{"id":47565,"date":"2025-02-10T16:38:52","date_gmt":"2025-02-10T21:38:52","guid":{"rendered":"https:\/\/directiveconsulting.com\/uk\/?page_id=47565"},"modified":"2026-04-12T20:58:56","modified_gmt":"2026-04-13T00:58:56","slug":"energy-and-utilities","status":"publish","type":"page","link":"https:\/\/directiveconsulting.com\/uk\/industries\/energy-and-utilities\/","title":{"rendered":"Energy and Utilities"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"47565\" class=\"elementor elementor-47565\" data-elementor-post-type=\"page\">\n\t\t\t\t<div data-dce-background-overlay-color=\"#00000000\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/uk\/wp-content\/uploads\/2025\/02\/hero-energy.jpg\" class=\"elementor-element elementor-element-a1f7b8c main-pad hero e-flex e-con-boxed e-con e-parent\" data-id=\"a1f7b8c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ded28ad pre-title-light elementor-widget elementor-widget-heading\" data-id=\"ded28ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Energy and Utilities<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4747cbb elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"4747cbb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">You Power The <strong>World.<\/strong> We Power Your Growth.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f321d91 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"f321d91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"212\" data-end=\"468\">Whether you&#8217;re transforming energy infrastructure or scaling smart utility platforms, we build demand gen strategies that convert \u2014 not just create noise.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-76c98b8 e-flex e-con-boxed e-con e-child\" data-id=\"76c98b8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b2b7d5 button-primary elementor-widget elementor-widget-button\" data-id=\"2b2b7d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/uk\/book-intro-call\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Book Intro Call<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f22b515 button-primary button-fill-light elementor-widget elementor-widget-button\" data-id=\"f22b515\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/uk\/about\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Meet Directive<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0d89eb9 main-pad pad-120-60 e-flex e-con-boxed e-con e-parent\" data-id=\"0d89eb9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f35bfe4 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"f35bfe4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>We helped these trusted B2B companies<\/strong> to drive growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-94c42b8 e-flex e-con-boxed e-con e-parent\" data-id=\"94c42b8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2323298 main-pad elementor-hidden-mobile elementor-widget elementor-widget-image-carousel\" data-id=\"2323298\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;5&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;none&quot;,&quot;speed&quot;:3000,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:78,&quot;sizes&quot;:[]},&quot;slides_to_show_tablet&quot;:&quot;4&quot;,&quot;slides_to_show_mobile&quot;:&quot;4&quot;,&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:40,&quot;sizes&quot;:[]},&quot;slides_to_show_laptop&quot;:&quot;4&quot;,&quot;image_spacing_custom_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"polite\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/02\/logo_gong.svg\" alt=\"logo_gong\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/02\/logo-brooklyn-solarworks-e1561483194767.png-1.svg\" alt=\"logo brooklyn-solarworks-e1561483194767.png 1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/02\/Vector.svg\" alt=\"Vector\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/02\/Adobe.svg\" alt=\"Adobe\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/02\/Uber-Freight.svg\" alt=\"Uber Freight\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc11ec1 elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet elementor-widget elementor-widget-image-carousel\" data-id=\"bc11ec1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;5&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;none&quot;,&quot;autoplay_speed&quot;:0,&quot;speed&quot;:3000,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:78,&quot;sizes&quot;:[]},&quot;slides_to_show_tablet&quot;:&quot;4&quot;,&quot;slides_to_show_mobile&quot;:&quot;2&quot;,&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:40,&quot;sizes&quot;:[]},&quot;slides_to_show_laptop&quot;:&quot;4&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;image_spacing_custom_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/02\/logo_gong.svg\" alt=\"logo_gong\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/02\/logo-brooklyn-solarworks-e1561483194767.png-1.svg\" alt=\"logo brooklyn-solarworks-e1561483194767.png 1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/02\/Vector.svg\" alt=\"Vector\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/02\/Adobe.svg\" alt=\"Adobe\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/02\/Uber-Freight.svg\" alt=\"Uber Freight\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-16d63f1 main-pad pad-120-60 e-flex e-con-boxed e-con e-parent\" data-id=\"16d63f1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64ec4a6 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"64ec4a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Tackling Energy and Utilities <span style=\"color:#4F2A5D\"><strong>Marketing Challenges.<\/strong><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e9aa493 e-con-full pre-title-main e-flex e-con e-child\" data-id=\"e9aa493\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-91d3743 e-con-full pre-title-container e-flex e-con e-child\" data-id=\"91d3743\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-365a5e9 pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"365a5e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tHow We Do It\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4cc307d e-con-full pre-title-text e-flex e-con e-child\" data-id=\"4cc307d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f7c208 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"3f7c208\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Energy &amp; Utilities come with unique challenges: regulatory compliance, sustainability demands, infrastructure modernization, shifting energy markets, and public trust concerns.<\/p><p class=\"\" data-start=\"184\" data-end=\"498\">At Directive, we turn industry complexity into energy-sector growth. Our go-to-market strategies are engineered for regulated markets, long sales cycles, and public-private buyer dynamics. From grid tech innovators to legacy utilities, we tailor performance marketing to match how real energy decisions get made.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a50b414 main-pad e-flex e-con-boxed e-con e-parent\" data-id=\"a50b414\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a933147 e-con-full e-flex e-con e-child\" data-id=\"a933147\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1f55ed elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"c1f55ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span style=\"color:#4F2A5D\"><strong>Why<\/strong><\/span><br> Choose Us.