Daizy Jain is a Demand Generation Manager at Directive, where she leads integrated marketing initiatives that drive pipeline growth and revenue for B2B brands. With a strong foundation in campaign strategy, lead nurturing, and marketing automation, Daizy builds performance-driven programs that align closely with sales objectives. She’s passionate about creating scalable demand engines, optimizing conversion paths, and using data to inform every decision. At Directive, Daizy plays a key role in connecting brand engagement to tangible business outcomes through strategic demand generation.