251 12.912 19.7396 12.6882 20.0288 12.6848C20.3091 12.6901 20.5326 12.9221 20.5274 13.2024L20.5277 13.1849Z\" fill=\"#EB6D12\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-5032\" class=\"elementor-element elementor-element-8c628ee e-con-full e-flex e-con e-child\" data-id=\"8c628ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-daeeabc elementor-widget elementor-widget-text-editor\" data-id=\"daeeabc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOur SaaS marketing services include go-to-market strategy, content marketing strategy, technical SEO, paid advertising, and CRO. We help SaaS companies increase traffic, convert more demos, and achieve predictable SaaS growth. Each campaign is tailored to your unique product, audience, and lifecycle stage.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-5033\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-5033\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Does Directive offer content marketing for SaaS businesses? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0144L30.2136 10.2018C35.5261 15.7163 35.4392 24.6087 30.0194 30.0191C24.4926 35.5326 15.5199 35.5227 10.0058 30.0131L9.82528 29.8258C4.51283 24.3112 4.59978 15.4188 10.0109 9.9995C12.6808 7.32423 16.2395 5.85727 20.0249 5.85791C23.8103 5.85856 27.3667 7.3358 30.0331 10.0144ZM10.557 29.1209L10.7289 29.2994C15.8472 34.416 24.1803 34.4227 29.3053 29.3135C34.341 24.2903 34.4162 16.0286 29.4906 10.9156L29.3186 10.7371C26.8413 8.25481 23.5458 6.88761 20.0321 6.88328C16.5184 6.87896 13.2244 8.24571 10.7423 10.7229C5.71511 15.7551 5.63133 24.0079 10.5655 29.1298L10.557 29.1209Z\" fill=\"#EB6D12\"><\/path><path d=\"M26.8369 19.5057C27.1172 19.5109 27.3497 19.7343 27.3444 20.0147C27.3392 20.295 27.1158 20.5274 26.8355 20.5221C18.0876 20.5164 21.6104 20.5268 13.1922 20.5213C13.0521 20.5186 12.9129 20.4635 12.8183 20.3653C12.7238 20.2672 12.6735 20.1435 12.6847 20.0123C12.6899 19.732 12.9133 19.4996 13.1936 19.5048C21.3301 19.5102 18.4008 19.5002 26.8369 19.5057Z\" fill=\"#EB6D12\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0154L30.2136 10.2028C35.5261 15.7173 35.4392 24.6097 30.0194 30.0201C24.4926 35.5336 15.5199 35.5237 10.0058 30.0141L9.82528 29.8267C4.51283 24.3122 4.59978 15.4198 10.0109 10.0005C12.6808 7.32521 16.2395 5.85825 20.0249 5.85889C23.8103 5.85953 27.3667 7.33678 30.0331 10.0154ZM10.557 29.1219L10.7289 29.3003C15.8472 34.4169 24.1803 34.4237 29.3053 29.3145C34.341 24.2913 34.4162 16.0296 29.4906 10.9166L29.3186 10.7381C26.8413 8.25579 23.5458 6.88858 20.0321 6.88426C16.5184 6.87993 13.2244 8.24669 10.7423 10.7239C5.71511 15.7561 5.63133 24.0089 10.5655 29.1308L10.557 29.1219Z\" fill=\"#EB6D12\"><\/path><path d=\"M20.5277 13.1849L20.5239 19.5026L26.8416 19.5068C27.1219 19.512 27.3543 19.7354 27.3491 20.0157C27.3439 20.296 27.1205 20.5284 26.8402 20.5232L20.5224 20.519L20.5185 26.8368C20.5133 27.1171 20.2899 27.3495 20.0096 27.3443C19.8694 27.3417 19.7392 27.2779 19.6532 27.1887C19.5673 27.0994 19.5084 26.9668 19.5107 26.8442L19.5146 20.5265L13.1969 20.5223C13.0567 20.5197 12.9175 20.4645 12.823 20.3664C12.7284 20.2682 12.6781 20.1446 12.6893 20.0134C12.6946 19.7331 12.918 19.5006 13.1983 19.5059L19.516 19.51L19.5199 13.1923C19.5251 12.912 19.7396 12.6882 20.0288 12.6848C20.3091 12.6901 20.5326 12.9221 20.5274 13.2024L20.5277 13.1849Z\" fill=\"#EB6D12\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-5033\" class=\"elementor-element elementor-element-800045a e-con-full e-flex e-con e-child\" data-id=\"800045a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6413667 elementor-widget elementor-widget-text-editor\" data-id=\"6413667\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tYes. As both a content marketing agency and SaaS digital marketing agency, we create performance content that fuels demand. Our content strategies attracts qualified leads, accelerates organic growth, and improves the buyer journey from search to conversion.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-5034\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-5034\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Why choose Directive as your SaaS marketing company? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0144L30.2136 10.2018C35.5261 15.7163 35.4392 24.6087 30.0194 30.0191C24.4926 35.5326 15.5199 35.5227 10.0058 30.0131L9.82528 29.8258C4.51283 24.3112 4.59978 15.4188 10.0109 9.9995C12.6808 7.32423 16.2395 5.85727 20.0249 5.85791C23.8103 5.85856 27.3667 7.3358 30.0331 10.0144ZM10.557 29.1209L10.7289 29.2994C15.8472 34.416 24.1803 34.4227 29.3053 29.3135C34.341 24.2903 34.4162 16.0286 29.4906 10.9156L29.3186 10.7371C26.8413 8.25481 23.5458 6.88761 20.0321 6.88328C16.5184 6.87896 13.2244 8.24571 10.7423 10.7229C5.71511 15.7551 5.63133 24.0079 10.5655 29.1298L10.557 29.1209Z\" fill=\"#EB6D12\"><\/path><path d=\"M26.8369 19.5057C27.1172 19.5109 27.3497 19.7343 27.3444 20.0147C27.3392 20.295 27.1158 20.5274 26.8355 20.5221C18.0876 20.5164 21.6104 20.5268 13.1922 20.5213C13.0521 20.5186 12.9129 20.4635 12.8183 20.3653C12.7238 20.2672 12.6735 20.1435 12.6847 20.0123C12.6899 19.732 12.9133 19.4996 13.1936 19.5048C21.3301 19.5102 18.4008 19.5002 26.8369 19.5057Z\" fill=\"#EB6D12\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0154L30.2136 10.2028C35.5261 15.7173 35.4392 24.6097 30.0194 30.0201C24.4926 35.5336 15.5199 35.5237 10.0058 30.0141L9.82528 29.8267C4.51283 24.3122 4.59978 15.4198 10.0109 10.0005C12.6808 7.32521 16.2395 5.85825 20.0249 5.85889C23.8103 5.85953 27.3667 7.33678 30.0331 10.0154ZM10.557 29.1219L10.7289 29.3003C15.8472 34.4169 24.1803 34.4237 29.3053 29.3145C34.341 24.2913 34.4162 16.0296 29.4906 10.9166L29.3186 10.7381C26.8413 8.25579 23.5458 6.88858 20.0321 6.88426C16.5184 6.87993 13.2244 8.24669 10.7423 10.7239C5.71511 15.7561 5.63133 24.0089 10.5655 29.1308L10.557 29.1219Z\" fill=\"#EB6D12\"><\/path><path d=\"M20.5277 13.1849L20.5239 19.5026L26.8416 19.5068C27.1219 19.512 27.3543 19.7354 27.3491 20.0157C27.3439 20.296 27.1205 20.5284 26.8402 20.5232L20.5224 20.519L20.5185 26.8368C20.5133 27.1171 20.2899 27.3495 20.0096 27.3443C19.8694 27.3417 19.7392 27.2779 19.6532 27.1887C19.5673 27.0994 19.5084 26.9668 19.5107 26.8442L19.5146 20.5265L13.1969 20.5223C13.0567 20.5197 12.9175 20.4645 12.823 20.3664C12.7284 20.2682 12.6781 20.1446 12.6893 20.0134C12.6946 19.7331 12.918 19.5006 13.1983 19.5059L19.516 19.51L19.5199 13.1923C19.5251 12.912 19.7396 12.6882 20.0288 12.6848C20.3091 12.6901 20.5326 12.9221 20.5274 13.2024L20.5277 13.1849Z\" fill=\"#EB6D12\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-5034\" class=\"elementor-element elementor-element-340f63a e-con-full e-flex e-con e-child\" data-id=\"340f63a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c985e13 elementor-widget elementor-widget-text-editor\" data-id=\"c985e13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDirective is more than a SaaS marketing company; we\u2019re a strategic partner built for scale. With proven experience across enterprise B2B SaaS companies, our cross-channel strategies unify organic, paid, CRO, and lifecycle marketing to generate pipeline, improve ROI, and sustain long-term growth.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#F3F1F5\" class=\"elementor-element elementor-element-4f5e7d2 main-pad pad-120 blog-carousel-container e-flex e-con-boxed e-con e-parent\" data-id=\"4f5e7d2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-411e0c0 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"411e0c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SaaS Marketing Insights, <span style=\"color:#4F2A5D\"><strong>From Strategy to Execution<\/strong><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2cfb908 service-carousel elementor-arrows-position-inside elementor-widget elementor-widget-loop-carousel\" data-id=\"2cfb908\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;37116&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;24&quot;,&quot;sizes&quot;:[]},&quot;slides_to_show&quot;:&quot;4&quot;,&quot;_skin&quot;:&quot;post&quot;,&quot;slides_to_show_laptop&quot;:&quot;3&quot;,&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;.elementor-loop-container&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;offset_sides&quot;:&quot;none&quot;,&quot;arrows&quot;:&quot;yes&quot;,&quot;image_spacing_custom_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-carousel.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"swiper elementor-loop-container elementor-grid\" role=\"list\" dir=\"ltr\">\n\t\t\t\t<div class=\"swiper-wrapper\" aria-live=\"polite\">\n\t\t<style id=\"loop-37116\">.swiper-slide a:hover {\n    opacity: .8!important;\n}\n\n.feed-img a {\n    width: 100%;\n}.elementor-37116 .elementor-element.elementor-element-523f138d{--display:flex;}.elementor-37116 .elementor-element.elementor-element-388a370d img{width:100%;height:234px;object-fit:cover;object-position:center center;}.elementor-37116 .elementor-element.elementor-element-388a370d{width:100%;max-width:100%;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-icon{width:14px;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-icon i{font-size:14px;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-icon 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e-loop-item-51037 post-51037 post type-post status-publish format-standard has-post-thumbnail hentry category-saas\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-marketing-budget\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"874\" height=\"656\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/cs-arctic-wolf.jpg\" class=\"attachment-large size-large wp-image-50800\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/cs-arctic-wolf.jpg 874w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/cs-arctic-wolf-300x225.