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc6a687 elementor-widget__width-initial body-large elementor-widget elementor-widget-text-editor\" data-id=\"cc6a687\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We are Directive: The growth partner trusted by Energy &amp; Utilities brands navigating complex regulation, long sales cycles, and public trust.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7daffe8 carousel-offset elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet elementor-widget elementor-widget-html\" data-id=\"7daffe8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<link rel=\"stylesheet\" type=\"text\/css\" href=\"https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/slick-carousel\/1.5.8\/slick.min.css\"\/>\r\n<link rel=\"stylesheet\" type=\"text\/css\" href=\"https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/slick-carousel\/1.5.8\/slick-theme.min.css\"\/>\r\n  <div class=\"side-carousel-trans\">\r\n  \r\n\t<div class=\"slider-item slider-item-1\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/uk\/wp-content\/uploads\/2024\/09\/icon1.svg\">\r\n\t\t\t<h5 class=\"slider-item-title\">No One-Size-Fits-All Strategies<\/h5>\r\n\t\t\t<p>We've taken the time to understand the nuances of the energy and utilities industry, from regulatory compliance to aligning with sustainability and market demands.<\/p>\r\n\t\t\t\r\n\t\t\t\r\n\t\t<\/div>\r\n    <\/div> \r\n\t<div class=\"slider-item slider-item-2\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/uk\/wp-content\/uploads\/2024\/09\/icon2.svg\">\r\n\t\t\t<h5 class=\"slider-item-title\">Enriched Data-Driven Approach<\/h5>\r\n\t\t\t<p>Everyone says they\u2019re \u201cdata-backed.\u201d But our approach actually builds trust and credibility with your customers.<\/p>\r\n\t\t\t\r\n\t\t\t\r\n\t\t<\/div>\r\n    <\/div> \r\n\t<div class=\"slider-item slider-item-3\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t<img decoding=\"async\" src=\"https:\/\/directiveconsulting.com\/uk\/wp-content\/uploads\/2024\/09\/icon3.svg\">\r\n\t\t\t<h5 class=\"slider-item-title\">Results, or it didn\u2019t happen<\/h5>\r\n\t\t\t<p>Our track record speaks for itself, helping Brooklyn Solar, Wiz, Pindrop, ZScaler, and more meet and exceed goals.<\/p>\r\n\t\t\t\r\n\t\t\t\r\n\t\t<\/div>\r\n    <\/div>\r\n    <div class=\"slider-item slider-item-4\">\r\n\t\t<div class=\"slider-item-content-text\"> \r\n\t\t\t\r\n\t\t<div><\/div>\r\n\t\t\t\r\n\t\t<\/div>\r\n    <\/div> \r\n \r\n   \r\n  <\/div>\r\n\r\n  <script type=\"text\/javascript\" src=\"\/\/code.jquery.com\/jquery-1.11.0.min.js\"><\/script>\r\n  <script type=\"text\/javascript\" src=\"\/\/code.jquery.com\/jquery-migrate-1.2.1.min.js\"><\/script>\r\n  <script type=\"text\/javascript\" src=\"\/\/cdn.jsdelivr.net\/npm\/slick-carousel@1.8.1\/slick\/slick.min.js\"><\/script>\r\n\r\n  <script type=\"text\/javascript\">\r\n    $(document).ready(function(){\r\n      $('.side-carousel-trans').slick({\r\n\t  centerMode: false,\r\n\t \/\/ centerPadding: '250px',\r\n\t  slidesToShow: 3,\r\n\t  lazyLoad: 'ondemand',\r\n\t   slidesToScroll: 1,\r\n\t   infinite: false,\r\n\t  responsive: [\r\n\t\t{\r\n\t\t  breakpoint: 998,\r\n\t\t  settings: {\r\n\t\t\tcenterMode: false,\r\n\t\t\tcenterPadding: '0px',\r\n\t\t\tarrows: true, \r\n\t\t\tslidesToShow: 2.5\r\n\t\t  }\r\n\t\t},\r\n\t\t{\r\n\t\t  breakpoint: 767,\r\n\t\t  settings: {\r\n\t\t\tcenterMode: true,\r\n\t\t\tcenterPadding: '0px',\r\n\t\t\tarrows: true, \r\n\t\t\tslidesToShow: 1.3\r\n\t\t  }\r\n\t\t}\t\t\r\n\t  ]\r\n\t});\r\n    });\r\n  <\/script>\r\n  \r\n<style>\r\n\r\n.side-carousel-trans .slick-slide {\r\n\t\tmargin: 0!important;\r\n\t}\r\n\r\n.slick-slide {\r\n    margin: 0;\r\n    height: inherit !important;\r\n    padding:20px;\r\n}\r\n\r\n.slider-item-content-text label{\r\n\tfont-size: 14px!important;\r\n\tfont-weight: 700 !important;\r\n\tcolor: #999 !important;\r\n} \r\n\r\n.slider-item-title {\r\n    font-size: 24px!important;\r\n    line-height: 28.8px!important;\r\n\tfont-weight: 700 !important;\r\n\tcolor: #1E1C20 !important;\r\n\tmargin: 38px 0 20px 0 !important;\r\n}\r\n\r\n.slider-item-content-text p {\r\n    font-size: 16px!important;\r\n    line-height: 24px!important;\r\n\tfont-weight: 400 !important;\r\n\tcolor: #1E1C20 !important;\r\n}\r\n\r\n.slider-item-content-text img {\r\n    height: 50px;\r\n    width: auto;\r\n}\r\n\r\n.slider-item-4 {\r\n    background: url('https:\/\/directiveconsulting.com\/uk\/wp-content\/uploads\/2025\/02\/why-energy.jpg');\r\n    background-size: cover;\r\n    background-position: center;\r\n}\r\n\r\n.slider-item-1, .slider-item-3 {\r\n    background: #F3F1F5;\r\n}\r\n\r\n.slider-item-2 {\r\n    background: #EBE7EE;\r\n}\r\n\r\n\r\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-230ec96 button-primary button-small elementor-widget elementor-widget-button\" data-id=\"230ec96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/uk\/book-intro-call\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Book Intro Call<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5db700a e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"5db700a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-cf2ffe9 e-flex e-con-boxed e-con e-child\" data-id=\"cf2ffe9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-dce-background-color=\"#F3F1F5\" class=\"elementor-element elementor-element-134befa hover-box e-flex e-con-boxed e-con e-child\" data-id=\"134befa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d0d3db9 img-static dce_masking-none elementor-widget elementor-widget-image\" data-id=\"d0d3db9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"868\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/09\/icon1.svg\" class=\"attachment-large size-large wp-image-46872\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f44dcd img-hover dce_masking-none elementor-widget elementor-widget-image\" data-id=\"6f44dcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"868\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/09\/icon1-hover.svg\" class=\"attachment-large size-large wp-image-46903\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9573789 title elementor-widget elementor-widget-heading\" data-id=\"9573789\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Engineered for Your GTM Complexities<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07df9a1 hover-text elementor-widget elementor-widget-text-editor\" data-id=\"07df9a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We build marketing strategies grounded in the realities of your world \u2014 navigating regulatory pressure, advancing decarbonization goals, and earning public trust.