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Blog
5 Most Valuable Social Media Platforms For B2B
Thanks to technological advances that led to the increasing popularity of social media usage today, it has become easier for businesses of all sizes to get ahead of the game by simply creating a social media profile and throwing money at it.
3 Reasons Why PPC Is Worth The Money: Adwords Edition
Many businesses, especially small, often fear the “pay” in pay-per-click advertisement. This fear can derive from a poor past experience (sometimes the result of attempting PPC without an expert) or the simple idea of losing money.
15 Ways Blog Traffic Analysis Can Improve Your Company’s MQLs
Marketing Qualified Leads are the lifeblood of B2B marketing campaigns. To gain MQLs, conducting blog traffic analysis for your company is one of the sure-fire ways to acquire accurate readings about what blog visitors are and are not interested in. In short, this data will actively help you to streamline products, services, content, and activities […]
5 Ways to Get Reviews for Your B2B Business
Your customer is searching. The question is, will they find you? If your customer is able to find you, chances are they’re looking for something specific. What are they looking for? Reviews. Bright Local’s 2014 Local Consumer Review found that 88% of the 2,104 respondents read reviews before making a purchasing decision with a business. […]
301 Redirect from HTTP to HTTPS – SearchCast
http to https 301 redirect [formcraft id=’6′] Transcription The Magic Code: # SSL Rewrite RewriteEngine On RewriteCond %{SERVER_PORT} 80 RewriteRule ^(.*)$ https://yourwebsite.com/$1 [R=301,L] Today we’re going to be talking about how to set up an HTTP to HTTPS 301 redirect. Recently I was going through my Moz Pro membership and I was looking at all […]
5 Well Designed Websites You’ll Love!
We know you’ve been here: You’re browsing the Internet and you come across a website or two that you like right away. You aren’t sure why you like them, but you know that they’ve not only caught, but held your attention. Though you may think these sites have something special, the answer to their success […]
LinkValueX Tutorial and Explanation
Have you ever wondered if your link building efforts are being wasted? I have. I wonder about it all the time. It is often difficult to put a value on your link building efforts or to even gauge the success of your link building team. Because of this difficulty, we have created a link building efficiency tool to help […]
Qualitative Data Analysis = Customer Feedback Analysis
When it comes to running a business, you should always pay attention to market research. Market research is the useful practice of really scrutinizing and analyzing customer feedback. Also known as customer feedback analysis, market research is useful for fine-tuning your business to what your customers want and need. For B2B businesses, this information is […]
How to Rank on Bing and Yahoo
Full disclosure, Google is my search engine of choice. But, of the total search population, Google only captures 64% of the market. So what about the other 36%? Bing and Yahoo. Respectively, Bing makes up 21.4% of the market while Yahoo takes 12.2%. Why does this matter? Because if you are only trying to rank […]
Marketing Analytics Guide to Save You Time and Money
“I know that only half of my advertising works, but the only trouble is that I don’t know which half.” –Henry Ford If you own a business, big or small, then you spend a certain amount of money on marketing each year. In today’s world with online advertisement, local directories, emails, and social media; there […]
