{"id":54004,"date":"2026-08-12T14:22:44","date_gmt":"2026-08-12T18:22:44","guid":{"rendered":"https:\/\/directiveconsulting.com\/uk\/?post_type=team-member&#038;p=54004"},"modified":"2026-08-12T14:23:05","modified_gmt":"2026-08-12T18:23:05","slug":"cassandra-calamunci","status":"publish","type":"team-member","link":"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/","title":{"rendered":"Cassandra Calamunci"},"content":{"rendered":"<p><span data-sheets-root=\"1\">Cassandra is a Senior Paid Social Strategist at Directive with five years of experience specializing in B2B paid social. With a strong foundation in digital marketing and communication strategy, she enjoys building data-driven campaigns that help brands connect with the right audiences and drive meaningful growth. Her approach combines strategic thinking, creativity, and a passion for solving marketing challenges.<br \/>\nOutside of work, she&#8217;s usually trying a new recipe, playing volleyball, or spending time with her cocker spaniel, Vinny, who always keeps life entertaining.<\/span><\/p>\n","protected":false},"featured_media":54005,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"team-member-category":[],"class_list":["post-54004","team-member","type-team-member","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cassandra Calamunci - Directive UK<\/title>\n<meta name=\"description\" content=\"Cassandra is a Senior Paid Social Strategist at Directive with five years of experience specializing in B2B paid social.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cassandra Calamunci - Directive UK\" \/>\n<meta property=\"og:description\" content=\"Cassandra is a Senior Paid Social Strategist at Directive with five years of experience specializing in B2B paid social.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/\" \/>\n<meta property=\"og:site_name\" content=\"Directive UK\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-12T18:23:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/directiveconsulting.com\/uk\/wp-content\/uploads\/2026\/08\/Cassandra-Calamunci.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"512\" \/>\n\t<meta property=\"og:image:height\" content=\"512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/blog\\\/team-member\\\/cassandra-calamunci\\\/\",\"url\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/blog\\\/team-member\\\/cassandra-calamunci\\\/\",\"name\":\"Cassandra Calamunci - Directive UK\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/blog\\\/team-member\\\/cassandra-calamunci\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/blog\\\/team-member\\\/cassandra-calamunci\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/directiveconsulting.com\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2026\\\/08\\\/Cassandra-Calamunci.jpg\",\"datePublished\":\"2026-08-12T18:22:44+00:00\",\"dateModified\":\"2026-08-12T18:23:05+00:00\",\"description\":\"Cassandra is a Senior Paid Social Strategist at Directive with five years of experience specializing in B2B paid social.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/blog\\\/team-member\\\/cassandra-calamunci\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/blog\\\/team-member\\\/cassandra-calamunci\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/blog\\\/team-member\\\/cassandra-calamunci\\\/#primaryimage\",\"url\":\"https:\\\/\\\/directiveconsulting.com\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2026\\\/08\\\/Cassandra-Calamunci.jpg\",\"contentUrl\":\"https:\\\/\\\/directiveconsulting.com\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2026\\\/08\\\/Cassandra-Calamunci.jpg\",\"width\":512,\"height\":512},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/blog\\\/team-member\\\/cassandra-calamunci\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Cassandra Calamunci\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/#website\",\"url\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/\",\"name\":\"Directive UK\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/directiveconsulting.com\\\/uk\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cassandra Calamunci - Directive UK","description":"Cassandra is a Senior Paid Social Strategist at Directive with five years of experience specializing in B2B paid social.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/","og_locale":"en_US","og_type":"article","og_title":"Cassandra Calamunci - Directive UK","og_description":"Cassandra is a Senior Paid Social Strategist at Directive with five years of experience specializing in B2B paid social.","og_url":"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/","og_site_name":"Directive UK","article_modified_time":"2026-08-12T18:23:05+00:00","og_image":[{"width":512,"height":512,"url":"https:\/\/directiveconsulting.com\/uk\/wp-content\/uploads\/2026\/08\/Cassandra-Calamunci.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/","url":"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/","name":"Cassandra Calamunci - Directive UK","isPartOf":{"@id":"https:\/\/directiveconsulting.com\/uk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/#primaryimage"},"image":{"@id":"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/#primaryimage"},"thumbnailUrl":"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/08\/Cassandra-Calamunci.jpg","datePublished":"2026-08-12T18:22:44+00:00","dateModified":"2026-08-12T18:23:05+00:00","description":"Cassandra is a Senior Paid Social Strategist at Directive with five years of experience specializing in B2B paid social.","breadcrumb":{"@id":"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/#primaryimage","url":"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/08\/Cassandra-Calamunci.jpg","contentUrl":"https:\/\/directiveconsulting.com\/wp-content\/uploads\/sites\/9\/2026\/08\/Cassandra-Calamunci.jpg","width":512,"height":512},{"@type":"BreadcrumbList","@id":"https:\/\/directiveconsulting.com\/uk\/blog\/team-member\/cassandra-calamunci\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/directiveconsulting.com\/uk\/"},{"@type":"ListItem","position":2,"name":"Cassandra Calamunci"}]},{"@type":"WebSite","@id":"https:\/\/directiveconsulting.com\/uk\/#website","url":"https:\/\/directiveconsulting.com\/uk\/","name":"Directive UK","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/directiveconsulting.com\/uk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/directiveconsulting.com\/uk\/wp-json\/wp\/v2\/team-member\/54004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/directiveconsulting.com\/uk\/wp-json\/wp\/v2\/team-member"}],"about":[{"href":"https:\/\/directiveconsulting.com\/uk\/wp-json\/wp\/v2\/types\/team-member"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/directiveconsulting.com\/uk\/wp-json\/wp\/v2\/media\/54005"}],"wp:attachment":[{"href":"https:\/\/directiveconsulting.com\/uk\/wp-json\/wp\/v2\/media?parent=54004"}],"wp:term":[{"taxonomy":"team-member-category","embeddable":true,"href":"https:\/\/directiveconsulting.com\/uk\/wp-json\/wp\/v2\/team-member-category?post=54004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}