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#EBE7EE\" class=\"elementor-element elementor-element-37db220 hover-box e-flex e-con-boxed e-con e-child\" data-id=\"37db220\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f9db77f img-static dce_masking-none elementor-widget elementor-widget-image\" data-id=\"f9db77f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"940\" height=\"1024\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/09\/icon2.svg\" class=\"attachment-large size-large wp-image-46873\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b25969 img-hover dce_masking-none elementor-widget elementor-widget-image\" data-id=\"1b25969\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"1024\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/09\/icon2-hover.svg\" class=\"attachment-large size-large wp-image-46902\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32e067f title elementor-widget elementor-widget-heading\" data-id=\"32e067f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Utility-Grade Marketing Intelligence<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3053b1f hover-text elementor-widget elementor-widget-text-editor\" data-id=\"3053b1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<article class=\"text-token-text-primary w-full\" dir=\"auto\" data-testid=\"conversation-turn-20\" data-scroll-anchor=\"true\"><div class=\"text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"><div class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group\/turn-messages focus-visible:outline-hidden\" tabindex=\"-1\"><div class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\"><div class=\"relative flex-col gap-1 md:gap-3\"><div class=\"flex max-w-full flex-col grow\"><div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"2f287473-c230-4f31-8c18-89a536a552d3\" data-message-model-slug=\"gpt-4o\"><div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"><div class=\"markdown prose dark:prose-invert w-full break-words light\"><p class=\"\" data-start=\"151\" data-end=\"366\">Every agency claims to be data-backed. We prove it by aligning performance with real market signals, utility-grade rigor, and buyer behavior you can actually act on. In a trust-sensitive industry, precision matters.<\/p><\/div><\/div><\/div><\/div><div class=\"flex justify-start\"><div class=\"touch:-me-2 touch:-ms-3.5 -ms-2.5 -me-1 flex items-center p-1 select-none -mt-1 duration-[1.5s] focus-within:transition-none hover:transition-none pointer-events-none [mask-image:linear-gradient(to_right,black_33%,transparent_66%)] [mask-position:100%_0%] [mask-size:300%_100%] motion-safe:transition-[mask-position] group-hover\/turn-messages:pointer-events-auto group-hover\/turn-messages:[mask-position:0_0] group-focus-within\/turn-messages:pointer-events-auto group-focus-within\/turn-messages:[mask-position:0_0] has-data-[state=open]:pointer-events-auto has-data-[state=open]:[mask-position:0_0]\">\u00a0<\/div><\/div><div class=\"mt-3 w-full empty:hidden\"><div class=\"text-center\">\u00a0<\/div><\/div><\/div><div class=\"absolute\"><div class=\"flex items-center justify-center\">\u00a0<\/div><\/div><\/div><\/div><\/div><\/article><div class=\"pointer-events-none h-px w-px\" aria-hidden=\"true\" data-edge=\"true\">\u00a0<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-61e2ba4 e-flex e-con-boxed e-con e-child\" data-id=\"61e2ba4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-dce-background-color=\"#EBE7EE\" class=\"elementor-element elementor-element-78d92c6 block-three hover-box e-flex e-con-boxed e-con e-child\" data-id=\"78d92c6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0600bc3 img-static dce_masking-none elementor-widget elementor-widget-image\" data-id=\"0600bc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"966\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/09\/icon3.svg\" class=\"attachment-large size-large wp-image-46874\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1eb69a4 img-hover dce_masking-none elementor-widget elementor-widget-image\" data-id=\"1eb69a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"966\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/09\/icon3-hover.svg\" class=\"attachment-large size-large wp-image-46904\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f2b11c title elementor-widget elementor-widget-heading\" data-id=\"9f2b11c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Proven Performance in the Field<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7e308f hover-text elementor-widget elementor-widget-text-editor\" data-id=\"e7e308f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"188\" data-end=\"324\">We\u2019ve driven measurable growth for brands like Brooklyn Solar, Wiz, Pindrop, and Zscaler \u2014 turning ambitious goals into actual outcomes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/uk\/wp-content\/uploads\/2025\/02\/why-energy.jpg\" class=\"elementor-element elementor-element-96fa0bd e-flex e-con-boxed e-con e-child\" data-id=\"96fa0bd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5683195 main-pad pad-120 e-flex e-con-boxed e-con e-parent\" data-id=\"5683195\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e8eb75 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"8e8eb75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Build trust, outpace competitors, and turn complex energy offerings into <span style=\"color:#4F2A5D\"><strong>clear market demand.<\/strong><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-195e5b8 e-con-full pre-title-main e-flex e-con e-child\" data-id=\"195e5b8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7265b3c pre-title-container e-flex e-con-boxed e-con e-child\" data-id=\"7265b3c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ce414c pre-title-dark title-line-dark elementor-widget elementor-widget-text-editor\" data-id=\"0ce414c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOur Services\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09eed6e e-con-full pre-title-text e-flex e-con e-child\" data-id=\"09eed6e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20faf44 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"20faf44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-start=\"247\" data-end=\"534\">In a sector shaped by transformation, from decarbonization mandates to grid modernization, energy and utility marketers need strategies built for nuance, not noise. Directive delivers performance marketing tailored to regulated markets, long sales cycles, and multi-stakeholder buying.<\/p><p class=\"\" data-start=\"536\" data-end=\"592\">We help you lead the market with clarity and confidence.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bf7e9b2 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"bf7e9b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c44448b elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"c44448b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"list-left\"> \r\n\r\n<div class=\"tab-link\" style=\"padding-top:0\"> \r\n    <span class=\"question active-quest\" data-target=\"answer1\" >Paid Media<\/span>\r\n<\/div>\r\n\r\n<div class=\"tab-link\">  \r\n    <span class=\"question\" data-target=\"answer3\">Content & SEO<\/span>\r\n<\/div>\r\n\r\n<div class=\"tab-link\"> \r\n    <span class=\"question\" data-target=\"answer4\" >CRO & Performance Design<\/span>\r\n<\/div>\r\n\r\n<div class=\"tab-link\"> \r\n    <span class=\"question\" data-target=\"answer5\" >Revenue Ops<\/span>\r\n<\/div>\r\n\r\n<div class=\"tab-link\"> \r\n    <span class=\"question\" data-target=\"answer6\" >Go-to-market Strategy<\/span>\r\n<\/div>\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96f16fd elementor-widget__width-initial elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-html\" data-id=\"96f16fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"list-right\">\r\n\t\r\n<div id=\"answer1\" class=\"fade-in active\" >\r\n<div class=\"inner-content\">\r\n<p>Capture high-value commercial buyers and residential users with performance marketing tailored to how energy decisions are made.\r\n<\/p>\r\n<ul>\r\n<li> <strong>Paid Search:<\/strong> Target high-intent keywords tied to rebates, rate plans, sustainability goals, and energy platform adoption.<\/li>  \r\n<li> <strong>Paid Social:<\/strong> Activate decision-makers in utilities, energy tech, and public works through LinkedIn, Meta, and YouTube.<\/li>  \r\n<li> <strong>Account Based Marketing:<\/strong> Influence multi-stakeholder utility deals and large commercial energy buyers with precision outreach.