Resources Archive - Page 2 of 2 - Directive Consulting United Kingdom

Customer Generation
About
- Why Directive?
Services
Customer GenerationOur Customer Generation methodology fuses together every piece of your marketing framework.See How It Works
- SEO
  Achieve long-term growth in organic traffic, qualified leads, and pipeline with performance content and SEO.
- Paid Media
  Customer-Led Paid Media drives qualified brand awareness and sales KPIs like demos, trials, and SQLs - not MQLs.
- Design
  Customer-Led Creative that triggers emotion & drives conversions that lead to more revenue.
- Marketing Operations
  Customer-Led Marketing Operations designed to connect the dots between marketing and sales for SQLs that turn into revenue.
- Video
  Customer-Led Video grabs eyes and stops the scroll, purposely built to engage, educate, and excite your audience.
- Strategy
  Customer-Led Strategy built to accelerate marketing sourced revenue for SaaS.
Solutions
Customer GenerationOur Customer Generation methodology fuses together every piece of your marketing goals.Customer Generation
- Improve brand discoverability
  Everything starts with the customer. Customer insights drive customer segmentation that creates personalised customer experiences.
- Maximize SQLs from paid media
  Paid Media has evolved beyond the average PPC campaign blindly chasing legacy metrics. Gated assets and MQLs are relics of a bygone era.
- Create emotional brand experiences
  Customers respond to creative experiences that not only captures their attention, but deeply connects to who they are and what they need.
- Improve lifecycle conversion rates
  Revenue Operations is no longer a technical discipline but a revenue and marketing function, designed around deep customer insights.
Success Stories
Resources
Get The Verdict ReportExplore this interactive tech marketing report and download the full PDF report.Download The Verdict
WE CAN HELP YOU
- Resources Library
  Resources to take your Customer Generation marketing to the next level.
- Our Marketing Blog
  For curious, lifelong learners in the tech and SaaS Space.
- Join Society
  Get the tech marketing expertise you need, when you need it.
- Pulse: Marketing Data
  Gain a competitive edge with our powerful marketing data analysis tool.
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