{"id":48116,"date":"2025-05-12T17:38:44","date_gmt":"2025-05-12T21:38:44","guid":{"rendered":"https:\/\/directiveconsulting.com\/ca\/?post_type=team-member&p=48116"},"modified":"2025-05-28T12:55:49","modified_gmt":"2025-05-28T16:55:49","slug":"mackenzie-griffin","status":"publish","type":"team-member","link":"https:\/\/directiveconsulting.com\/ca\/blog\/team-member\/mackenzie-griffin\/","title":{"rendered":"Mackenzie Griffin"},"content":{"rendered":"

Mackenzie Griffin joins the Directive team as Senior Paid Media Strategist. A Texas-based Growth Marketing professional, she thrives on building layered, full-scale campaign strategies and has extensive experience in B2B SaaS \/ Robotics and FinTech. She loves testing creative ideas against concrete performance benchmarks, and takes pride in being able to drive meaningful business impact for her clients. 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