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/cs-arctic-wolf-768x576.jpg 768w\" sizes=\"(max-width: 874px) 100vw, 874px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-marketing-budget\/\">B2B Marketing Budget Benchmarks for 2026<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tMost B2B companies land somewhere between 7% and 12% of revenue when...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-51032 post-51032 post type-post status-publish format-standard has-post-thumbnail hentry category-saas tag-digital-marketing\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-top-of-the-funnel-marketing-2026\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"687\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Outdoor-Blog-Image-4-1024x687.jpg\" class=\"attachment-large size-large wp-image-51067\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Outdoor-Blog-Image-4-1024x687.jpg 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Outdoor-Blog-Image-4-300x201.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Outdoor-Blog-Image-4-768x515.jpg 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Outdoor-Blog-Image-4.jpg 1264w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-top-of-the-funnel-marketing-2026\/\">Top of the Funnel Marketing in 2026: What Still Works and Why<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>If your team is still treating top-of-funnel (TOFU) like a soft awareness...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-51035 post-51035 post type-post status-publish format-standard has-post-thumbnail hentry category-saas\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-marketing-roi-benchmarks-by-channel\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"687\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1776121090812-1024x687.jpg\" class=\"attachment-large size-large wp-image-51146\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1776121090812-1024x687.jpg 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1776121090812-300x201.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1776121090812-768x515.jpg 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1776121090812.jpg 1264w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-marketing-roi-benchmarks-by-channel\/\">B2B Marketing ROI Benchmarks: What &#8220;Good&#8221; Looks Like by Channel<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tROI benchmarks are noisy. They are also necessary. Not because they tell...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-50685 post-50685 post type-post status-publish format-standard has-post-thumbnail hentry category-buyers-guides category-saas tag-agency\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/18-top-internet-marketing-agencies-driving-modern-digital-growth\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/ai-generated-8805927_1280-1024x682.jpg\" class=\"attachment-large size-large wp-image-50686\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/ai-generated-8805927_1280-1024x682.jpg 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/ai-generated-8805927_1280-300x200.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/ai-generated-8805927_1280-768x512.jpg 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/ai-generated-8805927_1280.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/buyers-guides\/\" class=\"elementor-post-info__terms-list-item\">Buyer&#039;s Guides<\/a>, <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/18-top-internet-marketing-agencies-driving-modern-digital-growth\/\">18 Top Internet Marketing Agencies Driving Modern Digital Growth<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tInternet marketing has become one of the most overused phrases in business....