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  Customer-Led SEO is designed to acquire, sell, and retain customers - not just rankings, traffic, and keywords.
- Paid Media
  Customer-Led Paid Media drives qualified brand awareness and sales KPIs like demos, trials, and SQLs - not MQLs.
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  Customer-Led Creative that triggers emotion & drives conversions that lead to more revenue.
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  Customer-Led Marketing Operations designed to connect the dots between marketing and sales for SQLs that turn into revenue.
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  Customer-Led Strategy built to accelerate marketing sourced revenue for SaaS.
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- Improve brand discoverability
  Everything starts with the customer. Customer insights drive customer segmentation that creates personalized customer experiences.
- Maximize SQLs from paid media
  Paid Media has evolved beyond the average PPC campaign blindly chasing legacy metrics. Gated assets and MQLs are relics of a bygone era.
- Create emotional brand experiences
  Customers respond to creative experiences that not only captures their attention, but deeply connects to who they are and what they need.
- Improve lifecycle conversion rates
  Marketing Operations is no longer a technical discipline but a revenue and marketing function, designed around deep customer insights.
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Content Marketing Funnel Tactics: Increase Your BOFU Conversions by 20 Percent

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Content Marketing Funnel Tactics: Increase Your BOFU Conversions by 20 Percent

Content Marketing Funnel Tactics: Increase Your BOFU Conversions by 20 Percent

Let’s say you’re spending a lot of resources on SEO and PPC services. Your traffic is improving month-over-month by 10 percent; however, conversions are flat. What do you do? This was a struggle for one of our clients that creates construction project management software. Traffic was improving, but no one was signing up for their […]

Olivia Rossin ContentConversionCRODesign

July 17, 2019

5 Well Designed Websites You’ll Love!

5 Well Designed Websites You’ll Love!

We know you’ve been here: You’re browsing the Internet and you come across a website or two that you like right away. You aren’t sure why you like them, but you know that they’ve not only caught, but held your attention. Though you may think these sites have something special, the answer to their success […]

Kathryn Rossin CRODesignWebsite

February 24, 2015

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