{"id":55466,"date":"2026-09-14T16:41:03","date_gmt":"2026-09-14T20:41:03","guid":{"rendered":"https:\/\/directiveconsulting.com\/ca\/?page_id=55466"},"modified":"2026-09-29T14:14:03","modified_gmt":"2026-09-29T18:14:03","slug":"request-for-proposal","status":"publish","type":"page","link":"https:\/\/directiveconsulting.com\/ca\/request-for-proposal\/","title":{"rendered":"Request for Proposal"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"55466\" class=\"elementor elementor-55466\" data-elementor-post-type=\"page\">\n\t\t\t\t<div data-dce-background-overlay-color=\"#00000000\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2024\/05\/hero-partner-jpg.webp\" class=\"elementor-element elementor-element-045a0b7 main-pad pad-120 e-flex e-con-boxed e-con e-parent\" data-id=\"045a0b7\" data-element_type=\"container\" data-e-type=\"container\" id=\"rfp\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-02e5e81 e-con-full e-flex e-con e-child\" data-id=\"02e5e81\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5546669 pre-title-light elementor-widget elementor-widget-heading\" data-id=\"5546669\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">REQUEST FOR PROPOSAL<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-654fe8c elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"654fe8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Choose Your Next <strong>Marketing Agency With Confidence<\/strong><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bffce3 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"7bffce3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tStrengthen your B2B marketing RFP process with focused questions, clear proposal evaluation criteria, and a thorough assessment of strategy, expertise, and cost.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7a18bdf e-transform e-con-full e-flex e-con e-child\" data-id=\"7a18bdf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-30,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f0e14ae body-large elementor-widget elementor-widget-text-editor\" data-id=\"f0e14ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGet the B2B Marketing RFP Template Now\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8632bd4 elementor-widget__width-initial dce_masking-none elementor-widget elementor-widget-image\" data-id=\"8632bd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"895\" height=\"1024\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/09\/rfp-template-895x1024.png\" class=\"attachment-large size-large wp-image-55676\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/09\/rfp-template-895x1024.png 895w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/09\/rfp-template-262x300.png 262w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/09\/rfp-template-768x878.png 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/11\/2026\/09\/rfp-template.png 1282w\" sizes=\"(max-width: 895px) 100vw, 895px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-954bc03 elementor-widget elementor-widget-html\" data-id=\"954bc03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n    #download-both {\n        font-size: 18px!important;\n        transition:.3s ease-in-out all;\n    }\n    \n    #download-both:hover {\n        color: #fff!important;\n    }\n<\/style>\n\n<button id=\"download-both\">Download RFP Template<\/button>\n\n<a id=\"file1\" href=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2026\/09\/Directive-B2B-Performance-Marketing-Agency-RFP-Template-Fillable.pdf\" download style=\"display:none;\"><\/a>\n<a id=\"file2\" href=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2026\/09\/Directive-B2B-Performance-Marketing-Agency-RFP-Template.docx\" download style=\"display:none;\"><\/a>\n<script>document.getElementById('download-both').addEventListener('click', () => {\n  document.getElementById('file1').click();\n  setTimeout(() => {\n    document.getElementById('file2').click();\n  }, 300); \/\/ stagger it \u2014 firing both instantly can cause the second to get blocked\n});<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1397780 body-large elementor-widget elementor-widget-text-editor\" data-id=\"1397780\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ready to start your RFP process?<br \/><a style=\"color: #fff;\" href=\"mailto:rfp@directiveconsulting.com\/ca\">Contact rfp@directiveconsulting.com\/ca<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-acbe26a main-pad pad-120 e-flex e-con-boxed e-con e-parent\" data-id=\"acbe26a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ef73bd elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"6ef73bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Define What Your <span style=\"color:#4F2A5D\"><strong>Next Agency Needs to Deliver<\/strong><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4bba0fe e-con-full pre-title-main e-flex e-con e-child\" data-id=\"4bba0fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c662c8e e-con-full pre-title-container e-flex e-con e-child\" data-id=\"c662c8e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ad8aed pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"6ad8aed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOUR B2B RFP APPROACH\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14ceac1 e-con-full pre-title-text e-flex e-con e-child\" data-id=\"14ceac1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-15f6a65 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"15f6a65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A strong RFP reveals how a prospective partner will approach your most critical business decisions. Directive anchors the evaluation in your acquisition economics, market opportunity, and current performance.