<\/li> \r\n\r\n<li> <strong>Programmatic:<\/strong> Reach energy-conscious households and business buyers through localized, compliant digital placements.<\/li>  \r\n<li> <strong>Retargeting:<\/strong> Re-engage site visitors comparing rates, exploring incentives, or vetting clean energy solutions.<\/li>  \r\n<li> <strong>Performance Reporting:<\/strong> Track campaign performance across service areas, segments, and buying cycles with utility-grade visibility.<\/li> \r\n<\/ul>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n<div id=\"answer3\" class=\"fade-in\" >\r\n<div class=\"inner-content\">\r\n<p>Rank for industry-specific search terms and position your company as a leader in sustainability, efficiency, and energy management.\r\n<\/p>\r\n<ul>\r\n<li> <strong> On-Page SEO:<\/strong> Optimize solution pages for keywords like \u201cdemand response software\u201d or \u201cutility-scale solar analytics\u201d to attract engineers, energy buyers, and operations leaders.\r\n<\/li>  \r\n<li> <strong> Content Marketing:<\/strong> Produce data-driven guides, regulatory breakdowns, and comparison content that helps prospects evaluate technologies like AMI systems or DER platforms.\r\n\r\n<\/li>  \r\n<li> <strong> CRO:<\/strong>  Test CTA placement on quote forms, ROI calculators, and resource downloads to increase conversion from municipal buyers, facility managers, and consultants.\r\n\r\n<\/li>  \r\n<li> <strong> Technical SEO: <\/strong> Ensure clean site structure, schema markup, and fast load times across asset-heavy sites or platform pages to support enterprise SEO and mobile access in the field.\r\n\r\n<\/li>  \r\n<li> <strong> Content Production:<\/strong> Create content assets like emissions dashboards, case studies, and executive explainers that speak to both sustainability officers and technical evaluators.\r\n\r\n<\/li>  \r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n\r\n<div id=\"answer4\" class=\"fade-in\" >\r\n<div class=\"inner-content\">\r\n<p>Convert energy buyers, procurement teams, and sustainability officers with optimized digital experiences built for complex solutions and long evaluation cycles.\r\n\r\n<\/p>\r\n<ul>\r\n<li> <strong>CRO:<\/strong> Simplify flows for audit bookings, rebate lookups, and energy consultations to reduce drop-off and capture qualified commercial interest.\r\n\r\n<\/li>  \r\n<li> <strong>Performance Analytics:<\/strong> Track engagement by industry segment, from manufacturers seeking peak load optimization to municipalities exploring renewables.\r\n\r\n<\/li>  \r\n<li> <strong>Image Ads:<\/strong> Use visuals that show energy dashboards, smart meters, or on-site solar installs to align with the buyer\u2019s context and decision-making environment.\r\n\r\n<\/li>  \r\n<li> <strong>Split Testing:<\/strong> Test headlines, CTAs, and form logic across verticals like utilities vs energy-as-a-service to uncover what drives conversions in each segment.\r\n\r\n<\/li>  \r\n<li> <strong>Landing Pages:<\/strong> Create sector-specific pages like \u201cEnergy Efficiency for School Districts\u201d or \u201cCommercial Solar for Manufacturing Facilities\u201d with focused CTAs and proof points.\r\n\r\n<\/li>  \r\n<li> <strong>Social Motion & Static Ad Sets:<\/strong> Pair motion-based graphics (e.g. carbon offset animations, energy flow visualizations) with static images that communicate savings, compliance, or operational ROI.\r\n\r\n<\/li> \r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n\r\n<div id=\"answer5\" class=\"fade-in\" >\r\n<div class=\"inner-content\">\r\n<p>Power complex, multi-stakeholder sales cycles with automation and attribution systems built for utilities, energy consultants, and infrastructure providers.\r\n\r\n<\/p>\r\n<ul>\r\n<li> <strong>MAP Audit & Optimization:<\/strong> Refine lead flows for rebate submissions, energy audits, and RFP follow-ups to ensure automation supports compliance and regional targeting.\r\n\r\n<\/li>  \r\n<li> <strong>Lifecycle Visualization:<\/strong> Visualize the full journey from early engagement with ESG content to procurement milestones and contract approvals in both public and private sectors.\r\n\r\n<\/li>  \r\n<li> <strong>Offline Conversion Tracking & Reporting:<\/strong> Track revenue from field sales, channel partners, and in-person consultations by syncing offline activity with CRM and campaign data.\r\n\r\n<\/li>  \r\n<li> <strong>Lead Scoring & Lead Routing:<\/strong> Score commercial facility leads, sustainability officers, or municipal contacts based on energy goals and route them to the right rep or partner team.\r\n\r\n<\/li>  \r\n<li> <strong>Integrations & ABM:<\/strong> Connect MAP, CRM, and enrichment platforms to enable account-specific targeting for utilities, ESCOs, and large-scale commercial buyers.\r\n\r\n<\/li>  \r\n<li> <strong>Pipeline Nurture & Email Campaigns:<\/strong> Create segmented nurtures by vertical and stage, such as energy audits for manufacturers or net-zero planning for school districts.\r\n\r\n<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n\r\n<div id=\"answer6\" class=\"fade-in\" >\r\n<div class=\"inner-content\">\r\n<p>Expand market share with strategies built for regulated industries, long procurement cycles, and energy buyers focused on reliability, cost savings, and sustainability goals.\r\n\r\n\r\n<\/p>\r\n<ul>\r\n<li> <strong>Competitor Assessments:<\/strong> Analyze how competing energy platforms, utilities, and consultants position their offerings across clean tech, grid optimization, and carbon reduction to find whitespace you can own.\r\n\r\n<\/li>  \r\n<li> <strong>1st-Party Data Collection:<\/strong> Use quote requests, calculator submissions, and audit inquiries to capture behavioral signals and refine messaging by project size, region, or energy goal.\r\n\r\n<\/li>  \r\n<li> <strong>TAM Identification:<\/strong> Build a segmented TAM based on facility type, energy consumption, regulatory region, or carbon reduction targets to focus on the most winnable accounts.\r\n\r\n<\/li>  \r\n<li> <strong>Financial Modeling:<\/strong> Project CAC, LTV, and ROI by vertical or deal size to align growth targets with realistic acquisition cost and revenue timelines.\r\n\r\n<\/li>  \r\n<li> <strong>Persona Development:<\/strong> Create detailed profiles for sustainability directors, energy procurement leads, facilities managers, and city planners with messaging aligned to their goals and objections.\r\n\r\n<\/li>  \r\n<li> <strong>Deliverable Strategies:<\/strong> Translate GTM strategy into execution-ready campaigns, asset timelines, and funnel plays that match how energy buyers evaluate and purchase solutions.\r\n\r\n<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2be54ef e-con-full elementor-hidden-desktop elementor-hidden-laptop e-flex e-con e-child\" data-id=\"2be54ef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e723d0 elementor-widget-tablet__width-inherit elementor-widget elementor-widget-accordion\" data-id=\"3e723d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6541\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-6541\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M14.5 7L14.5 22\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Paid Media<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-6541\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-6541\"><p>Capture high-value commercial buyers and residential users with performance marketing tailored to how energy decisions are made.