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Category: Insights

Digital Marketing Trainers: What Should You Look For?

Looking for digital marketing trainers that can help you expand your digital skills and improve your marketing results in 2020? It is nearly impossible to overstate the value of high-quality digital marketing trainers who create valuable and informative courses that help others improve their marketing skills. With access to quality coaching and the best available […]

Brian Buiin
September 3, 2020

9 Must-Have Digital Skills that Employers Need

If you’re planning to make a career change, you should start by looking at which digital skills will be in high demand for employers this year. Organizations in the 21st Century are undergoing rapid digital transformation and adopting new digital technologies to remain competitive in the marketplace. While some companies are ahead of the game […]

Brian Buiin
September 3, 2020

What Does a Marketing Consultant Do? What Skills are Required?

Are you considering a career as a marketing consultant? As organizations shift their marketing budgets towards online advertising and digital platforms, we’re seeing an increase in demand for marketing consultants who can help businesses develop and implement winning digital marketing strategies.  If you’re excited at the prospect of working with real-world clients in a strategic […]

Brian Buiin
September 3, 2020

Top 10 Web Design Elements to Pay Attention to

There are some website design elements that you can’t overlook if you’re hoping to maximize conversions. The best digital marketers understand that building an effective website means optimizing the website’s visual design and the user experiences offered on each landing page. Modern web design incorporates a range of key elements and best practices to maximize […]

Brian Buiin
July 31, 2020

What Does a Digital Marketer Do? A Day in the Life

If you’re considering a career change into the world of digital marketing, there’s one question you should answer before you take the leap: What does a digital marketer do? A career in digital marketing is more than just a fun and rewarding way to earn a living, it’s a lifestyle that offers opportunities to create, to […]

Brian Buiin
July 31, 2020

10 Tips for Increasing Website Conversions

Looking for strategies that can help you increase website conversions and generate more leads, sales, or revenue from your online marketing efforts? Increasing conversion rates on your website is one of the best ways to generate big improvements in your marketing results with relatively less effort. Increasing traffic to your website can take weeks or […]

Brian Buiin
July 10, 2020

Top 9 Digital Marketing KPIs You Should Pay Attention To

A key performance indicator (KPI) is a special type of metric that serves as a proxy measurement for the performance of your business against a specified objective. Digital marketing KPIs help marketers understand the most important metrics that can be used to measure the success of their marketing campaigns and stay focused on meeting those […]

Brian Buiin
July 8, 2020

15 Best Call to Action Phrases by Industry

Looking for examples of the best call to action (CTA) phrases that you can use to drive conversions on your website? A CTA is one of the most important tools that digital marketers use to compel their audiences into taking the next step in the sales funnel. Whether the goal is to drive purchasing behavior, […]

Brian Buiin
July 8, 2020

How to Choose the Best Conversion Rate Optimization Course for You

Wondering how to choose the best conversion rate optimization course (CRO) for you? If you’re a digital marketer looking to maximize revenue, increase conversion rates, and achieve your campaign objectives, conversion rate optimization is the best place to start. CRO is an ongoing process of refining the content and structure of your website to get […]

Brian Buiin
July 7, 2020

18 Key Website Design Best Practices to Follow

Looking for a list of website design best practices that you can use to improve conversions and drive more revenue on your website? When it comes to optimizing your website for conversions, there are several different factors to keep in mind. Providing a seamless user experience for your customers, following visual design principles, optimizing functionality […]

Brian Buiin
July 7, 2020

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