<\/p><p>We use that context to identify where to focus investment, which specialists the work requires, and how to measure progress against your commercial goals. You can review the rationale behind our approach alongside the scope, team, and fees.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-01a622b main-pad  e-flex e-con-boxed e-con e-parent\" data-id=\"01a622b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ddea737 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"ddea737\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Build a Clear Path From Initial Brief to <span style=\"color:#4F2A5D;font-weight:700\">Agency Selection<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d419168 e-con-full pre-title-main e-flex e-con e-child\" data-id=\"d419168\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9d1d5b1 e-con-full pre-title-container e-flex e-con e-child\" data-id=\"9d1d5b1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-892cd20 pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"892cd20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tTHE RFP PROCESS\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-85ec13d e-con-full pre-title-text e-flex e-con e-child\" data-id=\"85ec13d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fbabe1a elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"fbabe1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tA structured RFP process moves from defining requirements to evaluating proposals and selecting a partner over 4-6 weeks, with additional time for legal review, procurement, and onboarding.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db1d8ff elementor-widget elementor-widget-html\" data-id=\"db1d8ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<link rel=\"stylesheet\" type=\"text\/css\" href=\"https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/slick-carousel\/1.5.8\/slick.min.css\"\/>\r\n<link rel=\"stylesheet\" type=\"text\/css\" href=\"https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/slick-carousel\/1.5.8\/slick-theme.min.css\"\/>\r\n<div class=\"side-carousel-trans\">\r\n\t<div class=\"slider-item\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2025\/07\/pie1.svg\" class=\"pie\">\r\n\t\t\t<h5 class=\"slider-item-title\">Define Scope and Budget<\/h5>\r\n\t\t\t<p>Separate agency fees from media spend, specify required services, and agree on how proposals will be scored.<\/p>\r\n\t\t<\/div>\r\n    <\/div> \r\n\t<div class=\"slider-item\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2025\/07\/pie3.svg\" class=\"pie\">\r\n\t\t\t<h5 class=\"slider-item-title\">Identify Qualified Agencies<\/h5>\r\n\t\t\t<p>Invite three to five agencies with relevant B2B experience, comparable client results, and capabilities within your budget.<\/p>\r\n\t\t<\/div>\r\n    <\/div> \r\n\t<div class=\"slider-item\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2025\/07\/pie4.svg\" class=\"pie\">\r\n\t\t\t<h5 class=\"slider-item-title\">Evaluate Strategy and Team<\/h5>\r\n\t\t\t<p>Question the assumptions behind each recommendation and meet the specialists responsible for delivering the work.<\/p>\r\n\t\t<\/div>\r\n    <\/div> \r\n    <div class=\"slider-item\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2025\/07\/pie5.svg\" class=\"pie\">\r\n\t\t\t<h5 class=\"slider-item-title\">Finalize Commercial Terms<\/h5>\r\n\t\t\t<p>Confirm what fees include, how scope changes are priced, and who owns accounts, data, and creative assets.<\/p>\r\n\t\t<\/div>\r\n    <\/div> \r\n    <div class=\"slider-item\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2025\/07\/pie6.svg\" class=\"pie\">\r\n\t\t\t<h5 class=\"slider-item-title\">Prepare for Launch<\/h5>\r\n\t\t\t<p>Assign owners for account access and partner handover, then agree on onboarding priorities and initial performance reviews.<\/p>\r\n\t\t<\/div>\r\n    <\/div>\r\n \r\n   \r\n  <\/div>\r\n  \r\n    <script type=\"text\/javascript\" src=\"\/\/code.jquery.com\/jquery-1.11.0.min.js\"><\/script>\r\n  <script type=\"text\/javascript\" src=\"\/\/code.jquery.com\/jquery-migrate-1.2.1.min.js\"><\/script>\r\n  <script type=\"text\/javascript\" src=\"\/\/cdn.jsdelivr.net\/npm\/slick-carousel@1.8.1\/slick\/slick.min.js\"><\/script>\r\n\r\n  <script type=\"text\/javascript\">\r\n    $(document).ready(function(){\r\n      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!important;\r\n}\r\n\r\n@media screen and (max-width: 1440px) {\r\n    .slider-item-1 {\r\n    padding-top:0;\r\n    padding-bottom: 40px;\r\n}\r\n\r\n.slider-item-2 {\r\n    padding-top:0;\r\n    padding-bottom: 40px;\r\n}\r\n\r\n.slider-item-3 {\r\n    padding-top:0px;\r\n    padding-bottom: 40px;\r\n}\r\n}\r\n\r\n@media screen and (max-width: 767px) {\r\n\r\n.slick-slide {\r\n\tborder-left: 0px solid #1E1C20;\r\n\tborder-bottom: 1px solid #1E1C20;\r\n\tpadding:0 0 40px 0;\r\n\tmargin-right:24px!important;\r\n}\r\n\r\n.slider-item-3 {\r\n    border-right: 0px solid #1E1C20;\r\n}\r\n\r\n.slider-item-title {\r\n    font-size: 24px!important;\r\n    line-height: 28.8px!important;\r\n    margin: 30px 0 10px 0 !important;\r\n}\r\n\r\n.slider-item-content-text p {\r\n    font-size: 16px!important;\r\n    line-height: 24px!important;\r\n}\r\n\r\n.principle-button {\r\n    font-size: 14px;\r\n    line-height: 21px;\r\n}\r\n\r\n.principle-button span {\r\n\twidth: 24px !important;\r\n\theight: 24px !important;\r\n\tmin-width: 24px !important;\r\n\tmin-height: 24px !important;\r\n}\r\n}\r\n\r\n\r\n  <\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dc469d2 main-pad pad-120-60 e-flex e-con-boxed e-con e-parent\" data-id=\"dc469d2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-939f3cd elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"939f3cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Your RFP Starts in 90 Days. <span style=\"color:#4F2A5D;font-weight:700\">We\u2019ve Already Started Working.