What is a Google Text Ad? Essential Guide
Why should every digital marketer learn how to create a Google text ad? Text ads, also known as search ads,
Guides
How to Setup Google Tag Manager in WordPress (Step-by-Step)
Looking for instructions on how to set up Google Tag Manager (GTM) on your WordPress account? In this short guide,
Negative Keyword Match Types: Essential Guide
Using negative keyword match types to customize your keyword targeting can have a significant impact on campaign performance. Adding to
Squeeze Page vs Landing Page: What’s the Real Difference?
Do you know the difference between a squeeze page vs landing page? You will soon! This is a common source
Digital Advertising 101: Everything You Need To Know
Welcome to Digital Advertising 101 – thanks for visiting! We created this guide to provide our readers with a simple
What is Keyword Targeting? Essential Guide
When you’re marketing your brand, products, or services on Google Ads, there are many different ways to customize how and
How to Get Started in Digital Marketing
Wondering how to get started in digital marketing? Digital marketing professionals are in huge demand right now, and that demand
How to Get into Digital Marketing
Looking for tips and advice on how to get into digital marketing? Digital marketing is an increasingly attractive career path
Google Optimize Tutorial: Setting Up Your First Experiment
Looking for a Google Optimize tutorial to help you get started with the most powerful free conversion rate optimization (CRO)
What is a PPC Strategy? How to Build a PPC Plan
Are you working on a PPC strategy that will help you dominate your competition in paid search and drive more