\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-51027 post-51027 post type-post status-publish format-standard has-post-thumbnail hentry category-saas tag-digital-marketing\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-digital-marketing-strategy\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"687\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1776121095832-1024x687.jpg\" class=\"attachment-large size-large wp-image-51149\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1776121095832-1024x687.jpg 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1776121095832-300x201.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1776121095832-768x515.jpg 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1776121095832.jpg 1264w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-digital-marketing-strategy\/\">Build a Channel-by-Channel B2B Digital Marketing Strategy<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>A buyer just spent 3 weeks researching your category across search results,...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-51026 post-51026 post type-post status-publish format-standard has-post-thumbnail hentry category-saas\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-marketing-trends-client-signals-2026\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"765\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1774549033605-1-1024x765.jpg\" class=\"attachment-large size-large wp-image-50793\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1774549033605-1-1024x765.jpg 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1774549033605-1-300x224.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1774549033605-1-768x573.jpg 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/1774549033605-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-marketing-trends-client-signals-2026\/\">6 B2B Marketing Trends From Our Client Portfolio<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tThese B2B marketing trends we\u2019re about to cover are rooted in learnings...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-50558 post-50558 post type-post status-publish format-standard has-post-thumbnail hentry category-buyers-guides category-saas tag-agency tag-digital-marketing\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/best-global-marketing-agencies-2026\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Directive24-0938-1024x683.jpg\" class=\"attachment-large size-large wp-image-50579\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Directive24-0938-1024x683.jpg 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Directive24-0938-300x200.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Directive24-0938-768x512.jpg 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Directive24-0938-1536x1024.jpg 1536w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/03\/Directive24-0938-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/buyers-guides\/\" class=\"elementor-post-info__terms-list-item\">Buyer&#039;s Guides<\/a>, <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/best-global-marketing-agencies-2026\/\">20 Global Marketing Agencies Driving International Growth In 2026<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tIn 2026, international growth happens inside a far more complex discovery environment...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-50249 post-50249 post type-post status-publish format-standard has-post-thumbnail hentry category-buyers-guides category-saas tag-agency\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/21-strategic-marketing-consultants-delivering-measurable-roi-in-2026\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"404\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/08\/ee-hero-1024x404.jpg\" class=\"attachment-large size-large wp-image-48684\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/08\/ee-hero-1024x404.jpg 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/08\/ee-hero-300x118.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/08\/ee-hero-768x303.jpg 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/08\/ee-hero-1536x606.jpg 1536w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/08\/ee-hero.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/buyers-guides\/\" class=\"elementor-post-info__terms-list-item\">Buyer&#039;s Guides<\/a>, <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/21-strategic-marketing-consultants-delivering-measurable-roi-in-2026\/\">21 Strategic Marketing Consultants Delivering Measurable ROI in 2026<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-50057 post-50057 post type-post status-publish format-standard has-post-thumbnail hentry category-buyers-guides category-saas tag-agency\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/top-25-b2b-enterprise-marketing-agencies\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"563\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/01\/Blog_01292026_1000x563-1.png\" class=\"attachment-large size-large wp-image-50113\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/01\/Blog_01292026_1000x563-1.png 1000w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/01\/Blog_01292026_1000x563-1-300x169.png 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/01\/Blog_01292026_1000x563-1-768x432.