<\/p><ul><li><strong>Paid Search:<\/strong> Target high-intent keywords tied to rebates, rate plans, sustainability goals, and energy platform adoption.<\/li><li><strong>Paid Social:<\/strong> Activate decision-makers in utilities, energy tech, and public works through LinkedIn, Meta, and YouTube.<\/li><li><strong>Account Based Marketing:<\/strong> Influence multi-stakeholder utility deals and large commercial energy buyers with precision outreach.<\/li><li><strong>Programmatic:<\/strong> Reach energy-conscious households and business buyers through localized, compliant digital placements.<\/li><li><strong>Retargeting:<\/strong> Re-engage site visitors comparing rates, exploring incentives, or vetting clean energy solutions.<\/li><li><strong>Performance Reporting:<\/strong> Track campaign performance across service areas, segments, and buying cycles with utility-grade visibility.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6542\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-6542\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M14.5 7L14.5 22\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Content & SEO<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-6542\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-6542\"><p>Rank for industry-specific search terms and position your company as a leader in sustainability, efficiency, and energy management.<\/p><ul><li><strong> On-Page SEO:<\/strong> Optimize solution pages for keywords like \u201cdemand response software\u201d or \u201cutility-scale solar analytics\u201d to attract engineers, energy buyers, and operations leaders.<\/li><li><strong> Content Marketing:<\/strong> Produce data-driven guides, regulatory breakdowns, and comparison content that helps prospects evaluate technologies like AMI systems or DER platforms.<\/li><li><strong> CRO:<\/strong> Test CTA placement on quote forms, ROI calculators, and resource downloads to increase conversion from municipal buyers, facility managers, and consultants.<\/li><li><strong> Technical SEO: <\/strong> Ensure clean site structure, schema markup, and fast load times across asset-heavy sites or platform pages to support enterprise SEO and mobile access in the field.<\/li><li><strong> Content Production:<\/strong> Create content assets like emissions dashboards, case studies, and executive explainers that speak to both sustainability officers and technical evaluators.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6543\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-6543\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M14.5 7L14.5 22\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">CRO & Performance Design<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-6543\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-6543\"><p>Convert energy buyers, procurement teams, and sustainability officers with optimized digital experiences built for complex solutions and long evaluation cycles.<\/p><ul><li><strong>CRO:<\/strong> Simplify flows for audit bookings, rebate lookups, and energy consultations to reduce drop-off and capture qualified commercial interest.<\/li><li><strong>Performance Analytics:<\/strong> Track engagement by industry segment, from manufacturers seeking peak load optimization to municipalities exploring renewables.<\/li><li><strong>Image Ads:<\/strong> Use visuals that show energy dashboards, smart meters, or on-site solar installs to align with the buyer\u2019s context and decision-making environment.<\/li><li><strong>Split Testing:<\/strong> Test headlines, CTAs, and form logic across verticals like utilities vs energy-as-a-service to uncover what drives conversions in each segment.<\/li><li><strong>Landing Pages:<\/strong> Create sector-specific pages like \u201cEnergy Efficiency for School Districts\u201d or \u201cCommercial Solar for Manufacturing Facilities\u201d with focused CTAs and proof points.<\/li><li><strong>Social Motion &amp; Static Ad Sets:<\/strong> Pair motion-based graphics (e.g. carbon offset animations, energy flow visualizations) with static images that communicate savings, compliance, or operational ROI.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6544\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-6544\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M14.5 7L14.5 22\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Revenue Ops<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-6544\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-6544\"><p>Power complex, multi-stakeholder sales cycles with automation and attribution systems built for utilities, energy consultants, and infrastructure providers.<\/p><ul><li><strong>MAP Audit &amp; Optimization:<\/strong> Refine lead flows for rebate submissions, energy audits, and RFP follow-ups to ensure automation supports compliance and regional targeting.<\/li><li><strong>Lifecycle Visualization:<\/strong> Visualize the full journey from early engagement with ESG content to procurement milestones and contract approvals in both public and private sectors.<\/li><li><strong>Offline Conversion Tracking &amp; Reporting:<\/strong> Track revenue from field sales, channel partners, and in-person consultations by syncing offline activity with CRM and campaign data.<\/li><li><strong>Lead Scoring &amp; Lead Routing:<\/strong> Score commercial facility leads, sustainability officers, or municipal contacts based on energy goals and route them to the right rep or partner team.<\/li><li><strong>Integrations &amp; ABM:<\/strong> Connect MAP, CRM, and enrichment platforms to enable account-specific targeting for utilities, ESCOs, and large-scale commercial buyers.<\/li><li><strong>Pipeline Nurture &amp; Email Campaigns:<\/strong> Create segmented nurtures by vertical and stage, such as energy audits for manufacturers or net-zero planning for school districts.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-6545\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-6545\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M14.5 7L14.5 22\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\" viewBox=\"0 0 28 28\" fill=\"none\"><circle cx=\"14\" cy=\"14\" r=\"13.5\" stroke=\"#EB6D12\"><\/circle><path d=\"M22 14.5L7 14.5\" stroke=\"#EB6D12\" stroke-linecap=\"round\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Go-to-market Strategy<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-6545\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-6545\"><p>Expand market share with strategies built for regulated industries, long procurement cycles, and energy buyers focused on reliability, cost savings, and sustainability goals.\n\n\n<\/p>\n<ul>\n<li> <strong>Competitor Assessments:<\/strong> Analyze how competing energy platforms, utilities, and consultants position their offerings across clean tech, grid optimization, and carbon reduction to find whitespace you can own.\n\n<\/li>  \n<li> <strong>1st-Party Data Collection:<\/strong> Use quote requests, calculator submissions, and audit inquiries to capture behavioral signals and refine messaging by project size, region, or energy goal.\n\n<\/li>  \n<li> <strong>TAM Identification:<\/strong> Build a segmented TAM based on facility type, energy consumption, regulatory region, or carbon reduction targets to focus on the most winnable accounts.\n\n<\/li>  \n<li> <strong>Financial Modeling:<\/strong> Project CAC, LTV, and ROI by vertical or deal size to align growth targets with realistic acquisition cost and revenue timelines.