Caitie Collins

Caitie is the Chief Operating Officer at Directive. She has had a multi-faceted career, starting in Financial Technology, moving into the DTC global advertising space, and now her proven track record of leadership and operational excellence has followed her to Directive.

Caitie loves efficiency and facilitating processes, management strategies, and methodologies for business optimization. She brings leading-edge innovation to operational best practices and constantly challenges herself to find a better way.

Caitie began her professional career by earning a bachelor’s degree in operational communications and journalism from the University of Connecticut. When she is not in meetings and working through communication strategies, she enjoys her Peloton, going for long runs and unwinding with Bravo.