<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-045f70d e-con-full pre-title-main e-flex e-con e-child\" data-id=\"045f70d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-062ff6b e-con-full pre-title-container e-flex e-con e-child\" data-id=\"062ff6b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-92ade1f pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"92ade1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOur Engagement Model\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-29260d5 e-con-full pre-title-text e-flex e-con e-child\" data-id=\"29260d5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9747a68 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"9747a68\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWhile other agencies wait for procurement to open the process, we spend 90 days learning your business, market, and growth constraints.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1ea34c5 pad-120-bottom e-flex e-con-boxed e-con e-parent\" data-id=\"1ea34c5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e82a0ce elementor-widget elementor-widget-text-editor\" data-id=\"e82a0ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tengagement timeline\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be40530 elementor-widget__width-inherit carousel-offset elementor-widget elementor-widget-html\" data-id=\"be40530\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n.wide-slide-wrap {\n  position: relative;\n}\n.wide-slide-scroller {\n  overflow-x: auto;\n  scroll-snap-type: x proximity;\n  -webkit-overflow-scrolling: touch;\n  display: flex;\n  scrollbar-width: none;\n  -ms-overflow-style: none;\n}\n.wide-slide-scroller::-webkit-scrollbar {\n  display: none;\n}\n\n.wide-slide {\n  flex: 0 0 auto;\n  scroll-snap-align: start;\n  width:100%;\n}\n\n.slide-img-desktop, .slide-img-mobile, .slide-img-desktop img, .slide-img-mobile img {\n    width: 100%;\n}\n\n.wide-slide-arrow {\n  display: none;\n  position: absolute;\n  background-color: rgba(255, 255, 255, 0)!important;\n  border: none;\n  padding: 0!important;\n  cursor: pointer;\n  z-index: 2;\n  box-shadow: none !important;\n  height:35px!important;\n}\n.wide-slide-arrow.prev {\n  right:147px;\n  top:-65px;\n  background:none;\n  padding:0;\n  transform: rotate(180deg);\n}\n.wide-slide-arrow.next {\n  right: 36px;\n  top:-65px;\n}\n.slide-img-mobile {\n    display: none;\n}\n@media (max-width: 767px) {\n.wide-slide {\n  width:150%;\n}\n  .wide-slide-arrow { display: block; }\n.slide-img-desktop {\n    display: none;\n}\n.wide-slide-arrow.prev {\n  right: 80px;\n  top:-58px;\n}\n.wide-slide-arrow.next {\n  right: 30px;\n  top:-58px;\n}\n.slide-img-mobile {\n    display: block;\n}\n}\n<\/style>\n\n<div class=\"wide-slide-wrap\">\n  <button class=\"wide-slide-arrow prev\" aria-label=\"Scroll left\">\n    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"35\" height=\"35\" viewBox=\"0 0 35 35\" fill=\"none\">\n      <path d=\"M17.8221 34.9847H17.5003C8.03179 34.9847 0.187308 27.2767 0.00345263 17.8065C-0.0884751 13.1327 1.65812 8.704 4.90624 5.34805C8.15435 1.97678 12.5056 0.0766182 17.1939 0H17.5157C26.9842 0 34.8288 7.70799 34.9973 17.1782C35.1658 26.8323 27.4592 34.8314 17.8221 35V34.9847ZM17.5157 1.24124H17.2093C12.8734 1.31786 8.82853 3.0801 5.81024 6.20619C2.80726 9.33228 1.1832 13.4391 1.25981 17.7758C1.42834 26.5718 8.70592 33.7281 17.5003 33.7281H17.8068C26.7544 33.5595 33.9095 26.1427 33.7563 17.1935C33.6031 8.39754 26.3101 1.24124 17.5157 1.24124Z\" fill=\"#9E54BA\"\/>\n      <path d=\"M26.2341 17.7757L18.0985 26.2192C17.8534 26.4644 17.4703 26.4798 17.2099 26.2346C16.9647 25.9894 16.9494 25.5909 17.1945 25.3458L24.273 17.9903L9.21216 18.2661C8.87509 18.2661 8.58398 17.9903 8.58398 17.6531C8.58398 17.3007 8.85976 17.0248 9.19683 17.0095L24.2423 16.7337L16.9034 9.65398C16.6583 9.4088 16.643 9.01044 16.9034 8.76526C17.026 8.64267 17.1946 8.58138 17.3478 8.58138C17.501 8.58138 17.6695 8.64267 17.7921 8.76526L26.6784 17.3313L26.2494 17.7757H26.2341Z\" fill=\"#9E54BA\"\/>\n    <\/svg>\n  <\/button>\n  <div class=\"wide-slide-scroller\">\n    <div class=\"wide-slide\">\n      <div class=\"slide-img-desktop\">    \n      <img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2026\/09\/engagement-timeline.svg\">\n      <\/div>\n      <div class=\"slide-img-mobile\">    \n      <img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/ca\/wp-content\/uploads\/2026\/09\/engagement-timeline-mobile.svg\">\n      <\/div>\n    <\/div>\n  <\/div>\n  <button class=\"wide-slide-arrow next\" aria-label=\"Scroll right\">\n    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"35\" height=\"35\" viewBox=\"0 0 35 35\" fill=\"none\">\n      <path d=\"M17.8221 34.9847H17.5003C8.03179 34.9847 0.187308 27.2767 0.00345263 17.8065C-0.0884751 13.1327 1.65812 8.704 4.90624 5.34805C8.15435 1.97678 12.5056 0.0766182 