From AIOs to LLMs: How B2B Teams Must Evolve Search Strategy and Reporting for the AI Era
Directive’s recent webinar brought together a panel of SEO experts to unpack how AI Overviews (AIOs) and large language models
Michaela Wong is a Senior Content Strategist at Directive, where she leads content initiatives that drive engagement, organic growth, and revenue for B2B brands. With a strong background in content marketing, SEO, and storytelling, Michaela crafts strategic narratives that align with the buyer journey and business objectives. She excels at turning complex ideas into clear, compelling content that resonates with target audiences and performs across channels. At Directive, Michaela plays a key role in shaping content strategies that fuel pipeline and elevate brand authority.
Directive’s recent webinar brought together a panel of SEO experts to unpack how AI Overviews (AIOs) and large language models
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