Archive
Tag: Digital Marketing
Top 9 Digital Marketing KPIs You Should Pay Attention To
A key performance indicator (KPI) is a special type of metric that serves as a proxy measurement for the performance of your business against a specified objective. Digital marketing KPIs help marketers understand the most important metrics that can be used to measure the success of their marketing campaigns and stay focused on meeting those […]
How to Choose the Best Digital Marketing Course for You
Looking for the best digital marketing course to help you launch a marketing career or promote your business online? In 2020, digital advertising spending is expected to increase by 12.4% to a whopping $336 billion, accounting for 53% of total global ad spending. With so much money pouring into digital advertising, now is the best […]
How to Get a Job in Digital Marketing: 10 Tips
Looking for tips on how to get a job in digital marketing? Businesses in North America and around the world are investing more and more money into digital marketing, making now the best time ever to start your career in digital marketing. Working in digital marketing is fun and rewarding – you’ll learn new things […]
10 Best Digital Marketing Positions
Looking for the best digital marketing positions that you should consider applying for? Market analysts have predicted that for the first time, digital advertising spending will reach $336 billion, accounting for more than half of all ad media spending globally. As companies continue to undergo digital transformation, there is a huge demand for digital marketing professionals […]
Top 50 Digital Marketing Metrics You Should Know
We use digital marketing metrics every day to quantify the success of our digital marketing campaigns and those we run for our clients. In fact, digital marketing metrics are a big part of what makes online marketing so powerful. With traditional print and billboard ads, it has always been a challenge to measure the true impact of […]
Top 7 Digital Marketing Blogs You Should Follow
Digital marketing blogs are one of the best free information sources for business development teams. The best digital marketing blogs publish articles, insights, case studies, methods, trends and advice to help you make the most of your marketing efforts. To help you start taking advantage of all the amazing free content that’s available, we’ve compiled […]
Top 8 Digital Marketing Podcasts You Should Follow
Digital marketing podcasts are a great way to keep up with the latest news and digital marketing trends that are driving change in our industry. To help connect you with some of the leading podcast creators in the marketing world, we’ve curated this list of 8 digital marketing podcasts you should follow. The Top 8 […]
15 Data-Driven Landing Pages Built to Convert
With consumers making purchasing decisions online, one of the most critical factors that affect where they buy from is their PPC landing page experience. This is due to the psychology behind the offer, messaging, and overall design of the page. This either drives users to bounce off your site or entices them to take the […]
SEO Reputation Management: 8 Tactics to Manage Your Brand
When a user searches for a specific person or company in Google, what comes up? Depending on the environment of the search engine results page (SERP), there are different results that may show. For example, Google your company’s name (we will Google Directive as an example). What do you see? Most of the time, you will […]
The Up-to-Date Blog Promotion Strategy You Should Be Armed With
“How do I promote my blog?” This seems to be a recurring question from marketers in today’s day and age. Blog promotion is not something you can accomplish in a blink of an eye. It demands time, effort, and actionable strategies. Don’t forget; these strategies MUST bring something new to the table. In this guide, […]
