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The #1 B2B marketing blog for curious, lifelong learners.

Marketing leaders win by learning faster. Explore the latest trends, proven tactics, and expert analysis to stay growth-ready.

  • Paid Media
B2B ROAS Benchmarks: High-Performing Campaigns in 2025
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Hope Katakis-Haluska
  • Demand Generation, Strategy
Hyper-Local Campaign Customization: Adapting to Cultural and Economic Nuances for Explosive Regional Growth
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Daniel Riojas
  • Content Marketing
Top 20 Revenue Operations Agencies Powering Scalable B2B Growth
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Graysen Christopher
  • CRO
Understanding Friction in the B2B Customer Journey: When Is There Too Much…or Not Enough?
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Mike Duquet
  • Sales
Consumer Decision Making Process: 5 Stages & Modern Changes
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Garrett Mehrguth

Latest articles

B2B ROAS Benchmarks: High-Performing Campaigns in 2025

In 2025, saying the campaigns are bringing in “conversions” is not good...

Hyper-Local Campaign Customization: Adapting to Cultural and Economic Nuances for Explosive Regional Growth

Picture this: You just wrapped up a quarterly board meeting where you...

Top 20 Revenue Operations Agencies Powering Scalable B2B Growth

Browse through our complete collection of articles.

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  • Podcast
Yours in Marketing Episode 4 – Video Strategy with Ethan Beute

Blake Emal: Welcome to the Yours in Marketing podcast. On this episode...

A step by step guide to creating content your Facebook target audience will love
Declining Organic Traffic? How to Tell if it’s a Tracking or Optimization Issue.
What B2B Marketers Need to Know About SEO
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Yours in Marketing – Kevin Indig: SEO in 10 Years, Creating New Career Opportunities, and G2 Crow‪d‬
  • Content, Podcast
Yours in Marketing Episode 3 – ft. Tim Schmoyer

Blake Emal: Welcome to the Yours in Marketing podcast. On this week’s...

  • B2B, Podcast, SEO
Yours in Marketing Episode 2 – ft. Cyrus Shepard

Blake Emal: Here’s what you’re going to get out of this episode....

Graphic showing copywriting expert, Joel Klettke, and his guest appearance on Yours in Marketing.
  • Podcast
Yours In Marketing Episode 1 – ft. Joel Klettke

Blake Emal: Welcome to the Yours in Marketing podcast. On this episode,...

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Yours in Marketing – Morgan Ingram: Video Game Marketing, Becoming a LinkedIn Top Voice, and Being a Great SD‪R‬
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Yours in Marketing – Sujan Patel: Running 9 Companies, Data-driven Marketing, and Batma‪n‬

Solving tough challenges for ambitious tech businesses since 2013.

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