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/buyers-guides\/\" class=\"elementor-post-info__terms-list-item\">Buyer&#039;s Guides<\/a>, <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/top-25-b2b-enterprise-marketing-agencies\/\">Top 25 B2B Enterprise Marketing Agencies Powering Scalable Growth<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-49978 post-49978 post type-post status-publish format-standard has-post-thumbnail hentry category-buyers-guides category-saas tag-agency tag-inbound\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/22-inbound-digital-marketing-agencies-built-for-full-funnel-demand\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"523\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/hero-industries-1024x523.jpg\" class=\"attachment-large size-large wp-image-47505\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/hero-industries-1024x523.jpg 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/hero-industries-300x153.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/hero-industries-768x392.jpg 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/hero-industries-1536x784.jpg 1536w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/02\/hero-industries.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/buyers-guides\/\" class=\"elementor-post-info__terms-list-item\">Buyer&#039;s Guides<\/a>, <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/22-inbound-digital-marketing-agencies-built-for-full-funnel-demand\/\">22 Inbound Digital Marketing Agencies Built for Full-Funnel Demand<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-49799 post-49799 post type-post status-publish format-standard has-post-thumbnail hentry category-saas tag-saas-marketing\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-saas-marketing-strategies-2026\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/12\/20251212_1049_Futuristic-SaaS-Strategies_remix_01kc9tshkgfyhvtkvb31sm6e60-1024x683.png\" class=\"attachment-large size-large wp-image-49800\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/12\/20251212_1049_Futuristic-SaaS-Strategies_remix_01kc9tshkgfyhvtkvb31sm6e60-1024x683.png 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/12\/20251212_1049_Futuristic-SaaS-Strategies_remix_01kc9tshkgfyhvtkvb31sm6e60-300x200.png 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/12\/20251212_1049_Futuristic-SaaS-Strategies_remix_01kc9tshkgfyhvtkvb31sm6e60-768x512.png 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/12\/20251212_1049_Futuristic-SaaS-Strategies_remix_01kc9tshkgfyhvtkvb31sm6e60.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-saas-marketing-strategies-2026\/\">7 Data-Backed SaaS Marketing Strategies Driving Growth in 2026<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Most SaaS marketing programs can&#8217;t prove they generate pipeline. They track MQLs,...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-49752 post-49752 post type-post status-publish format-standard has-post-thumbnail hentry category-saas tag-saas tag-saas-marketing\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-saas-marketing-guide-2026\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/12\/ChatGPT-Image-Mar-23-2026-05_04_35-PM-1024x683.png\" class=\"attachment-large size-large wp-image-51144\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/12\/ChatGPT-Image-Mar-23-2026-05_04_35-PM-1024x683.png 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/12\/ChatGPT-Image-Mar-23-2026-05_04_35-PM-300x200.png 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/12\/ChatGPT-Image-Mar-23-2026-05_04_35-PM-768x512.png 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/12\/ChatGPT-Image-Mar-23-2026-05_04_35-PM.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-saas-marketing-guide-2026\/\">The 2026 Blueprint for Scalable B2B SaaS Marketing<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Most B2B SaaS marketers are optimizing for the wrong outcomes. They chase...