17.1939 0H17.5157C26.9842 0 34.8288 7.70799 34.9973 17.1782C35.1658 26.8323 27.4592 34.8314 17.8221 35V34.9847ZM17.5157 1.24124H17.2093C12.8734 1.31786 8.82853 3.0801 5.81024 6.20619C2.80726 9.33228 1.1832 13.4391 1.25981 17.7758C1.42834 26.5718 8.70592 33.7281 17.5003 33.7281H17.8068C26.7544 33.5595 33.9095 26.1427 33.7563 17.1935C33.6031 8.39754 26.3101 1.24124 17.5157 1.24124Z\" fill=\"#9E54BA\"\/>\n      <path d=\"M26.2341 17.7757L18.0985 26.2192C17.8534 26.4644 17.4703 26.4798 17.2099 26.2346C16.9647 25.9894 16.9494 25.5909 17.1945 25.3458L24.273 17.9903L9.21216 18.2661C8.87509 18.2661 8.58398 17.9903 8.58398 17.6531C8.58398 17.3007 8.85976 17.0248 9.19683 17.0095L24.2423 16.7337L16.9034 9.65398C16.6583 9.4088 16.643 9.01044 16.9034 8.76526C17.026 8.64267 17.1946 8.58138 17.3478 8.58138C17.501 8.58138 17.6695 8.64267 17.7921 8.76526L26.6784 17.3313L26.2494 17.7757H26.2341Z\" fill=\"#9E54BA\"\/>\n    <\/svg>\n  <\/button>\n<\/div>\n\n<script type=\"text\/javascript\">\ndocument.querySelectorAll('.wide-slide-wrap').forEach(wrap => {\n  const scroller = wrap.querySelector('.wide-slide-scroller');\n  const step = () => scroller.clientWidth * 0.8;\n\n  wrap.querySelector('.prev').addEventListener('click', () => {\n    scroller.scrollBy({ left: -step(), behavior: 'smooth' });\n  });\n  wrap.querySelector('.next').addEventListener('click', () => {\n    scroller.scrollBy({ left: step(), behavior: 'smooth' });\n  });\n});\n  <\/script>\n\n\n \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49affed main-pad e-flex e-con-boxed e-con e-parent\" data-id=\"49affed\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc7b16d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"dc7b16d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"> <span style=\"color:#4F2A5D;font-weight:700\">Assess the Strategy, Expertise, and Investment<\/strong><\/span> Against Your Business Priorities<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eec73fd e-con-full pre-title-main e-flex e-con e-child\" data-id=\"eec73fd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-82b8f39 pre-title-container e-flex e-con-boxed e-con e-child\" data-id=\"82b8f39\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9e52730 pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"9e52730\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWHAT TO EXPECT\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-08ba44c e-con-full pre-title-text e-flex e-con e-child\" data-id=\"08ba44c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-975dde7 main-pad pad-120-bottom e-flex e-con-boxed e-con e-parent\" data-id=\"975dde7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ca38e8 carousel-offset elementor-widget elementor-widget-html\" data-id=\"5ca38e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n  <div class=\"side-carousel-trans\">\r\n  \r\n\t<div class=\"slider-item slider-item-1\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<label>01<\/label>\r\n\t\t\t<h5 class=\"slider-item-title\">A strategy grounded in your business<\/h5>\r\n\t\t\t<p>Discuss your target accounts, market opportunity, and current performance. Evaluate how Directive would prioritize the work, allocate investment, and connect recommendations to your business goals.<\/p>\r\n\t\t\t\r\n\t\t<\/div>\r\n    <\/div> \r\n\t<div class=\"slider-item slider-item-2\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<label>02<\/label>\r\n\t\t\t<h5 class=\"slider-item-title\">A clear view of the team<\/h5>\r\n\t\t\t<p>Review the proposed team structure, specialist expertise, and senior oversight. Establish who leads strategy, who executes the work, and how your team will collaborate with ours.<\/p>\r\n\t\t<\/div>\r\n    <\/div> \r\n\t<div class=\"slider-item slider-item-3\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<label>03<\/label>\r\n\t\t\t<h5 class=\"slider-item-title\">An investment you can evaluate<\/h5>\r\n\t\t\t<p>Examine the proposed scope, agency fees, resource requirements, and measurement approach. Align on the outcomes that matter, from sales acceptance and cost per opportunity to acquisition cost and revenue contribution.<\/p>\r\n\t\t<\/div>\r\n    <\/div> \r\n \r\n   \r\n  <\/div>\r\n\r\n  \r\n<style>\r\n\r\n.slick-slide {\r\n    margin: 0!important;\r\n    height: inherit !important;\r\n    border-left: 1px solid #1E1C20;\r\n    padding-left:44px;\r\n    padding-right:44px;\r\n}\r\n\r\n.slider-item-1 {\r\n   \r\n}\r\n\r\n.slider-item-2 {\r\n    \r\n}\r\n\r\n.slider-item-3 {\r\n    \r\n    border-right: 1px solid #1E1C20;\r\n}\r\n\r\n.slider-item-content-text label{\r\n\tfont-size: 14px!important;\r\n\tline-height: 14px!important;\r\n\tfont-weight: 700 !important;\r\n\tcolor: #999 !important;\r\n} \r\n\r\n.slider-item-title {\r\n    font-size: 30px!important;\r\n    line-height: 36px!important;\r\n\tfont-weight: 700 !important;\r\n\tcolor: #1E1C20 !important;\r\n\tmargin: 35px 0 35px 0 !important;\r\n}\r\n\r\n button {\r\n    border-width: 0!important;\r\n    font-size: 0!important;\r\n}\r\n\r\n.slider-item-content-text p {\r\n    font-size: 20px!important;\r\n    line-height: 30px!important;\r\n\tfont-weight: 400 !important;\r\n\tcolor: #1E1C20 !important;\r\n}\r\n\r\n.principle-button {\r\n    color: #EB6D12!important;\r\n}\r\n\r\n@media screen and (max-width: 1440px) {\r\n    .slider-item-1 {\r\n    padding-top:0;\r\n    padding-bottom: 40px;\r\n}\r\n\r\n.slider-item-2 {\r\n    padding-top:0;\r\n    padding-bottom: 40px;\r\n}\r\n\r\n.slider-item-3 {\r\n    padding-top:0px;\r\n    