We restructured their site architecture to improve keyword rankings and create a user experience that encourages conversion. By improving keyword performance for their most profitable search queries, as well as targeting those same queries with paid ads, we also generated initial traction with early stage leads. Lastly, we developed a multi-channel content marketing strategy to post and promote content organically and via social media to generate demand.
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Directive is a comprehensive search marketing agency dedicated to running the most innovative search campaigns for ROI-driven B2B firms across a variety of industries.Contact Us