Maranda Grant

Maranda Grant is a Demand Generation Manager at Directive, where she builds and executes strategic marketing programs that drive qualified pipeline and accelerate revenue growth for B2B brands. With a strong background in integrated campaign management, lead nurturing, and performance analysis, Maranda connects data-driven insights with creative execution to deliver full-funnel impact. She’s passionate about aligning demand efforts with sales objectives, ensuring every initiative contributes directly to business outcomes. At Directive, Maranda plays a key role in scaling demand engines that convert interest into results.