Telecommunications

The World
Connects Through Telecommunications. The World Needs You.

Connecting the world is a full-time job. You build the networks that bring people together. We’ll build the marketing strategies to make sure everybody knows about you.

We helped these trusted Telecommunications companies to drive growth.

Tackling Telecommunications Marketing Challenges.

How We Do It

Telecommunications comes with unique challenges: network expansion costs, regulatory hurdles, shifting customer expectations, 5G adoption, and increasing market competition.

At Directive, we understand these nuanced pain points and answer them with competitive GTM strategies, customer-led performance marketing, and data-backed capital allocation to ensure you own your market. Whether launching a new service or building brand awareness for your telecom brand, we have you covered at every step.

Why
Choose Us.

We are Directive: The Telecommunications industry’s top choice for proven marketing solutions and revenue generation

No One-Size-Fits-All Strategies

We’ve taken the time to understand the telecommunications industry, from network expansion challenges to aligning with customer connectivity needs.

Enriched Data-Driven Approach

Everyone says they’re “data-backed.” But our approach actually builds trust and credibility with your customers.

Results, or it didn’t happen

Our track record speaks for itself, helping Alaska Communications, Linode, and more meet and exceed goals.

Build credibility, rise above the competition, and turn customers into advocates with the right marketing solutions.

Our Services
In the evolving world of telecommunications, marketing leaders face challenges that need tailored solutions. As network demands grow and new technologies emerge, so do the strategies needed to market and sell telecom services effectively. Our strategic marketing approach ensures you’re ready for any challenge.

Attract B2B and B2C customers with targeted paid media strategies that drive engagement and service sign-ups.

  • Paid Search
  • Paid Social
  • Account Based Marketing
  • Programmatic
  • Retargeting
  • Performance Reporting

Capture demand with high-ranking content that educates and converts customers in a highly competitive market.

  • On-Page SEO
  • Content Marketing
  • CRO
  • Technical SEO
  • Content Production

Optimize conversion paths with frictionless digital experiences that improve customer acquisition.

  • CRO
  • Performance Analytics
  • Image Ads
  • Split Testing
  • Landing Pages
  • Social Motion & Static Ad Sets

Implement automation and data-driven decision-making to streamline marketing efforts and maximize ROI.

  • MAP Audit & Optimization
  • Lifecycle Visualization
  • Offline Conversion Tracking & Reporting
  • Lead Scoring & Lead Routing
  • Integrations & ABM
  • Pipeline Nurture & Email Campaigns

Expand market penetration with strategic campaigns that position your brand for long-term success.

  • Competitor Assessments
  • 1st-Party Data Collection
  • TAM Identification
  • Financial Modeling
  • Persona Development
  • Deliverable Strategies

Attract B2B and B2C customers with targeted paid media strategies that drive engagement and service sign-ups.

  • Paid Search
  • Paid Social
  • Account Based Marketing
  • Programmatic
  • Retargeting
  • Performance Reporting

Capture demand with high-ranking content that educates and converts customers in a highly competitive market.

  • On-Page SEO
  • Content Marketing
  • CRO
  • Technical SEO
  • Content Production

Optimize conversion paths with frictionless digital experiences that improve customer acquisition.

  • CRO
  • Performance Analytics
  • Image Ads
  • Split Testing
  • Landing Pages
  • Social Motion & Static Ad Sets

Implement automation and data-driven decision-making to streamline marketing efforts and maximize ROI.

  • MAP Audit & Optimization
  • Lifecycle Visualization
  • Offline Conversion Tracking & Reporting
  • Lead Scoring & Lead Routing
  • Integrations & ABM
  • Pipeline Nurture & Email Campaigns

Expand market penetration with strategic campaigns that position your brand for long-term success.

  • Competitor Assessments
  • 1st-Party Data Collection
  • TAM Identification
  • Financial Modeling
  • Persona Development
  • Deliverable Strategies

Experts at the ready.

Meet the heart of Directive.
Andrew Finkenbinder
Associate Director of Paid Media & Strategy
Mike Matta
Account Director, Paid Media
McKenzie Stinson
Senior Paid Media Strategist
Jon Taylor
Senior Account Strategist, Paid Media
Rachel Cribby
Senior SEO Account Strategist
Desh Chaudhuri
Demand Generation Manager
Maru Nieves
Digital Designer
Fahima Miah
Senior Account Strategist
Angie Glass-Liu
Paid Media Strategist

Elevate your Telecommunications marketing performance.

Garrett Mehrguth
CEO

team bio