padding-bottom: 40px;\r\n}\r\n}\r\n\r\n@media screen and (max-width: 767px) {\r\n\r\n.slick-slide {\r\n\tborder-left: 0px solid #1E1C20;\r\n\tborder-bottom: 1px solid #1E1C20;\r\n\tpadding:0 0 40px 0;\r\n\tmargin-right:24px!important;\r\n}\r\n\r\n.slider-item-3 {\r\n    border-right: 0px solid #1E1C20;\r\n}\r\n\r\n.slider-item-title {\r\n    font-size: 24px!important;\r\n    line-height: 28.8px!important;\r\n    margin: 30px 0 10px 0 !important;\r\n}\r\n\r\n.slider-item-content-text p {\r\n    font-size: 16px!important;\r\n    line-height: 24px!important;\r\n}\r\n\r\n.principle-button {\r\n    font-size: 14px;\r\n    line-height: 21px;\r\n}\r\n\r\n.principle-button span {\r\n\twidth: 24px !important;\r\n\theight: 24px !important;\r\n\tmin-width: 24px !important;\r\n\tmin-height: 24px !important;\r\n}\r\n}\r\n\r\n\r\n  <\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7271d1d main-pad pad-120 elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"7271d1d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2c0e3b2 e-con-full e-flex e-con e-child\" data-id=\"2c0e3b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a9cf3b pre-title-dark elementor-widget elementor-widget-heading\" data-id=\"2a9cf3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">BEFORE THE RFP<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84a13c8 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"84a13c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Give Your Agency Evaluation a  <span style=\"color:#4F2A5D;font-weight:700\">90-Day Head Start<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-748a2d6 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"748a2d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Engage Directive before issuing your RFP to examine acquisition economics, assess current performance, and align on strategic priorities. That early work gives us the business context to develop a proposal grounded in your objectives when the formal evaluation begins.<br \/><br \/><a href=\"#rfp\">Use Directive\u2019s RFP template<\/a> to translate those priorities into clear requirements and consistent evaluation criteria for every participating agency.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a019c0 button-primary elementor-widget elementor-widget-button\" data-id=\"3a019c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/ca\/book-intro-call\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Explore Partnership<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-94d545d e-transform e-con-full e-flex e-con e-child\" data-id=\"94d545d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-30,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#301938\" class=\"elementor-element elementor-element-1088da7 main-pad pad-120 e-flex e-con-boxed e-con e-parent\" data-id=\"1088da7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a571ba5 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"a571ba5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">B2B Marketing Agency <strong style=\"color:#FFD4FF\">RFP FAQs<\/strong><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d55e767 e-con-full pre-title-main e-flex e-con e-child\" data-id=\"d55e767\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-da31237 pre-title-container e-flex e-con-boxed e-con e-child\" data-id=\"da31237\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bb17e63 pre-title-light title-line-light elementor-widget elementor-widget-text-editor\" data-id=\"bb17e63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tFAQ\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9446eb4 e-con-full pre-title-text e-flex e-con e-child\" data-id=\"9446eb4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b2a399 elementor-widget__width-initial elementor-widget elementor-widget-n-accordion\" data-id=\"7b2a399\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1290\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1290\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What should a B2B marketing agency RFP include? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0144L30.2136 10.2018C35.5261 15.7163 35.4392 24.6087 30.0194 30.0191C24.4926 35.5326 15.5199 35.5227 10.0058 30.0131L9.82528 29.8258C4.51283 24.3112 4.59978 15.4188 10.0109 9.9995C12.6808 7.32423 16.2395 5.85727 20.0249 5.85791C23.8103 5.85856 27.3667 7.3358 30.0331 10.0144ZM10.557 29.1209L10.7289 29.2994C15.8472 34.416 24.1803 34.4227 29.3053 29.3135C34.341 24.2903 34.4162 16.0286 29.4906 10.9156L29.3186 10.7371C26.8413 8.25481 23.5458 6.88761 20.0321 6.88328C16.5184 6.87896 13.2244 8.24571 10.7423 10.7229C5.71511 15.7551 5.63133 24.0079 10.5655 29.1298L10.557 29.1209Z\" fill=\"#9E54BA\"><\/path><path d=\"M26.8369 19.5057C27.1172 19.5109 27.3497 19.7343 27.3444 20.0147C27.3392 20.295 27.1158 20.5274 26.8355 20.5221C18.0876 20.5164 21.6104 20.5268 13.1922 20.5213C13.0521 20.5186 12.9129 20.4635 12.8183 20.3653C12.7238 20.2672 12.6735 20.1435 12.6847 20.0123C12.6899 19.732 12.9133 19.4996 13.1936 19.5048C21.3301 19.5102 18.4008 19.5002 26.8369 19.5057Z\" fill=\"#9E54BA\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0292 10.0139L30.2097 10.2013C35.5222 15.7158 35.4353 24.6082 30.0155 30.0186C24.4887 35.5321 15.516 35.5222 10.0019 30.0127L9.82137 29.8253C4.50892 24.3107 4.59587 15.4183 10.007 9.99901C12.6769 7.32375 16.2356 5.85678 20.021 5.85743C23.8064 5.85807 27.3628 7.33531 30.0292 10.0139ZM10.5531 29.1204L10.725 29.2989C15.8433 34.4155 24.1764 34.4222 29.3014 29.313C34.3371 