Skip to content
Directive Consulting
  • Methodology
  • About
    • About Us
    • Careers
    • Become a Partner
  • Services
    • Customer Generation
      See how it works
      Startups Package
      Customer Generation for startups
      Content Marketing
      Achieve long-term growth in organic traffic, qualified leads, and pipeline with performance content and SEO.
      CRO & Performance Design
      Build designs that create lifelong fans of your brand through impactful design strategy and execution.
      Paid Media
      Launch strategic PPC ads that capture high-intent buyers and power continual growth.
      Revenue Operations
      Take command of your marketing data, tech stack and processes to achieve sustained, efficient growth.

      Go-to-Market Strategy

      Attract, convert, and retain your customer base with our Customer Generation strategies.
      View All Services

      Customer Generation

      Startups Package

      Content Marketing

      Paid Media
      CRO & Performance Design
      Revenue Operations
      Go-to-Market Strategy
      View All Services
  • Industries
    • Technology
    • Manufacturing and Industrial
    • Finance and Insurance
    • Healthcare and Pharmaceuticals
    • Energy and Utilities
    • Professional Services
    • Transportation and Logistics
    • Construction and Infrastructure
    • Telecommunications
    • Wholesale and Distribution
    • View All Industries
  • Success Stories
  • Resources
    • Get The Verdict Report
      Get SaaS insights and benchmarks backed by $55M in ad spend.
      Download the Verdict
      WE CAN HELP YOU
      Resources Library
      Resources to take your Customer Generation to the next level.
      Our Marketing Blog
      For curious lifelong learners in the tech and SaaS space.
      Join Society
      Get the tech marketing expertise you need when you need it.
      Pulse: SaaS Marketing Data
      Gain a competitive edge with our powerful marketing data analysis tool.
      MORE RESOURCES

      SaaS Marketer’s Toolkit

      Marketing Glossary
      Directive Digest Newsletter
      The Verdict
      Reports Gallery
      Get The Verdict Report
      WE CAN HELP YOU
      Resource Library
      Our Marketing Blog
      Join Society
      Pulse: Marketing Data
      MORE RESOURCES
      SaaS Marketer’s Toolkit
      Marketing Glossary
      Directive Digest Newsletter
      The Verdict
      Reports Gallery
  • Client Examples
  • Book Intro Call
Client Examples
Book Intro Call

Paid Media

Search Marketing in the Age of COVID-19

Garrett Mehrguth / February 10, 2021

Paid search insights and recommendations for software marketers navigating the new normal.

The Power of Impression-Based Campaigns to Grow Your Brand

Garrett Mehrguth / December 18, 2019

Short-term Thinking has Negative Effects on Your Cost-per-Acquisition Budget

Garrett Mehrguth / December 18, 2019

Google Recommendations: Are they Helping or Hurting my Paid Search Strategy?

Garrett Mehrguth / July 15, 2019

How to Use Paid Review Sites For Lead Generation

Garrett Mehrguth / July 15, 2019

4 Tools to Simplify Your Twitter Marketing

Garrett Mehrguth / July 10, 2019

How to Generate B2B Leads With LinkedIn’s Sponsored InMail

Garrett Mehrguth / July 10, 2019

7 Insightful Tips for Super-Effective Local PPC.

Garrett Mehrguth / July 8, 2019

Hacking Facebook’s Local Awareness Ads: 5 Advanced Tips

Garrett Mehrguth / July 8, 2019
Directive Consulting logo inverse

Navigation

  • About
  • Careers
  • Case Studies
  • Book Intro Call
  • Methodology
  • Directive Digest

Services

  • Content Marketing
  • CRO & Performance Design
  • Go-to-Market Strategy
  • Paid Media
  • Revenue Operations
  • View All Services
Industries
  • Technology
  • Manufacturing and Industrial
  • Finance and Insurance
  • Healthcare and Pharmaceuticals
  • Energy and Utilities
  • Professional Services
  • Transportation and Logistics
  • Construction and Infrastructure
  • Telecommunications
  • Wholesale and Distribution
  • View All Industries
Outcomes
  • Improve Discoverability
  • Focus on Customer
  • Drive Activation
  • Make Better Decisions

Contact Us

  • [email protected]/uk
  • (949) 214-4024

Want to join the team?

  • [email protected]/uk

RFP Submissions

  • [email protected]/uk

Locations

Orange County

Austin

New York City

Mexico
City

London

Toronto

© 2025 Directive. All Rights Reserved.
  • Privacy Policy
  • Cookies Settings