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Author name: Garrett Mehrguth

Garrett Mehrguth is the founder and CEO of Directive. Since founding the agency in 2013, he has driven its international expansion into the UK, Canada and LATAM and grown the team to over 130 professionals serving clients like Dropbox, AWS and Gong. A recognized thought leader, he contributes to publications such as Salesforce, Moz and HubSpot and speaks at events including Digital Summit, SMX and MozCon.

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Revenue Operations

14 Best Google Data Studio Examples to Copy

Unlocking the true potential of Google’s data visualization platform can be a daunting task for tech marketers. That’s why we believe that exploring Google Data Studio examples is a fantastic way to kickstart your journey towards becoming a data visualization master. Just plug in your own data and start using these dashboards to develop performance insights for your own marketing campaigns.

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SEO

Top 10 Free Link building Tools

Did you know that you can use free link-building tools to promote your content more effectively and increase your ranking in the search engine results pages (SERPs)? Check out the top 10 free link-building tools that tech marketers can use to get more external links to their content on social media platforms and from other websites.

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PPC

8 Types of Display Ads You Need to Know

How many types of display ads are you experimenting with in your tech marketing campaigns? While ads in the Google Search Network are usually restricted to just a few lines of text, display ads can be presented in a variety of formats and sizes. Here’s a list of the 8 most important ones you need to know.

top google ads blogs
PPC

Top 10 Google Ads Blogs You Should Follow

Staying up-to-date with the latest trends and best practices in Google Ads is crucial for anyone looking to succeed in tech marketing. With so many resources available, it can be difficult to know where to turn for reliable and insightful information. These blogs are a great starting point for anyone looking to improve their Google Ads skills and knowledge.

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PPC

15 Remarkable Display Ad Examples (And Why They Work)

We’ve seen some incredible display ads examples that we had to share with you. Display ads are both an art and a science. Digital marketers that focus on online advertising spend a lot of time on creative for display ad campaigns. We build narratives around a product or service that can be communicated to a target audience with a simple image and a few carefully selected words. We also experiment with ad copy and analyze the results to optimize for higher engagement, click-through rates and conversion rates.

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SEO

10 Best Content Writing Tools for SEO

From keyword research to checking spelling and grammar, our 10 best content writing tools cover every step in the content creation process. Put some of these tools to work and start saving time and effort when you’re writing content for organic search.