Tag: Digital Marketing

7 of the Oldest Demand Generation Agencies

The Oldest Demand Generation Agencies Demand generation is not merely a buzzword. It’s a vital component of business growth and customer acquisition strategy. Essentially, it’s a multi-step marketing process, designed to build and nurture interest in a company’s products or services. It focuses on hyper-targeting more qualified leads: engaging the right audience, with the right […]

5 Top Performance Marketing Agencies Celebrating 10+ Years

There are a ton of marketing agencies out there claiming they can do it all. But let’s be real: doing everything often means excelling at nothing. If you’re serious about crushing your growth goals, you need a specialized performance agency. And not just any newbie on the block — you need a seasoned pro who’s […]

Katie Knollin
September 26, 2023

6 Components of an Effective Digital Marketing Plan

A digital marketing plan is a document that outlines your strategy for planning, executing, and measuring the success of an online marketing campaign.  Creating a digital marketing plan at the outset of a campaign is essential for success. Your digital marketing plan establishes the objectives of your campaign, the specific channels, tactics, and tools you […]

Brian Buiin
September 25, 2020

6 Top Digital Campaigns to Inspire You in 2020

As a digital marketing professional, you’ll have the opportunity to work on many different types of campaigns. Your digital strategy for any project can include multiple channels, such as social media marketing (Facebook, Instagram, etc.), search engine marketing, digital advertising, and content marketing.  However, even with all these channels at your disposal, it can still […]

Brian Buiin
September 25, 2020

10 Best Ways to Gain Real Digital Marketing Experience

Are you searching for the best way to get real digital marketing experience that can prepare you for a career change or success as a solo/freelance digital marketer? Here’s a story that should be familiar for most people trying to enter the job market, especially in a new industry. You want to apply for a […]

Brian Buiin
September 24, 2020

Digital Advertising 101: Everything You Need To Know

Welcome to Digital Advertising 101 – thanks for visiting! We created this guide to provide our readers with a simple introduction to digital advertising. In this guide, we’ll answer the following questions: What is Digital Advertising? Why is Digital Advertising Important in 2020? How Does Digital Advertising Work? What are the Major Types of Digital […]

Digital Marketing Certification: Do You Really Need One?

A career in digital marketing offers plenty of benefits: a competitive salary, a huge range of potential employers to choose from, lots of upward mobility, remote working options, and the opportunity to cultivate a real work-life balance. If you’re considering a career change into digital marketing, you might be looking at some of the digital […]

Brian Buiin
September 21, 2020

The Importance of Digital Marketing

If you’re launching or planning to grow your business, it’s nearly impossible to overstate the importance of digital marketing to your overall marketing plan. The Internet is home to some of the most profitable marketing channels that business owners can use to connect with their target audience, raise awareness about their products and services, and […]

Brian Buiin
September 21, 2020

10 Best Digital Marketing Skills You Should Know

There are more opportunities for aspiring digital marketers than ever before. A career in digital marketing can allow you to work remotely and earn great compensation while maintaining a healthy work-life balance. If you’ve been thinking about making a career change, we know the process can feel intimidating, especially when there’s a lot to learn […]

Brian Buiin
September 18, 2020

How to Get Started in Digital Marketing

Wondering how to get started in digital marketing? Digital marketing professionals are in huge demand right now, and that demand is only going to increase as global digital advertising sales increase by billions of dollars each year. That’s exactly why now is the best time to get your digital marketing career started. We need more […]

Brian Buiin
September 17, 2020

Find out how you can crush your tech marketing goals with Customer Generation.