{"id":50523,"date":"2026-03-03T12:45:20","date_gmt":"2026-03-03T17:45:20","guid":{"rendered":"https:\/\/directiveconsulting.com\/ca\/?p=50523"},"modified":"2026-03-16T11:05:25","modified_gmt":"2026-03-16T15:05:25","slug":"blog-google-adwords-keywords-match-types","status":"publish","type":"post","link":"https:\/\/directiveconsulting.com\/ca\/blog\/blog-google-adwords-keywords-match-types\/","title":{"rendered":"A Straightforward Guide to Google Ads Keyword Match Types"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

It\u2019s clear that the Google Ads platform doesn\u2019t match keywords the way it used to. 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