As complicated as B2B marketing can be – it’s easy to get caught up in different B2B marketing strategies, channels, campaigns, and tactics. Having a plan is the best way to keep things secure and structured. Whether your plan is meticulous, loose, or a combination of both, having that plan will keep you focused. Depending […]
An inside look into our informative SEO training sessions. This week Andy Monte, our amazing Director of SEO, goes over the different benefits of using Hotjar to increase conversions and client’s overall bottom line.