24.2898 34.4123 16.0281 29.4867 10.9151L29.3147 10.7366C26.8374 8.25433 23.5419 6.88712 20.0282 6.88279C16.5145 6.87847 13.2205 8.24522 10.7384 10.7225C5.7112 15.7546 5.62742 24.0074 10.5616 29.1293L10.5531 29.1204Z\" fill=\"#9E54BA\"><\/path><path d=\"M20.5238 13.1834L20.5199 19.5011L26.8377 19.5053C27.118 19.5105 27.3504 19.7339 27.3452 20.0142C27.3399 20.2945 27.1166 20.5269 26.8363 20.5217L20.5185 20.5176L20.5146 26.8353C20.5094 27.1156 20.286 27.348 20.0057 27.3428C19.8655 27.3402 19.7353 27.2764 19.6493 27.1872C19.5634 27.098 19.5045 26.9654 19.5068 26.8427L19.5107 20.525L13.193 20.5208C13.0528 20.5182 12.9136 20.4631 12.8191 20.3649C12.7245 20.2667 12.6742 20.1431 12.6854 20.0119C12.6907 19.7316 12.9141 19.4992 13.1944 19.5044L19.5121 19.5086L19.516 13.1908C19.5212 12.9105 19.7357 12.6867 20.0249 12.6834C20.3052 12.6886 20.5287 12.9206 20.5235 13.2009L20.5238 13.1834Z\" fill=\"#9E54BA\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1290\" class=\"elementor-element elementor-element-3e48315 e-con-full e-flex e-con e-child\" data-id=\"3e48315\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-702400c elementor-widget elementor-widget-text-editor\" data-id=\"702400c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBe clear about why you need a partner and what needs to change. Spell out your target customers, current performance, required services, budget, and decision timeline. Ask agencies for a strategy tailored to your goals, the team who will run your account, transparent pricing, and a 90-day plan that shows how they\u2019ll get started. This lets you see how each agency would actually approach your business.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1291\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1291\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Should we disclose our budget in the RFP? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0144L30.2136 10.2018C35.5261 15.7163 35.4392 24.6087 30.0194 30.0191C24.4926 35.5326 15.5199 35.5227 10.0058 30.0131L9.82528 29.8258C4.51283 24.3112 4.59978 15.4188 10.0109 9.9995C12.6808 7.32423 16.2395 5.85727 20.0249 5.85791C23.8103 5.85856 27.3667 7.3358 30.0331 10.0144ZM10.557 29.1209L10.7289 29.2994C15.8472 34.416 24.1803 34.4227 29.3053 29.3135C34.341 24.2903 34.4162 16.0286 29.4906 10.9156L29.3186 10.7371C26.8413 8.25481 23.5458 6.88761 20.0321 6.88328C16.5184 6.87896 13.2244 8.24571 10.7423 10.7229C5.71511 15.7551 5.63133 24.0079 10.5655 29.1298L10.557 29.1209Z\" fill=\"#9E54BA\"><\/path><path d=\"M26.8369 19.5057C27.1172 19.5109 27.3497 19.7343 27.3444 20.0147C27.3392 20.295 27.1158 20.5274 26.8355 20.5221C18.0876 20.5164 21.6104 20.5268 13.1922 20.5213C13.0521 20.5186 12.9129 20.4635 12.8183 20.3653C12.7238 20.2672 12.6735 20.1435 12.6847 20.0123C12.6899 19.732 12.9133 19.4996 13.1936 19.5048C21.3301 19.5102 18.4008 19.5002 26.8369 19.5057Z\" fill=\"#9E54BA\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0292 10.0139L30.2097 10.2013C35.5222 15.7158 35.4353 24.6082 30.0155 30.0186C24.4887 35.5321 15.516 35.5222 10.0019 30.0127L9.82137 29.8253C4.50892 24.3107 4.59587 15.4183 10.007 9.99901C12.6769 7.32375 16.2356 5.85678 20.021 5.85743C23.8064 5.85807 27.3628 7.33531 30.0292 10.0139ZM10.5531 29.1204L10.725 29.2989C15.8433 34.4155 24.1764 34.4222 29.3014 29.313C34.3371 24.2898 34.4123 16.0281 29.4867 10.9151L29.3147 10.7366C26.8374 8.25433 23.5419 6.88712 20.0282 6.88279C16.5145 6.87847 13.2205 8.24522 10.7384 10.7225C5.7112 15.7546 5.62742 24.0074 10.5616 29.1293L10.5531 29.1204Z\" fill=\"#9E54BA\"><\/path><path d=\"M20.5238 13.1834L20.5199 19.5011L26.8377 19.5053C27.118 19.5105 27.3504 19.7339 27.3452 20.0142C27.3399 20.2945 27.1166 20.5269 26.8363 20.5217L20.5185 20.5176L20.5146 26.8353C20.5094 27.1156 20.286 27.348 20.0057 27.3428C19.8655 27.3402 19.7353 27.2764 19.6493 27.1872C19.5634 27.098 19.5045 26.9654 19.5068 26.8427L19.5107 20.525L13.193 20.5208C13.0528 20.5182 12.9136 20.4631 12.8191 20.3649C12.7245 20.2667 12.6742 20.1431 12.6854 20.0119C12.6907 19.7316 12.9141 19.4992 13.1944 19.5044L19.5121 19.5086L19.516 13.1908C19.5212 12.9105 19.7357 12.6867 20.0249 12.6834C20.3052 12.6886 20.5287 12.9206 20.5235 13.2009L20.5238 13.1834Z\" fill=\"#9E54BA\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1291\" class=\"elementor-element elementor-element-86906e5 e-con-full e-flex e-con e-child\" data-id=\"86906e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74a5bc3 elementor-widget elementor-widget-text-editor\" data-id=\"74a5bc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tYes. If you skip the budget, you get proposals you can\u2019t compare. Separate agency fees from media, production, and tech costs, and be clear about what\u2019s approved. If you\u2019re open to different investment levels, ask what each would actually buy and how the agency would prioritize\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1292\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1292\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> How should we evaluate agency proposals? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0144L30.2136 10.2018C35.5261 15.7163 35.4392 24.6087 30.0194 30.0191C24.4926 35.5326 15.5199 35.5227 10.0058 30.0131L9.82528 29.8258C4.51283 24.3112 4.59978 15.4188 10.0109 9.9995C12.6808 7.32423 16.2395 5.85727 20.0249 5.85791C23.8103 5.85856 27.3667 7.3358 30.0331 10.0144ZM10.557 29.1209L10.7289 29.2994C15.8472 34.416 24.1803 34.4227 29.3053 29.3135C34.341 24.2903 34.4162 16.0286 29.4906 10.9156L29.3186 10.7371C26.8413 8.25481 23.5458 6.88761 20.0321 6.88328C16.5184 6.87896 13.2244 8.24571 10.7423 10.7229C5.71511 15.7551 5.63133 24.0079 10.5655 29.1298L10.557 29.1209Z\" fill=\"#9E54BA\"><\/path><path d=\"M26.8369 19.5057C27.1172 19.5109 27.3497 19.7343 27.3444 20.0147C27.3392 20.295 27.1158 20.5274 26.8355 20.5221C18.0876 20.5164 21.6104 20.5268 13.1922 20.5213C13.0521 20.5186 12.9129 20.4635 12.8183 20.3653C12.7238 20.2672 12.6735 20.1435 12.6847 20.0123C12.6899 19.732 12.9133 19.4996 13.1936 19.5048C21.3301 19.5102 18.4008 19.5002 26.8369 19.5057Z\" fill=\"#9E54BA\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0292 10.0139L30.2097 10.2013C35.5222 15.7158 35.4353 24.6082 30.0155 30.0186C24.4887 35.5321 15.516 35.5222 10.0019 30.0127L9.82137 29.8253C4.50892 24.3107 4.59587 15.4183 10.007 9.99901C12.6769 7.32375 16.2356 5.85678 20.021 5.85743C23.8064 5.85807 27.3628 7.33531 30.0292 10.0139ZM10.5531 29.1204L10.725 29.2989C15.8433 34.4155 24.1764 34.4222 29.3014 29.313C34.3371 24.2898 34.4123 16.0281 29.4867 10.9151L29.3147 10.7366C26.8374 8.25433 23.5419 6.88712 20.0282 6.88279C16.5145 6.87847 13.2205 8.24522 10.7384 10.7225C5.7112 15.7546 5.62742 24.0074 10.5616 29.1293L10.5531 29.1204Z\" fill=\"#9E54BA\"><\/path><path d=\"M20.5238 13.1834L20.5199 19.5011L26.8377 19.5053C27.118 19.5105 27.3504 19.7339 27.3452 20.0142C27.3399 20.2945 27.1166 20.5269 26.8363 20.5217L20.5185 20.5176L20.5146 26.8353C20.5094 27.1156 20.286 27.348 20.0057 27.3428C19.8655 27.3402 19.7353 27.2764 19.6493 27.1872C19.5634 27.098 19.5045 26.9654 19.5068 26.8427L19.5107 20.525L13.193 20.5208C13.0528 20.5182 12.9136 20.4631 12.8191 20.3649C12.7245 20.2667 12.6742 20.1431 12.6854 20.0119C12.6907 19.7316 12.9141 19.4992 13.1944 19.5044L19.5121 19.5086L19.516 13.1908C19.5212 12.9105 19.7357 12.6867 20.0249 12.6834C20.3052 12.6886 20.5287 12.9206 20.5235 13.2009L20.5238 13.1834Z\" fill=\"#9E54BA\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1292\" class=\"elementor-element elementor-element-b3df6b3 e-con-full e-flex e-con e-child\" data-id=\"b3df6b3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f9f034 elementor-widget elementor-widget-text-editor\" data-id=\"1f9f034\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tLook for recommendations you can challenge. The right agency will tell you where to invest, what could block results, and how they\u2019ll measure progress against your business goals. Ask for proof: client results, the actual team on your account, and a clear scope. Before you compare fees, confirm who\u2019s doing the work and what your team will still own.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1293\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1293\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> What data should we share with prospective agencies? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0144L30.2136 10.2018C35.5261 15.7163 35.4392 24.6087 30.0194 30.0191C24.4926 35.5326 15.5199 35.5227 10.0058 30.0131L9.82528 29.8258C4.51283 24.3112 4.59978 15.4188 10.0109 9.9995C12.6808 7.32423 16.2395 5.85727 20.0249 5.85791C23.8103 5.85856 27.3667 7.3358 30.0331 10.0144ZM10.557 29.1209L10.7289 29.2994C15.8472 34.416 24.1803 34.4227 29.3053 29.3135C34.341 24.2903 34.4162 16.0286 29.4906 10.9156L29.3186 10.7371C26.8413 8.25481 23.5458 6.88761 20.0321 6.88328C16.5184 6.87896 13.2244 8.24571 10.7423 10.7229C5.71511 15.7551 5.63133 24.0079 10.5655 29.1298L10.557 29.1209Z\" fill=\"#9E54BA\"><\/path><path d=\"M26.8369 19.5057C27.1172 19.5109 27.3497 19.7343 27.3444 20.0147C27.3392 20.295 27.1158 20.5274 26.8355 20.5221C18.0876 20.5164 21.6104 20.5268 13.1922 20.5213C13.0521 20.5186 12.9129 20.4635 12.8183 20.3653C12.7238 20.2672 12.6735 20.1435 12.6847 20.0123C12.6899 19.732 12.9133 19.4996 13.1936 19.5048C21.3301 19.5102 18.4008 19.5002 26.8369 19.5057Z\" fill=\"#9E54BA\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0292 10.0139L30.2097 10.2013C35.5222 15.7158 35.4353 24.6082 30.0155 30.0186C24.4887 35.5321 15.516 35.5222 10.0019 30.0127L9.82137 29.8253C4.50892 24.3107 4.59587 15.4183 10.007 9.99901C12.6769 7.32375 16.2356 5.85678 20.021 5.85743C23.8064 5.85807 27.3628 7.33531 30.0292 10.0139ZM10.5531 29.1204L10.725 29.2989C15.8433 34.4155 24.1764 34.4222 29.3014 29.313C34.3371 24.2898 34.4123 16.0281 29.4867 10.9151L29.3147 10.7366C26.8374 8.25433 23.5419 6.88712 20.0282 6.88279C16.5145 6.87847 13.2205 8.24522 10.7384 10.7225C5.7112 15.7546 5.62742 24.0074 10.5616 29.1293L10.5531 29.1204Z\" fill=\"#9E54BA\"><\/path><path d=\"M20.5238 13.1834L20.5199 19.5011L26.8377 19.5053C27.118 19.5105 27.3504 19.7339 27.3452 20.0142C27.3399 20.2945 27.1166 20.5269 26.8363 20.5217L20.5185 20.5176L20.5146 26.8353C20.5094 27.1156 20.286 27.348 20.0057 27.3428C19.8655 27.3402 19.7353 27.2764 19.6493 27.1872C19.5634 27.098 19.5045 26.9654 19.5068 26.8427L19.5107 20.525L13.193 20.5208C13.0528 20.5182 12.9136 20.4631 12.8191 20.3649C12.7245 20.2667 12.6742 20.1431 12.6854 20.0119C12.6907 19.7316 12.9141 19.4992 13.1944 19.5044L19.5121 19.5086L19.516 13.1908C19.5212 12.9105 19.7357 12.6867 20.0249 12.6834C20.3052 12.6886 20.5287 12.9206 20.5235 13.2009L20.5238 13.1834Z\" fill=\"#9E54BA\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1293\" class=\"elementor-element elementor-element-11a3a3b e-con-full e-flex e-con e-child\" data-id=\"11a3a3b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b1932c elementor-widget elementor-widget-text-editor\" data-id=\"4b1932c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGive agencies the numbers that matter: channel spend, acquisition costs, funnel conversion rates, sales cycle length, and past campaign results. This context lets them build recommendations that fit your reality. For finalists, read-only access to your ad and analytics accounts helps them validate assumptions. Ask what data they need and why, then set clear rules for confidentiality and access.