\n\n<\/li>  \n<li> <strong>Persona Development:<\/strong> Create detailed profiles for sustainability directors, energy procurement leads, facilities managers, and city planners with messaging aligned to their goals and objections.\n\n<\/li>  \n<li> <strong>Deliverable Strategies:<\/strong> Translate GTM strategy into execution-ready campaigns, asset timelines, and funnel plays that match how energy buyers evaluate and purchase solutions.\n\n<\/li>\n<\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3622c7f main-pad pad-120 e-flex e-con-boxed e-con e-parent\" data-id=\"3622c7f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ee6dc9 elementor-widget elementor-widget-heading\" data-id=\"1ee6dc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Experts <span style=\"font-weight:700;color: #4F2A5D\">at the ready.<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63cb8ba elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"63cb8ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tMeet the heart of Directive.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22350ab elementor-grid-mobile-2 elementor-grid-4 elementor-grid-tablet-2 elementor-widget elementor-widget-loop-grid\" data-id=\"22350ab\" data-element_type=\"widget\" data-e-type=\"widget\" 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.elementor-42514 .elementor-element.elementor-element-8461b80 > .elementor-background-slideshow:hover::before, .elementor-42514 .elementor-element.elementor-element-8461b80 > .e-con-inner > .elementor-background-slideshow:hover::before{--background-overlay:'';background-color:#3B423E96;}.elementor-42514 .elementor-element.elementor-element-8461b80:hover{--overlay-opacity:1;}.elementor-42514 .elementor-element.elementor-element-8461b80, .elementor-42514 .elementor-element.elementor-element-8461b80::before{--overlay-transition:0.3s;}.elementor-42514 .elementor-element.elementor-element-a86fc66{text-align:center;font-weight:700;color:#FFFFFF;}.elementor-42514 .elementor-element.elementor-element-a86fc66 > .elementor-widget-container{margin:0px 0px 20px 0px;}.elementor-42514 .elementor-element.elementor-element-340b6f7{text-align:center;color:#FFFFFF;}@media(max-width:767px){.elementor-42514 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data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/04\/gm-color-jpg-1.webp\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"42504\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 42504=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGarrett Mehrguth\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tChief Executive Officer\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-43187 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-43187 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/04\/ts2-jpg-1.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-43187 post-43187 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/04\/ts2-jpg-1.webp);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/04\/ts2-jpg-1.webp\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"43187\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 43187=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tTanner Shaffer\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tManaging Partner &amp; Co-Founder\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-50431 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-50431 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/11\/Sean-Baker.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-50431 post-50431 team-member type-team-member status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/11\/Sean-Baker.jpg);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/11\/Sean-Baker.jpg\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"50431\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 50431=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSean Baker\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tChief Revenue Officer\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-43193 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-43193 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/jesse-new.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-43193 post-43193 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/jesse-new.jpg);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/jesse-new.jpg\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"43193\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 43193=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tJesse Seilhan\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSVP of Operations\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-47134 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-47134 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/11\/cmuehlemann-jpg.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-47134 post-47134 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/11\/cmuehlemann-jpg.webp);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/11\/cmuehlemann-jpg.webp\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"47134\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 47134=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCarrie Muehlemann\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tHead of People Ops\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-50388 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-50388 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/02\/Catie-Drake.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-50388 post-50388 team-member type-team-member status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/02\/Catie-Drake.jpg);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/02\/Catie-Drake.jpg\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"50388\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 50388=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCatie Drake\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVP of Client Strategy\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-47143 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-47143 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/11\/ruruchurtu-jpg.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-47143 post-47143 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/11\/ruruchurtu-jpg.webp);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/11\/ruruchurtu-jpg.webp\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"47143\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 47143=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tRichard Uruchurtu III\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVP of Client Services\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-43201 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-43201 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/1564696510166-jpg.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-43201 post-43201 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-executive-team\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/1564696510166-jpg.webp);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/1564696510166-jpg.webp\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"43201\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 43201=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBrady Cramm\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVP of Strategic Engagements\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-43199 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-43199 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/paulina-fernandez-scaled-1-jpg.