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Tag: Tools

10 Best Content Writing Tools for SEO

From keyword research to checking spelling and grammar, our 10 best content writing tools cover every step in the content creation process. Put some of these tools to work and start saving time and effort when you're writing content for organic search.

10 Best Landing Page Tools

For most digital marketing campaigns, we recommend building a unique landing page for every customer persona. When you’re managing a lot of PPC campaigns, there’s a need to create a lot of customized landing pages that convert well and deliver a great user experience. That’s when you should start using landing page tools. Landing page […]

Brian Buiin
April 16, 2020

SEMrush vs. MOZ: What’s Best for You?

Trying to choose between SEMrush vs Moz to support your digital marketing efforts? Both of these SEO tools are useful and valuable for digital marketers focused on securing organic traffic through search engine optimization (SEO). They both provide features that support content marketing and SEO in a subscription-based, Software-as-a-service business model and they’re both all-in-ones […]

Brian Buiin
April 14, 2020

Ahrefs vs SEMrush – What’s Best for You?

Need to decide between Ahrefs vs SEMrush to power your digital marketing campaigns? Ahrefs and SEMrush are two of the best all-in-one search engine optimization (SEO) software solutions. Digital marketers around the world rely on Ahrefs and SEMrush to support critical SEO activities such as keyword research, link-building, technical SEO auditing and gathering competitive intelligence. […]

Brian Buiin
April 14, 2020

6 SEO Competitor Analysis Tools You Need

Do you have a favorite SEO competitor analysis tool? Search engine optimization and PPC advertising are both competition-oriented disciplines. To succeed in the marketplace, attract new customers and grow your business, you’ll need to out-perform the competition. The best digital marketers understand the value of competitive intelligence when it comes to replicating the strategies that […]

Brian Buiin
April 14, 2020

6 Best PPC Keyword Research Tools

Which PPC keyword research tool will you depend on? Trying to run your PPC campaign without keyword research is like trying to find your keys in the dark. You might succeed, but you’re more than likely to stub your toe a few times along the way. Thankfully, there’s more than one amazing PPC keyword research […]

Brian Buiin
April 14, 2020

How to Reduce Bounce Rate and Make it Last

Imagine you run a 24-hour restaurant. You have hundreds of patrons coming in all hours of the day and night staying for various amounts of time. However, a large portion of your patrons only stay five minutes, never order anything, and then leave. This same thing could be happening on your website. Your bounce rate […]

5 Tactics To Test Today For Better Account-Based Marketing

Are you struggling with obtaining marketing-qualified leads? Stuck wondering how you can improve the quality of the leads your campaigns are bringing in? More importantly, do you wish that you can get in front of the exact companies you want to have a conversation with? You’re in luck because I have five tactics you can […]

3 Must-Have B2B Market Research Tools That You Need Today

Check out the 3 tools our expert tech marketing team uses every day here at Directive: SEMrush (gather keyword data & look at the competition), SpyFu (understand spend & keywords the competition is targeting), and BuzzSumo (understand your competitors' & your own content strategy).

3 of the Best B2B Marketing Websites That Will Inspire You [VIDEO]

Looking for inspiration to revamp your B2B website? In this week’s video, we’ll discuss 3 of the best B2B marketing websites that will inspire you. We’ll go over what we love most about each and why you should take notice — and notes. Let’s dive in!   Learn/retain more by reading? We got you. Here […]

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