SEO Agency

Drive more SQLs
from organic search.

We help our clients increase their organic traffic by an
average 135% in only six months.

Our innovative approach to
SEO for software companies

SEO isn’t about keywords. It’s about driving qualified leads and growing your discoverability.
That’s why Directive is different: we make sure you show up everywhere leads look, learn,
and buy—whether on your site, review hubs, or the top publications in your niche.
For you, that means more visibility and SQLs at the lowest possible opportunity cost.

Strategic alignment

We align our SEO strategy to your internal objectives and give you a dashboard that tracks ROI to your bottom line.

In-depth SEO audit

We dive deep into auditing your website and create a clear roadmap towards hitting your goals.

Agile SEO execution

We prioritize high-impact tasks to ensure you reach your SQL goals in the least possible time.

Clear communication

We understand that SEO can be confusing, so when we talk to you, your boss, or your board, we explain things in a way everyone can understand.

Directive provides a true team-based approach, meaning they cover multiple marketing disciplines and gets “economies of scale” benefits associated with leading campaigns for over 70 SaaS companies. At any given time, there are five to seven people working on the account.

Mike Greeves
Head of Digital

We do SEO the way you wish it’d always been done.

Strategic alignment

Connecting sales and marketing through a deep understanding of your goals.

You’ve got lead generation targets to hit, KPIs to track, and internal objectives you’re accountable for reaching. Connect the dots between sales and marketing to make sure your business reaches goals.

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In-depth SEO Audit

Identifying all gaps in your SEO strategy.

Search engine optimization covers many pillars in digital marketing. From content marketing to technical SEO, ensure that every aspect of your marketing strategy is covered and executed.

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Agile SEO Execution

Agile enough to deliver ROI on a deadline.

Yes, SEO takes time. But it shouldn’t take forever. We tackle the high-impact projects first, increasing your SQLs in the least possible time. When opportunities arise or goals change, we move quickly to respond.

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Clear communication

Evaluated regularly and communicated clearly.

You don’t want to waste time on SEO that doesn’t work, so we double down on tactics that are driving returns. Our work is communicated in a way we can all understand.

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Directive adds a lot of bandwidth to our team and provides focus in areas that we are not always able to dedicate time to, but that can have short and long-term impact. Their keen focus on SEO and their ability to provide content recommendations help us use our internal resources wisely and spend time where we know we can make a difference.

Sonya Hansen

An SEO Process engineered to deliver,
with the results to prove it.

Discovery & Alignment

You share your goals and business objectives; we give you a clear strategy to reach them, with timelines and projections that put the future in focus.

Technical SEO Fixes

From huge-scale migrations to dramatic site speed increases, there’s no technical challenge too complex for us to lead you through.

Keyword Research

We identify lucrative keywords and niche-specific opportunities to improve your rankings, visibility, and lead volume from multiple sources.

On-Page Optimization

Ongoing refinements ensure that you rank for the most competitive keywords and stay visible for the highest-converting search terms.

Link Building

Our SEO agency works in tandem to create, place, and promote content that attracts authoritative links your competitors won’t be able to emulate.

Tracking & Reporting

You have 24/7 access to a proprietary dashboard, giving you the ability to analyze your organic traffic on a revenue level.

World-class digital marketing with an expertise in SEO.

Content Marketing

Unique content marketing strategies that attract your target audience.

It is important to understand exactly who you are marketing to. We take an in-depth look at your target audience and develop a keyword-driven content strategy that reaches potential customers every step along the customer buying journey.

Content Distribution

Guided content distribution efforts by way of social media and email.

An SEO-driven content strategy is only valuable if potential customers actually read what you are writing. By incorporating email and social media marketing, you will ensure that more people will see your content.

Link Building

Custom link building strategies to receive the best links.

From guest posting to skyscraper technique, we take a strategic approach to make the most impact on your website. Link building is about receiving the best links, not the most links.

Integrated Marketing Strategy

Integrate PPC and conversion rate optimization to boost SEO efforts.

Becoming discoverable on Google requires a strategic mix of SEO, PPC, and conversion rate optimization. Our full-service team works in unison to ensure that we become completely discoverable.

Commonly Asked Questions

What differentiates Directive from another SEO company?

Directive’s team is filled with world-class marketers who specialize in SEO. We approach SEO with user experience, brand, and business goals in mind. Ensuring that you are completely unmissable at every stage of the marketing funnel is our goal.

What should I look for when hiring an SEO agency?

When looking for an SEO agency, you want to choose a partner that fits perfectly into your current workflow. We have experience working alongside web design, web development, and other digital marketing teams to ensure that we become a true partner in performance marketing.

What platforms does Directive use for SEO research, analysis, and execution?

We have experience using a wide variety of tools for SEO; however, our primary tools including SEMrush, Ahrefs, Google Analytics, Google Search Console, Google Optimize, Moz, HotJar, and more. We also have worked with many CRMs and content management systems including WordPress, HubSpot, Salesforce, CraftCMS, and more.

What types of businesses do you have experience working with?

We have worked with a range of clients across all verticals, including B2B, enterprise, eCommerce, retail brands, and B2C, direct-to-consumer, and more.

We’ve done it before.
We’ll do it for you.

Other agencies might help
you get discovered in search.

We make you completely unmissable.