Alex Luong

Alex Luong is a Senior Paid Media Strategist at Directive, where he leads the development and execution of high-impact advertising campaigns that drive pipeline and revenue for B2B brands. With expertise in paid search, social, and full-funnel media strategy, Alex leverages data to optimize performance and align every campaign with client goals. He is known for his analytical mindset, strategic approach, and commitment to delivering measurable results. At Directive, Alex plays a key role in scaling paid media efforts that turn ad spend into business growth.