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-49592 post-49592 post type-post status-publish format-standard has-post-thumbnail hentry category-saas tag-saas tag-saas-marketing\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/how-to-measure-maximize-roi-with-b2b-saas-marketing-services\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/11\/20251124_1750_B2B-SaaS-ROI-Strategies_remix_01kawb5v1pfzhv4gz0wg0p3xdd-1.png\" class=\"attachment-large size-large wp-image-49594\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/11\/20251124_1750_B2B-SaaS-ROI-Strategies_remix_01kawb5v1pfzhv4gz0wg0p3xdd-1.png 1536w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/11\/20251124_1750_B2B-SaaS-ROI-Strategies_remix_01kawb5v1pfzhv4gz0wg0p3xdd-1-300x200.png 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/how-to-measure-maximize-roi-with-b2b-saas-marketing-services\/\">How to Measure &#038; Maximize ROI with B2B SaaS Marketing Services<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Key takeaways Most SaaS companies fail to measure ROI correctly because they...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-49037 post-49037 post type-post status-publish format-standard has-post-thumbnail hentry category-saas tag-saas tag-saas-content tag-saas-content-marketing tag-saas-seo\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-saas-seo-roadmap\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/10\/20251020_1340_B2B-SaaS-SEO-Roadmap_remix_01k81j3d62fjrb4e2c5gy2bvyq-1.png\" class=\"attachment-large size-large wp-image-49038\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/10\/20251020_1340_B2B-SaaS-SEO-Roadmap_remix_01k81j3d62fjrb4e2c5gy2bvyq-1.png 1536w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/10\/20251020_1340_B2B-SaaS-SEO-Roadmap_remix_01k81j3d62fjrb4e2c5gy2bvyq-1-300x200.png 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/blog-b2b-saas-seo-roadmap\/\">A Practical Roadmap for B2B Saas SEO (From our Experts)<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Key Takeaways Focus on What Converts: SEO success in SaaS isn\u2019t about...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-48872 post-48872 post type-post status-publish format-standard has-post-thumbnail hentry category-buyers-guides category-saas tag-agency tag-digital-marketing tag-saas\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/21-top-saas-marketing-agencies-that-are-cmo-approved\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/10\/ChatGPT-Image-Jan-30-2026-12_44_14-PM-1024x683.png\" class=\"attachment-large size-large wp-image-50117\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/10\/ChatGPT-Image-Jan-30-2026-12_44_14-PM-1024x683.png 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/10\/ChatGPT-Image-Jan-30-2026-12_44_14-PM-300x200.png 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/10\/ChatGPT-Image-Jan-30-2026-12_44_14-PM-768x512.png 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/10\/ChatGPT-Image-Jan-30-2026-12_44_14-PM.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/buyers-guides\/\" class=\"elementor-post-info__terms-list-item\">Buyer&#039;s Guides<\/a>, <a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/21-top-saas-marketing-agencies-that-are-cmo-approved\/\">21 Top SaaS Marketing Agencies That Are CMO-Approved<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-48851 post-48851 post type-post status-publish format-standard has-post-thumbnail hentry category-saas\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/guide-to-b2b-saas-content-marketing\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/09\/20250929_1408_SaaS-Content-Marketing-Guide_remix_01k6bhbkeme6kr92vtxxq0a14e.png\" class=\"attachment-large size-large wp-image-48852\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/09\/20250929_1408_SaaS-Content-Marketing-Guide_remix_01k6bhbkeme6kr92vtxxq0a14e.png 1536w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2025\/09\/20250929_1408_SaaS-Content-Marketing-Guide_remix_01k6bhbkeme6kr92vtxxq0a14e-300x200.png 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/ca\/blog\/guide-to-b2b-saas-content-marketing\/\">The Complete Guide to B2B SaaS Content Marketing That Actually Drives Revenue (Not Just Vanity Metrics)<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Let&#8217;s be honest: your content marketing probably isn&#8217;t working the way you...