Cassandra Calamunci

Cassandra is a Senior Paid Social Strategist at Directive with five years of experience specializing in B2B paid social. With a strong foundation in digital marketing and communication strategy, she enjoys building data-driven campaigns that help brands connect with the right audiences and drive meaningful growth. Her approach combines strategic thinking, creativity, and a passion for solving marketing challenges.
Outside of work, she’s usually trying a new recipe, playing volleyball, or spending time with her cocker spaniel, Vinny, who always keeps life entertaining.