Archive
Tag: Tools
6 Top PPC Tools You Need in 2021
The best digital marketing professionals use top PPC tools as a competitive advantage when it comes to running profitable Google Ads campaigns and outperforming their competitors. In 2021, marketers can choose from hundreds of PPC tools across multiple product categories: keyword research, campaign optimization, auditing & monitoring, click fraud detection, competitive intelligence, bidding automation, reports/dashboarding, […]
How Does Google Optimize Work? Your 2021 Guide
Businesses of all sizes are using Google Optimize to enhance user experience on their web and landing pages, generate more leads, and drive more conversions than ever before – and you should be too! A Google Optimize test can reveal high-performing variants of your existing pages that result in increased conversions and more revenue for your business. In this […]
5 Best Google Analytics Alternatives You Should Know in 2021
Looking for the best Google Analytics alternatives that can help you analyze and report on your web traffic? For most digital marketers, Google Analytics is the default choice when it comes to monitoring web traffic and user behavior. It’s free to use, offers in-depth analytics and powerful reporting features, and it integrates perfectly with other […]
6 Best SEO Competitor Tracker Tools in 2021
Looking for the best SEO competitor tracker tools to help you get ahead of your competition in organic search rankings? Competition for the top-ranking positions in Google search results is intense -, especially for the most valuable keywords and search queries. The most successful digital marketers understand that spying on their competitors can help identify the […]
6 Best SEO Link Building Tools in 2021
Looking for the best SEO link building tools to help you enhance off-page SEO signals for your website? The best digital marketers understand the importance of executing their link building strategies in accordance with SEO best practices. That means focusing on high-quality links from trustworthy and authoritative websites in their niche and avoiding toxic spam […]
8 Best Local SEO Software in 2021 (Free & Paid)
Trying to choose the best Local SEO software to help manage an online presence for your local business? Local SEO is all about maximizing your visibility in local search results, whether you’re going for organic listings or trying to get your business featured in the Google 3-pack of local business results. Local SEO activities like citation […]
6 PPC Software Tools You’ll Love in 2021
Did you know that you can use PPC software tools to save time and increase your efficiency when managing ad campaigns across multiple platforms and networks? Most digital marketers begin their PPC journey by manually configuring, analyzing, and optimizing every aspect of their initial campaign. This is a fine approach when you’ve only got one […]
Google Data Studio vs. Tableau Desktop: What’s Better for You?
Choosing between Google Data Studio vs Tableau Desktop to help visualize data and drive insights for your next digital marketing campaign? Data-driven marketers depend on business intelligence tools like Google Data Studio (GDS) and Tableau Desktop to help them organize and process data into actionable insights that drive marketing success. These tools come with a […]
10 Best A/B Testing Tools for 2021
The best A/B testing tools give digital marketers the power to continuously optimize their websites and landing pages, improving user experience and increasing conversion rates in the process. The biggest obstacle when it comes to getting starting with A/B testing and other CRO tools is the abundance of choice in the marketplace. With so many A/B testing […]
7 Best Backlink Checkers in 2021
Looking for the best backlink checker tool to help you keep track of your content promotion and link building efforts? When search engine algorithms are ranking your web pages in their results, several of the most significant ranking signals are related to your backlink profile. Web pages rank better when they have more backlinks from […]