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Previous\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Next\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2494a69 e-con-full e-flex e-con e-parent\" data-id=\"2494a69\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-848d926 elementor-widget elementor-widget-shortcode\" data-id=\"848d926\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"container\" data-elementor-id=\"37119\" class=\"elementor elementor-37119\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div data-dce-background-color=\"#FFFFFF\" class=\"elementor-element elementor-element-95585f6 cta-main e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex elementor-invisible e-con e-parent\" data-id=\"95585f6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;position&quot;:&quot;absolute&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6352a5b e-con-full cta-anim e-flex e-con e-child\" data-id=\"6352a5b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-130cbd9 elementor-align-right cta-animation elementor-widget elementor-widget-lottie\" data-id=\"130cbd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/directiveconsulting.com\\\/ca\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/BG-web.json&quot;,&quot;id&quot;:40390,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;trigger&quot;:&quot;arriving_to_viewport&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;play_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52183c12 cta-main main-pad e-flex e-con-boxed e-con e-parent\" data-id=\"52183c12\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c8deb8a e-con-full e-flex e-con e-child\" data-id=\"c8deb8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-787d6b0 e-flex e-con-boxed e-con e-child\" data-id=\"787d6b0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d871afe e-con-full e-flex e-con e-parent\" data-id=\"d871afe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14f6bc2 elementor-widget elementor-widget-shortcode\" data-id=\"14f6bc2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"page\" data-elementor-id=\"37173\" class=\"elementor elementor-37173\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d24e2d7 e-con-full footer-services elementor-hidden-mobile e-flex e-con e-parent\" data-id=\"d24e2d7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-159eeed elementor-widget elementor-widget-html\" data-id=\"159eeed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\r\n.border-left{ \r\n    border-left: solid 1px #EB6D12;\r\n    padding-left: 30px;\r\n    display: flex;\r\n\talign-items: center;\r\n\tmin-height: 130px;\r\n}\r\n\r\n.custom-heading {\r\n    font-size: 54px !important;\r\n    line-height: 69px !important;\r\n    color: #1E1C20 !important;\r\n    max-width: 415px;\r\n}\r\n\r\n.grid .bckg{\r\n background-color: #F3F1F5; \r\n}\r\n\r\n.grid .bckg:hover{\r\n background-color: #4F2A5D; \r\n}\r\n\r\n.grid .bckg:hover .custom-heading {\r\n    color: #fff !important;\r\n}\r\n\r\n.grid {\r\n  transition: 300ms;\r\n  display: grid;\r\n  grid-template-columns: 1fr 1fr 1fr;\r\n  gap: 0px;\r\n  background-color: #fff;\r\n}\r\n\r\n:where(.one, .two, .three, .four, .five, .six) {\r\n  height: 270px;\r\n  transition: 300ms;\r\n  display: flex;\r\n  align-items: center;\r\n  cursor: pointer;\r\n  position:relative;\r\n  padding-left: 12%;\r\n}\r\n\r\n:where(.one, .two, .three, .four, .five, .six):before {\r\n    content: '';\r\n    width: 100%;\r\n    height: 100%;\r\n    position: absolute;\r\n    top: 0;\r\n    left:0; \r\n  z-index: 0;\r\n  opacity: .7;\r\n  display: none;\r\n}\r\n\r\n:where(.one, .two, .three, .four, .five, .six):hover:before {\r\n    display: block;\r\n}\r\n\r\n.grid:has(.one:hover) {\r\n  grid-template-columns: 1.3fr 0.85fr 0.85fr;\r\n}\r\n\r\n.grid:has(.two:hover) {\r\n  grid-template-columns: 0.85fr 1.3fr 0.85fr;\r\n}\r\n.grid:has(.three:hover) {\r\n  grid-template-columns: 0.85fr 0.85fr 1.3fr;\r\n}\r\n\r\n.grid:has(.four:hover) {\r\n  grid-template-columns: 1.3fr 0.85fr 0.85fr;\r\n}\r\n\r\n.grid:has(.five:hover) {\r\n  grid-template-columns: 0.85fr 1.3fr 0.85fr;\r\n}\r\n.grid:has(.six:hover) {\r\n  grid-template-columns: 0.85fr 0.85fr 1.3fr;\r\n}\r\n\r\n.work-hover-content {\r\n    color: #fff!important;\r\n    z-index: 1;\r\n    display: none; \r\n    position: absolute;\r\n    bottom: 30px;\r\n    right: 30px;\r\n}\r\n\r\n.one:hover .work-hover-content, .two:hover .work-hover-content, .three:hover .work-hover-content, .four:hover .work-hover-content, .five:hover .work-hover-content, .six:hover .work-hover-content {\r\n    display: flex;\r\n\tgap: 11px;\r\n\talign-items: center;\r\n}\r\n\r\n@media only screen and (max-width: 768px) {\r\n :where(.one, .two, .three, .four, .five, .six) {\r\n  height: 200px;\r\n}\r\n\r\n.border-left{ \r\n\tmin-height: 64px;\r\n}\r\n\r\n.work-hover-content {\r\n    font-size:16px!important;\r\n    line-height: 24px!important;\r\n}\r\n}\r\n\r\n\r\n\r\n<\/style>\r\n<div class=\"grid\">\r\n  <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/content-marketing-agency\/\">    \r\n  <div class=\"one bckg\">\r\n      <div class=\"border-left custom-heading\">Content<br>Marketing<\/div>\r\n      <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\" ><\/div> \r\n  <\/div>\r\n  <\/a>\r\n  \r\n  <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/ppc-agency\/\">\r\n  <div class=\"two bckg\"><div class=\"border-left custom-heading\">Paid<br>Media<\/div>\r\n  <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\"  ><\/div>\r\n  <\/div>\r\n  <\/a>\r\n  \r\n  <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/revenue-operations\/\">\r\n  <div class=\"three bckg\"><div class=\"border-left custom-heading\">Revenue<br>Operations<\/div> \r\n  <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\"  ><\/div>\r\n  <\/div>\r\n  <\/a>\r\n<\/div>\r\n<div class=\"grid\">\r\n    \r\n  <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/design-agency\/\">\r\n  <div class=\"four bckg\">\r\n      <div class=\"border-left custom-heading\">CRO & Performance <br>Design<\/div>\r\n      <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\" ><\/div> \r\n  <\/div>\r\n  <\/a>\r\n \r\n  <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/go-to-market-agency\/\">\r\n  <div class=\"five bckg\"><div class=\"border-left custom-heading\">Go-to-Market <br>Strategy<\/div> \r\n  <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\"  ><\/div>\r\n  <\/div>\r\n  <\/a>\r\n  \r\n  <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/\">\r\n  <div class=\"six bckg\"><div class=\"border-left custom-heading\">View All<br>Services<\/div> \r\n  <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\"  ><\/div>\r\n  <\/div>\r\n  <\/a>\r\n\r\n\r\n  \r\n  \r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-82dc613 e-con-full footer-services elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet e-flex e-con e-parent\" data-id=\"82dc613\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-764f13f elementor-widget elementor-widget-html\" data-id=\"764f13f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\r\n.border-left{ \r\n    border-left: solid 1px #EB6D12;\r\n    padding-left: 30px;\r\n    display: flex;\r\n\talign-items: center;\r\n\tmin-height: 130px;\r\n}\r\n\r\n.custom-heading {\r\n    font-size: 54px !important;\r\n    line-height: 69px !important;\r\n    color: #1E1C20 !important;\r\n    max-width: 415px;\r\n}\r\n\r\n.grid .bckg{\r\n background-color: #F3F1F5; \r\n}\r\n\r\n.grid .bckg:hover{\r\n background-color: #4F2A5D; \r\n}\r\n\r\n.grid .bckg:hover .custom-heading {\r\n    color: #fff !important;\r\n}\r\n\r\n.grid-mobile {\r\n  transition: 300ms;\r\n  display: grid;\r\n  grid-template-columns: 1fr 1fr;\r\n  gap: 0px;\r\n}\r\n\r\n:where(.one, .two, .three, .four, .five, .six) {\r\n  height: 270px;\r\n  transition: 300ms;\r\n  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custom-heading\">Content<br>Marketing<\/div>\r\n      <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\" ><\/div> \r\n  <\/div>\r\n  <\/a>\r\n  \r\n  <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/ppc-agency\/\">\r\n  <div class=\"two bckg\"><div class=\"border-left custom-heading\">Paid<br>Media<\/div>\r\n  <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\"  ><\/div>\r\n  <\/div>\r\n  <\/a>\r\n<\/div>\r\n<div class=\"grid grid-mobile\">\r\n  <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/revenue-operations\/\">\r\n  <div class=\"three bckg\"><div class=\"border-left custom-heading\">Revenue<br>Operations<\/div> \r\n  <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\"  ><\/div>\r\n  <\/div>\r\n  <\/a>\r\n  <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/video-agency\/\">\r\n  <div class=\"four bckg\">\r\n      <div class=\"border-left custom-heading\">CRO & Performance <br>Design<\/div>\r\n      <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\" ><\/div> \r\n  <\/div>\r\n  <\/a>\r\n<\/div>\r\n<div class=\"grid grid-mobile\">\r\n  \r\n  \r\n  <a href=\"https:\/\/directiveconsulting.com\/ca\/services\/go-to-market-agency\/\">\r\n  <div class=\"five bckg\"><div class=\"border-left custom-heading\">Go-to-Market <br>Strategy<\/div> \r\n  <div class=\"work-hover-content\">Learn More <img decoding=\"async\"   src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/04\/arrow-right-orange-1.svg\"  ><\/div>\r\n 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marketing<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":547,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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