{"id":49785,"date":"2025-12-11T13:56:02","date_gmt":"2025-12-11T18:56:02","guid":{"rendered":"https:\/\/directiveconsulting.com\/ca\/?post_type=team-member&#038;p=49785"},"modified":"2025-12-11T13:56:02","modified_gmt":"2025-12-11T18:56:02","slug":"andrew-jalak","status":"publish","type":"team-member","link":"https:\/\/directiveconsulting.com\/ca\/blog\/team-member\/andrew-jalak\/","title":{"rendered":"Andrew Jalak"},"content":{"rendered":"<p><span data-sheets-root=\"1\">At Directive, Andrew Jalak helps B2B brands grow by creating data-informed advertising strategies that reach the right people at just the right time. Drawing on his expertise in SEM, social, and performance optimization, he builds campaigns that tie directly to business goals and drive tangible outcomes. 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