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  • Revenue Operations
B2B Customer Lifecycle Optimization: Increase Retention with Stage-Specific Tactics
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Lea Amiri
  • Content Marketing, Drilldown, Paid Media
Think SEO and Paid Media Can’t Reach the C-Suite? Think Again.
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Team Directive
  • Content Marketing, CRO, Drilldown
How a Simple A/B Test Drove $112K in Revenue in 30 Days
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Ben Glass-Liu
  • Revenue Operations
HubSpot Tips: Updating Your Lead Scoring Strategy
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Kristina Brown
  • Paid Media, Social Media
​​Tips for B2B Facebook Ads: Facebook Marketing 101
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Garrett Mehrguth
  • Videos
5 Key Questions for Video Project Success
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Garrett Mehrguth
  • Drilldown
Drilldown: Product Videos are Essential to Success for B2B SaaS
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Team Directive

Latest articles

B2B Customer Lifecycle Optimization: Increase Retention with Stage-Specific Tactics

We hear it all the time: “The B2B landscape has never been...

Think SEO and Paid Media Can’t Reach the C-Suite? Think Again.

Many B2B CMOs have cooled on digital channels. They assume SEO doesn’t...

How a Simple A/B Test Drove $112K in Revenue in 30 Days

As marketers, it feels as if we’ve come to accept that driving...

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Sour & SaaS – Season 3 Episode 7 – with CMO & Head of Product at ParkMobile, Jeff Perkins
SaaS Marketing Makeover for Clearbit – w/ OpenAsset’s SVP of Marketing, Adam Kaiser
SaaS Marketing Makeover for Clearbit – w/ OpenAsset’s SVP of Marketing, Adam Kaiser
10 B2B Marketing Plan Examples To Help You Stay Organized
  • Strategy
10 B2B Marketing Plan Examples To Help You Stay Organized

As complicated as B2B marketing can be—it’s easy to get caught up...

Sour & SaaS – Season 3 Episode 6 – With Aprimo’s CMO, Ed Breault
Sour & SaaS – Season 3 Episode 6 – With Aprimo’s CMO, Ed Breault!
SaaS Marketing Makeover for Amplitude – w/ Cresta’s Head of Demand Generation, Nathan Sikes
SaaS Marketing Makeover for Amplitude – w/ Cresta’s Head of Demand Generation, Nathan Sikes
  • PPC
The Recipe for a Winning B2B Facebook Ads Strategy

While a majority of B2C companies are crushing the social media marketing...

Sour & SaaS – Season 3 Episode 5 – with Parse.ly’s VP of Marketing, David Cardiel

Solving tough challenges for ambitious tech businesses since 2013.

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