Despite earning a degree in finance, Eliza fell into her career in digital marketing immediately after graduating and hasn’t looked back. She started working in the B2C space but has since shifted into B2B and loves the pace, accounts, and people that she has gotten to work with as a result. She began with Directive as a Senior Paid Media Strategist and has worked her way up to Account Director in the Paid department, taking on a more strategic role on her accounts. Outside of Directive, Eliza loves to read (with cat in lap), cook delicious meals, and spend time outdoors with her husband and dog.
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