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1294\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1294\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> When should we start the RFP process? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0331 10.0144L30.2136 10.2018C35.5261 15.7163 35.4392 24.6087 30.0194 30.0191C24.4926 35.5326 15.5199 35.5227 10.0058 30.0131L9.82528 29.8258C4.51283 24.3112 4.59978 15.4188 10.0109 9.9995C12.6808 7.32423 16.2395 5.85727 20.0249 5.85791C23.8103 5.85856 27.3667 7.3358 30.0331 10.0144ZM10.557 29.1209L10.7289 29.2994C15.8472 34.416 24.1803 34.4227 29.3053 29.3135C34.341 24.2903 34.4162 16.0286 29.4906 10.9156L29.3186 10.7371C26.8413 8.25481 23.5458 6.88761 20.0321 6.88328C16.5184 6.87896 13.2244 8.24571 10.7423 10.7229C5.71511 15.7551 5.63133 24.0079 10.5655 29.1298L10.557 29.1209Z\" fill=\"#9E54BA\"><\/path><path d=\"M26.8369 19.5057C27.1172 19.5109 27.3497 19.7343 27.3444 20.0147C27.3392 20.295 27.1158 20.5274 26.8355 20.5221C18.0876 20.5164 21.6104 20.5268 13.1922 20.5213C13.0521 20.5186 12.9129 20.4635 12.8183 20.3653C12.7238 20.2672 12.6735 20.1435 12.6847 20.0123C12.6899 19.732 12.9133 19.4996 13.1936 19.5048C21.3301 19.5102 18.4008 19.5002 26.8369 19.5057Z\" fill=\"#9E54BA\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41\" height=\"41\" viewBox=\"0 0 41 41\" fill=\"none\"><path d=\"M30.0292 10.0139L30.2097 10.2013C35.5222 15.7158 35.4353 24.6082 30.0155 30.0186C24.4887 35.5321 15.516 35.5222 10.0019 30.0127L9.82137 29.8253C4.50892 24.3107 4.59587 15.4183 10.007 9.99901C12.6769 7.32375 16.2356 5.85678 20.021 5.85743C23.8064 5.85807 27.3628 7.33531 30.0292 10.0139ZM10.5531 29.1204L10.725 29.2989C15.8433 34.4155 24.1764 34.4222 29.3014 29.313C34.3371 24.2898 34.4123 16.0281 29.4867 10.9151L29.3147 10.7366C26.8374 8.25433 23.5419 6.88712 20.0282 6.88279C16.5145 6.87847 13.2205 8.24522 10.7384 10.7225C5.7112 15.7546 5.62742 24.0074 10.5616 29.1293L10.5531 29.1204Z\" fill=\"#9E54BA\"><\/path><path d=\"M20.5238 13.1834L20.5199 19.5011L26.8377 19.5053C27.118 19.5105 27.3504 19.7339 27.3452 20.0142C27.3399 20.2945 27.1166 20.5269 26.8363 20.5217L20.5185 20.5176L20.5146 26.8353C20.5094 27.1156 20.286 27.348 20.0057 27.3428C19.8655 27.3402 19.7353 27.2764 19.6493 27.1872C19.5634 27.098 19.5045 26.9654 19.5068 26.8427L19.5107 20.525L13.193 20.5208C13.0528 20.5182 12.9136 20.4631 12.8191 20.3649C12.7245 20.2667 12.6742 20.1431 12.6854 20.0119C12.6907 19.7316 12.9141 19.4992 13.1944 19.5044L19.5121 19.5086L19.516 13.1908C19.5212 12.9105 19.7357 12.6867 20.0249 12.6834C20.3052 12.6886 20.5287 12.9206 20.5235 13.2009L20.5238 13.1834Z\" fill=\"#9E54BA\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1294\" class=\"elementor-element elementor-element-a41c779 e-con-full e-flex e-con e-child\" data-id=\"a41c779\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f0fb7bb elementor-widget elementor-widget-text-editor\" data-id=\"f0fb7bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tStart before the brief is final. Early conversations let you question the scope, align decision-makers, and clarify what expertise, budget, and internal support you actually need. Plan for four to six weeks to select an agency, plus extra time for contracts and onboarding. Our early-engagement model gives you space to do the real discovery before proposals land.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b88375a e-con-full e-flex e-con e-parent\" data-id=\"b88375a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4536c25 elementor-widget elementor-widget-text-editor\" data-id=\"4536c25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"37119\" class=\"elementor elementor-37119\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div data-dce-background-color=\"#FFFFFF\" 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class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52183c12 cta-main main-pad e-flex e-con-boxed e-con e-parent\" data-id=\"52183c12\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c8deb8a e-con-full e-flex e-con e-child\" data-id=\"c8deb8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cb29fb3 elementor-widget elementor-widget-heading\" data-id=\"cb29fb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><p><span style=\"font-weight: 400\">Put Directive on <strong>Your Shortlist<\/strong><\/span><\/p>\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73d86e4 elementor-widget elementor-widget-heading\" data-id=\"73d86e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><p>Bring your RFP to Directive for a focused conversation about the strategy, expertise, and investment your growth goals require.<\/p>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-787d6b0 e-flex e-con-boxed e-con e-child\" data-id=\"787d6b0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div data-dce-background-color=\"#000000\" 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Marketing Agency With Confidence Strengthen your B2B marketing RFP process with focused questions, clear<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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