(949) 214-4024 [email protected]

2 New Trucks. 1 New Employee. Big Revenue.


I have spent a lot of money on many different types of marketing for my company (Yellow book, Yelp, Referral Groups, etc.) I heard about SEO, and knew it was important. The only problem was I could not find an SEO company I could trust. Most companies would not stop cold calling me, or would not explain exactly what they provided.

Directive Consulting has been the best marketing investment I have ever made. I have seen a large increase in the amount of business that I receive in my city. People use the Internet to find a Plumber and Directive Consulting has done a great job making sure I am in the right places to be found by these people. Even better, I have my own account manager that send me reports and calls me to explain everything in detail.

Jeff Shaffer

Owner, Jeff Shaffer Plumbing

Click the screenshots below to see results.


Jeff Shaffer Plumbing is a family business in Dana Point, CA. They expressed to us that they wanted to rank locally for terms such as Plumber, Local Plumber, and Plumber Near Me. Furthermore, they explained that they lose money traveling to job sites that are further than 15 miles. Unfortunately, when they came to us, they had a bad taste from other marketing agencies and were only ranking for a couple of their keywords near the bottom of the first page.




What We Did:

  • Website Redesign
  • Content Creation and Promotion
  • Link Building
  • Targeted Advertising

The Results:

  • #1 Rank  in their area for primary keywords related to “Plumbing”
  • Acquired an additional truck
  • Hired a third employee


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Within a four month period, we took Jeff Shaffer Plumbing from the bottom of the first page to the #1 result for the following terms in their city Dana Point, CA:

  • Plumber
  • Plumber Near Me
  • Local Plumber 
  • Plumber in Dana Point

Because of our efforts, Jeff Shaffer Plumbing has drastically grown their business. They now have two trucks, three full-time employees, and have increased their revenue exponentially. We are confident that whether you are a local business or national brand our digital marketing expertise can grow your business.

(949) 214-4024