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-43199 post-43199 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-healthcare-and-pharmaceuticals team-member-category-technology team-member-category-telecommunications\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/paulina-fernandez-scaled-1-jpg.webp);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/paulina-fernandez-scaled-1-jpg.webp\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"43199\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 43199=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPaulina Fernandez\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVP Operations LATAM\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-43203 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-43203 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/drew-new-jpg.webp\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-43203 post-43203 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-sales\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/drew-new-jpg.webp);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2024\/05\/drew-new-jpg.webp\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"43203\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 43203=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDrew Choco\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVP of Growth\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-47997 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-47997 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/04\/Danielle-Boone.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-47997 post-47997 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-leadership-team team-member-category-paid-media\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/04\/Danielle-Boone.jpg);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/04\/Danielle-Boone.jpg\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"47997\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 47997=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDanielle Boone\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVP of Paid Media\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-42514\">.e-loop-item-47996 .elementor-element.elementor-element-8461b80:not(.elementor-motion-effects-element-type-background), .e-loop-item-47996 .elementor-element.elementor-element-8461b80 > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-image:url(\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/04\/Sara-Meier.png\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"42514\" class=\"elementor elementor-42514 e-loop-item e-loop-item-47996 post-47996 team-member type-team-member status-publish has-post-thumbnail hentry team-member-category-content-marketing team-member-category-technology\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<a style=\"background-image: url(https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/04\/Sara-Meier.png);background-position:center center;background-size:cover;\" class=\"e-lazyloaded elementor-element elementor-element-8461b80 team-box e-con-full e-flex e-con e-parent\" data-dce-background-overlay-hover-color=\"#3B423E96\" data-dce-background-image-url=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2025\/04\/Sara-Meier.png\" data-id=\"8461b80\" data-element_type=\"container\" data-e-type=\"container\" id=\"47996\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" 47996=\"\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjE2ODgiLCJ0b2dnbGUiOmZhbHNlfQ%3D%3D\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a86fc66 body-large team-title elementor-widget elementor-widget-text-editor\" data-id=\"a86fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSara Meier\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-340b6f7 team-position elementor-widget elementor-widget-text-editor\" data-id=\"340b6f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tVP of Content Marketing\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8323fd button-primary button-fill-dark elementor-align-center elementor-mobile-align-left elementor-widget elementor-widget-button\" data-id=\"a8323fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/directiveconsulting.com\/uk\/about\/team\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Everyone<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#F3F1F5\" class=\"elementor-element elementor-element-cd032e5 main-pad pad-120 blog-carousel-container e-flex e-con-boxed e-con e-parent\" data-id=\"cd032e5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c7015bd elementor-widget elementor-widget-heading\" data-id=\"c7015bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">More <span style=\"font-weight:700;color: #4F2A5D\">Insights<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5a4997 elementor-widget__width-initial body-x-large elementor-widget elementor-widget-text-editor\" data-id=\"b5a4997\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>More resources for you and your team from Directive\u2019s experts.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-285d9ab blog-carousel elementor-arrows-position-inside elementor-widget elementor-widget-loop-carousel\" data-id=\"285d9ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:&quot;37116&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:24,&quot;sizes&quot;:[]},&quot;_skin&quot;:&quot;post&quot;,&quot;slides_to_show&quot;:&quot;3&quot;,&quot;slides_to_show_laptop&quot;:&quot;3&quot;,&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;.elementor-loop-container&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;offset_sides&quot;:&quot;none&quot;,&quot;arrows&quot;:&quot;yes&quot;,&quot;image_spacing_custom_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-carousel.post\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"swiper elementor-loop-container elementor-grid\" role=\"list\" dir=\"ltr\">\n\t\t\t\t<div class=\"swiper-wrapper\" aria-live=\"polite\">\n\t\t<style id=\"loop-37116\">.swiper-slide a:hover {\n    opacity: .8!important;\n}\n\n.feed-img a {\n    width: 100%;\n}.elementor-37116 .elementor-element.elementor-element-523f138d{--display:flex;}.elementor-37116 .elementor-element.elementor-element-388a370d img{width:100%;height:234px;object-fit:cover;object-position:center center;}.elementor-37116 .elementor-element.elementor-element-388a370d{width:100%;max-width:100%;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-icon{width:14px;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-icon i{font-size:14px;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-icon svg{--e-icon-list-icon-size:14px;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-text, .elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-text a{color:#D9D9D9;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 .elementor-icon-list-item{font-size:14px;font-weight:700;text-transform:uppercase;line-height:14px;}.elementor-37116 .elementor-element.elementor-element-48ed3ed4 > .elementor-widget-container{margin:32px 0px 16px 0px;}.elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-icon{width:14px;}.elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-icon i{font-size:14px;}.elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-icon svg{--e-icon-list-icon-size:14px;}.elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-text, .elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-text a{color:#D9D9D9;}.elementor-37116 .elementor-element.elementor-element-3526fbf .elementor-icon-list-item{font-size:14px;font-weight:700;text-transform:uppercase;line-height:14px;}.elementor-37116 .elementor-element.elementor-element-3526fbf > .elementor-widget-container{margin:32px 0px 16px 0px;}.elementor-37116 .elementor-element.elementor-element-37ca1c59 .elementor-heading-title{font-size:24px;font-weight:700;line-height:29px;color:#1E1C20;}.elementor-37116 .elementor-element.elementor-element-37ca1c59 > .elementor-widget-container{margin:0px 0px 16px 0px;}.elementor-37116 .elementor-element.elementor-element-750e9bf5 .elementor-widget-container{color:#1E1C20;}@media(max-width:767px){.elementor-37116 .elementor-element.elementor-element-750e9bf5 .elementor-widget-container{font-size:20px;line-height:30px;}}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-50748 post-50748 post type-post status-publish format-standard has-post-thumbnail hentry category-buyers-guides category-organic-social tag-agency tag-social-media\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/uk\/blog\/top-18-organic-social-media-agencies\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"687\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/04\/Outdoor-Blog-Image-3-1024x687.png\" class=\"attachment-large size-large wp-image-51062\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/04\/Outdoor-Blog-Image-3-1024x687.png 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/04\/Outdoor-Blog-Image-3-300x201.png 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/04\/Outdoor-Blog-Image-3-768x515.png 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/04\/Outdoor-Blog-Image-3.png 1264w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/uk\/blog\/category\/buyers-guides\/\" class=\"elementor-post-info__terms-list-item\">Buyer&#039;s Guides<\/a>, <a href=\"https:\/\/directiveconsulting.com\/uk\/blog\/category\/organic-social\/\" class=\"elementor-post-info__terms-list-item\">Organic Social<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/uk\/blog\/top-18-organic-social-media-agencies\/\">Top 18 Organic Social Media Agencies for High-Impact B2B Growth<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tOrganic social has a visibility problem, and most B2B brands are responding...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-51060 post-51060 post type-post status-publish format-standard has-post-thumbnail hentry category-seo\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/uk\/blog\/blog-why-seo-is-important-for-b2b\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"687\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/04\/Outdoor-Blog-Image-1-1024x687.jpg\" class=\"attachment-large size-large wp-image-51061\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/04\/Outdoor-Blog-Image-1-1024x687.jpg 1024w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/04\/Outdoor-Blog-Image-1-300x201.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/04\/Outdoor-Blog-Image-1-768x515.jpg 768w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/04\/Outdoor-Blog-Image-1.jpg 1264w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/uk\/blog\/category\/seo\/\" class=\"elementor-post-info__terms-list-item\">SEO<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/uk\/blog\/blog-why-seo-is-important-for-b2b\/\">Why SEO is Crucial for Sustainable B2B Growth<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p>Key Takeaways B2B SEO works because it captures demand at every stage...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"37116\" class=\"elementor elementor-37116 swiper-slide e-loop-item e-loop-item-51037 post-51037 post type-post status-publish format-standard has-post-thumbnail hentry category-saas\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-523f138d e-flex e-con-boxed e-con e-child\" data-id=\"523f138d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-388a370d elementor-widget__width-inherit feed-img dce_masking-none elementor-widget elementor-widget-image\" data-id=\"388a370d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/uk\/blog\/blog-b2b-marketing-budget\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"874\" height=\"656\" src=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/03\/cs-arctic-wolf.jpg\" class=\"attachment-large size-large wp-image-50800\" alt=\"\" srcset=\"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/03\/cs-arctic-wolf.jpg 874w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/03\/cs-arctic-wolf-300x225.jpg 300w, https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/03\/cs-arctic-wolf-768x576.jpg 768w\" sizes=\"(max-width: 874px) 100vw, 874px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3526fbf term-text elementor-widget elementor-widget-post-info\" data-id=\"3526fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-9d7c3af elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/directiveconsulting.com\/uk\/blog\/category\/saas\/\" class=\"elementor-post-info__terms-list-item\">SaaS<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ca1c59 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"37ca1c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/directiveconsulting.com\/uk\/blog\/blog-b2b-marketing-budget\/\">B2B Marketing Budget Benchmarks for 2026<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750e9bf5 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"750e9bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tMost B2B companies land somewhere between 7% and 12% of revenue when...\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Previous\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Next\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aa57eb8 e-con-full e-flex e-con e-parent\" data-id=\"aa57eb8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e076eaf elementor-widget elementor-widget-shortcode\" data-id=\"e076eaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"container\" data-elementor-id=\"46877\" class=\"elementor elementor-46877\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div data-dce-background-color=\"#FFFFFF\" class=\"elementor-element elementor-element-95585f6 cta-main e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex elementor-invisible e-con e-parent\" data-id=\"95585f6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;,&quot;position&quot;:&quot;absolute&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6352a5b e-con-full cta-anim e-flex e-con e-child\" data-id=\"6352a5b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-130cbd9 elementor-align-right cta-animation elementor-widget elementor-widget-lottie\" data-id=\"130cbd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/directiveconsulting.com\\\/uk\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/BG-web.json&quot;,&quot;id&quot;:40390,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;trigger&quot;:&quot;arriving_to_viewport&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;play_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52183c12 cta-main main-pad e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"52183c12\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c8deb8a e-con-full e-flex e-con e-child\" data-id=\"c8deb8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-787d6b0 e-flex e-con-boxed e-con e-child\" data-id=\"787d6b0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Energy and Utilities You Power The World. We Power Your Growth. Whether you&#8217;re transforming energy infrastructure or scaling smart 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