Content marketing
Content marketing that paves the way for prospects to become customers.
Content marketing that paves the way for prospects to become customers.
Data-DrivenResearch
Gain powerful audience insights.
Strategic design
Get visually-stunning content assets.
Content Training
Know what to write and how to write it.
Content
Content
Engage, educate, and convert throughout your entire funnel.
Creating a powerful content strategy starts with understanding your business objectives, your audience, and your sales cycle.
We gain that understanding scientifically, then plan creatively, to give your audience the content they need and give you the results you want.
This is what our new content initiative did for:
Directive provides a true team-based approach...
meaning they cover multiple marketing disciplines and gets “economies of scale” benefits associated with leading campaigns for over 70 SaaS companies. At any given time, there are five to seven people working on the account.
Mike Greeves
Head of Digital
175%
Increase in keyword rankings in top 3 spots on the SERP YoY
38%
Increase of 4.3 mil impressions from Q3 to Q4
39%
Increase of 4.3 mil impressions from Q3 to Q4
Content Marketing
Content Marketing
Take a look behind the curtain at our Content Marketing process for software companies.
Get a strategic content roadmap that enriches your customer's journey.
Create awareness. Nurture interest. Drive commitment.
From blog posts to case studies, your online presence will position you as an industry thought leader while guiding prospects through your funnel on autopilot.
Produce content that's intentional to the very last word count.
Know what your audience needs, then provide it.
We take a surgical approach to researching keywords, customer behavior, and competitive benchmarks to define the topics, timing, and formatting of your content.
Present your message beautifully, clearly, and creatively.
Mind the details. Reap the rewards.
Visually appealing content draws more eyes. From white papers to infographics, our design team will ensure your brand always looks ready to impress.
Transform your strategic blueprint into effective content with ease.
Delegate with clarity and confidence.
You'll be walked through your content brief to ensure complete understanding of what needs to be done. We'll also provide training for your content teams on how to implement our recommendations.
FAQ
