{"id":49784,"date":"2025-12-11T13:53:49","date_gmt":"2025-12-11T18:53:49","guid":{"rendered":"https:\/\/directiveconsulting.com\/ca\/?post_type=team-member&#038;p=49784"},"modified":"2025-12-11T13:53:49","modified_gmt":"2025-12-11T18:53:49","slug":"kelsey-beck","status":"publish","type":"team-member","link":"https:\/\/directiveconsulting.com\/ca\/blog\/team-member\/kelsey-beck\/","title":{"rendered":"Kelsey Beck"},"content":{"rendered":"<p><span data-sheets-root=\"1\">Kelsey is a Paid Media Strategist at Directive with over five years of experience and a dedicated focus on paid media. She brings a balance of strategic insight and creative execution, having led campaigns that have driven measurable growth across multiple industries and platforms. 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