Never Worry About Hitting
Your Growth Goals Again
The performance marketing agency for tech
brands that generates pipeline and revenue
200+
tech companies trust us to grow revenue
$1B+
revenue generated for our clients
We’re the growth architects behind hundreds of technology companies.
Early Stage
Growth Stage (B-F)
Mature ($1B+)
Integrated marketing solutions designed to drive exponential growth.
PAID MEDIA
Advertising campaigns that engage your customers where they are with the offer they need.
- Paid Search
- Paid Social
- Programmatic
- Performance Reporting
CONTENT & SEO
Content Marketing & SEO that drives more SQLs from your ideal customer segments and personas.
- Core Page SEO
- Content Marketing
- CRO
- Technical SEO
INTEGRATED STRATEGY
Full-suite strategy offering for Customer Generation.
- Custom Business Assessment
- TAM Identification
- Persona Development
- 1st-Party Data Collection
- Financial Modeling
- Customer Generation Strategies
LIFECYCLE MARKETING
End-to-end marketing optimization—from lead management to revenue and attribution modeling.
- Offline Conversion Tracking
- Lifecycle Design
- CRM Optimization
- Data Orchestration
- Attribution Strategy
- Gap Analysis & Strategy
CREATIVE
Flexible, powerful design for every channel and experience, personalized to your ICP.
- Web & Landing Page Design
- Image Ads & Split Testing
- Visual Elements
- Brand Guidelines
- Sales & Product Decks
- Case Studies
- Data Visualization
VIDEO
Brand and product videos, produced to engage, educate, and convert your ICP at every lifecycle stage.
- Brand Videos
- Product Explainer Videos
- Video Ads
- Testimonials & Case Studies
- Website Animations
Directive is different.
We're proudly
independent.
independent.
We’re not part of a media conglomerate. We're focused & earn your business everyday.
We're marketers,
not technicians.
not technicians.
We don’t silo by channel or tactic. We organize around your customers and goals.
We lead the market
in innovation.
in innovation.
We spend $3M annually on marketing R&D to power new success strategies and tactics.
We measure our success
on your growth.
on your growth.
Our leading North Star Metric will always be to achieve your business NSM.
Customer Generation is a more efficient way to invest in growth.
Directive knows about every trend and algorithm and they have new ways to improve results every week.
We had a 178% growth in organic traffic, 93% increase in organic lead generation, and 44% improvement to PPC lead generation. Directive is communicative, innovative, and quick to solve issues before they become problems.
Laura Hamrick
Web Optimization Manager, Xactly
I am extremely satisfied with our account team. They've continued to step up to the plate and adapt to our brand’s evolving needs. I've already recommended Directive to other companies and will continue to do so.
Lawrence Gross
Director of Digital Marketing
It’s the kind of team dynamic I want to build within my own teams. To have that with an outside vendor is really impressive.
We had a 70% increase in sales from our SEO and paid search activity.
Jon Peacock
Director of Marketing Tech and Analytics, Procare
1. Set marketing goals that generate valuable customers.
We focus on how marketing impacts the entire lifecycle of your user base and develop plans that build value even after the sale.
Dive into Customer Generation →
2. Predict revenue with LTV:CAC financial modeling.
Leverage 1st-party data and financial modeling to identify your most impactful levers and build bulletproof strategies.
Watch the keynote →
3. Deploy growth efficiency campaigns at scale by reallocating capital strategically.
Future-proof your campaigns with detailed segmentation and emotion to motivate your ideal customers.
Let's get on a call →
